accelerate agency

FEBRUARY 12, 2023

A great blog post is something your digital marketing team can share with your social media followers. Someone who searches for long-tail SaaS keywords like ‘Is VoIP cost effective for startups?’ HubSpot is a prime example of a SaaS brand that leans heavily on pre-funnel SEO. wants more information.

Top of Funnel 87

Top of Funnel Marketing Budget SEO Enterprise Management 87

Moz

DECEMBER 10, 2018

HubSpot calls this "pillar" and "cluster" content respectively. Source: Matt Barby / HubSpot. A great pillar page example I often refer to is HubSpot’s Facebook marketing guide or Mosi-guard’s insect bites guide (disclaimer: probably don’t click through if you don’t like close-up shots of insects!).

Keywords 54

Keywords Research Lead Ranking Paid Search Agency 54

Hubspot

APRIL 5, 2013

HubSpot customers can easily do that with our closed-loop software, but if you’re not using HubSpot software, see how your marketing tools work to measure this and other goals you set. Here at HubSpot, for instance, we have five core personas! 3) Focus on the right social media platforms.

Top of Funnel 28

Top of Funnel Buyer Personas Marketing Automation Services Long Tail Marketing 28

accelerate agency

JANUARY 10, 2021

A Hubspot survey found that 69% of marketers have invested in SEO this year, up 5% from last year, with investment in content marketing higher than ever before. A great blog post is something your digital marketing team can share with your social media followers. Far from all the posts, however, relate to HubSpot’s own products.

Top of Funnel 69

Top of Funnel SEO Lead Ranking Digital Marketing Funnels 69

accelerate agency

AUGUST 10, 2021

A Hubspot survey found that 69% of marketers have invested in SEO this year, up 5% from last year, with investment in content marketing higher than ever before. A great blog post is something your digital marketing team can share with your social media followers. Far from all the posts, however, relate to HubSpot’s own products.

Top of Funnel 52

Top of Funnel SEO Lead Ranking Digital Marketing Funnels 52

Single Grain

DECEMBER 11, 2019

Why You Should Use Long-Tail Keywords in Your SEO Campaign. Integrates with Hubspot, Mailchimp, Zendesk, and dozens of other popular apps. 7) FAQ and Product Questions. Automatically adds titles, short descriptions and images to social posts about product offerings for more social media exposure.

CMS Development 15

CMS Development SEO Enterprise Management Template 15

Single Grain

JANUARY 29, 2020

Think about it: when discussing CRMs with your colleagues or managers, how many times did the name Salesforce or HubSpot come up? Let's take HubSpot for instance. There are two reasons for it: Short-tail keywords are difficult to rank for. Add social proof and customer testimonials. Add an FAQ page.

Paid Content 140

Paid Content Marketing Budget SEO Lead Ranking 140

Hubspot

OCTOBER 27, 2011

Your friends who don’t 'get' inbound marketing think you "do social media" for a living. You know the ROI of social media. You know ' content marketing ' and 'social media marketing' are tips of the inbound marketing iceberg! Long-tail keywords are your best friend. Tweet this! ).

Inbound Marketing 28

Inbound Marketing Paid Search Agency Planning Lead Scoring 28

Marketing Insider Group

MARCH 22, 2021

Focused: Stick with a single main topic (usually a question or long-tail keyword) and dig into the details with subheadings. 10 FAQs About Software as a Service. Even targeted ads on social media work best for nurturing/converting leads because you’ve already earned their trust. VIP content. Everywhere.

Top of Funnel 301

Top of Funnel Paid Content Lead Scoring Lead Ranking 301

Single Grain

MAY 29, 2023

HubSpot is a great example of SaaS content marketing. Keep in mind, though, that there are a few differences between keyword research for SaaS companies and traditional companies, including: The type of keywords: SaaS companies typically target long-tail keywords that are more specific and less competitive.

Paid Content 52

Paid Content Paid Search Agency Traffic Marketing Websites 52

Hubspot

SEPTEMBER 21, 2012

Or, you can compile several questions and answers for a kind of FAQ-style blog post or downloadable offer! We have a couple here at HubSpot, one of which is an internal wiki on which we post, among many things, educational pages with content we think others might benefit from. Take a look: Social Media Publishing Schedule Template.

Enterprise Management 28

Enterprise Management Work Management Wiki Long Tail Marketing 28

Single Grain

FEBRUARY 8, 2023

Once you have a good sense that you’re on the right track with your particular topic, you’ll then want to c onduct keyword research to determine the best “head” keywords and “long-tail” keywords to target. Collaborate with influencers and ask them to share the content on their social profiles.

Traffic 59

Traffic Lead Scoring Lead Ranking Long Tail Marketing 59

accelerate agency

OCTOBER 27, 2021

This means that, instead of having to target strangely phrased long-tail keywords, you can focus more on content relating to topics and assume that Google will direct users accordingly. Different countries are likely to have different marketing channels and social media platforms as well.

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

accelerate agency

OCTOBER 27, 2021

This means that, instead of having to target strangely phrased long-tail keywords, you can focus more on content relating to topics and assume that Google will direct users accordingly. Different countries are likely to have different marketing channels and social media platforms as well.

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

accelerate agency

APRIL 27, 2021

This means that, instead of having to target strangely phrased long-tail keywords, you can focus more on content relating to topics and assume that Google will direct users accordingly. . Different countries are likely to have different marketing channels and social media platforms as well. Tutorials and FAQs.

Enterprise Management 52

Enterprise Management Paid Content Search Marketing SEO 52

ClearVoice

JULY 18, 2019

Take a listen to host Pam Moore as she explores more details related to evergreen marketing in the Social Media Zoom Factor podcast. HubSpot lists the following types of evergreen content that you will want to check in on to update from time to time: FAQs. Sponsor social posts and display ads to reach new audiences.

FAQ 77

FAQ Long Tail Marketing Content Tagging 77

Optinmonster

AUGUST 27, 2023

More than 75% of those online people use mobile devices and social media, which has implications for your marketing. The best way to reach people who are always online is with content that comes straight to the mobile devices and social networks they are using. What Is Content Marketing? But things are changing.

Paid Content 93

Paid Content Content Marketing Top of Funnel Planning 93

nDash

AUGUST 18, 2021

The Social Media Nexus. The average American spent over 1,300 hours on social media during 2020. That statistic shows that users use social media platforms as part of their daily routines, presenting unique challenges for content marketers. Posting branded imagery on social media channels.

Top of Funnel 52

Top of Funnel Content Marketing Long Tail Marketing Planning 52

Content Marketing Institute

JANUARY 29, 2018

Curate your content in small batches to simultaneously support your daily content and social media efforts. In true pay-it-forward social media style, Gini gives people credit for the videos they forward by linking to a piece of their content. (HINT: You should incorporate editorial decision-making too.)

Curation 110

Curation Examples Content Paid Search Agency 110

Single Grain

MARCH 7, 2022

Social media promotion. Crypto Social Media Marketing. Top Media Coverage Secured: Entrepreneur. Social Media Marketing. Media Relations. Social Media. Top Media Coverage Secured: TechCrunch. Social Media. Multi-Channel Strategy. Influencer marketing.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Convert

OCTOBER 25, 2022

For example, if you’re a social media marketing person, your time is better spent on growing the audience there and leading them to the landing pages Luat Duong, Head of Search, Scandinavian Biolabs. Focus on the right competency. Use data to inform test hypotheses. Your communications and chatbots can also be action-based.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59