Webbiquity

MAY 31, 2016

” — B2B PR Sense Blog. Showcase reviews: Online Marketing Institute, Anders Orsander, Shift Communications, BuzzBlogger, Perception, Katie Lance, B2B PR Sense Blog, Cent Muruganandam, Quick Sprout, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, Express Writers, Social Media Examiner, Robbie Richards.

Tools 100

Tools Best Practices Enterprise Management PR 100

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. Marketing Charts ). Marketing Charts ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

MAY 27, 2015

What this means for marketers is that it is no longer necessary to research and pitch thousands of publications, hoping and praying that some of them stick and make news. By creating your own news, you gain an opportunity to earn greater PR for your organization as well as win over higher traffic and more inbound links.

Viral Marketing 100

Viral Marketing PPC PR Content 100

Webbiquity

MAY 17, 2016

Those decisions will start with your company’s content strategy and collaboration between marketing, PR and sales. Showcase reviews: Online Marketing Institute. Online brainstorming tool enabling individuals or groups to create mindmaps, organize thoughts and ideas, and plan goals. 3) Bubbl.us.

Planning 145

Planning Research Tools Best Practices 145

KoMarketing Associates

AUGUST 19, 2013

SEO impact aside, recent statistics indicate Google Plus is on pace to overtake Facebook (the current leader) in social shares by 2016. per month, almost double that of Facebook (9.3%). As such, for B2B marketers specifically, activity on Google Plus could potentially have significant effects on lead acquisition and brand trust.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

KoMarketing Associates

DECEMBER 14, 2015

” — Michael Brenner , CEO of Marketing Insider Group. REDEFINING THE ROI OF PR. “We We introduced a new program this year integrating our upper funnel PR programs with middle and bottom funnel inbound marketing. EFFICIENT WEBSITE MARKETING. I built a content experience to focus on gaining subscribers.”

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

Webbiquity

MAY 30, 2010

Advertising & PR. Share this on Facebook. The LOL Cats Take On The World Of Freelancing by Hi, I’m Grace Smith. Grace Smith imagines the LOL Cats from I Can Has Cheezeburger taking on various types of challenging clients in the world of freelancing. The Publicity Stunt Hall Of Fame by Taylor Herring Public Relations.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Webbiquity

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. This isn’t to say that Facebook should be a central part of every company’s social strategy.

Planning 100

Planning Marketing & Strategy Twitter Class 100

Webbiquity

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. This isn’t to say that Facebook should be a central part of every company’s social strategy.

Planning 100

Planning Marketing & Strategy Twitter Class 100

KoMarketing Associates

MARCH 7, 2013

Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. ” Follow Artillery Marketing at https://twitter.com/ArtilleryMarket. SM/PR/Marketing/SEO/Brand ninja. Follow B2B Online Marketing at https://twitter.com/B2BOnlineMktg.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

KoMarketing Associates

SEPTEMBER 28, 2016

What to Expect: The panel features Maggie Malek , Head of PR and Social, MMI Agency and Prashant Puri , Co-Founder, AdLift.com and myself. There is also the other side of this coin – marketing your media to top tier Publications. The content team should be watching time on site and evaluating what is sticky.

Top of Funnel 120

Top of Funnel Media Paid Social Agency Content 120

Biznology

FEBRUARY 20, 2017

This became further clear when networking platform Facebook was launched and became an instant hit. The displayed statistics reveal that as of April 2016, Facebook stands as the number one social network with 1.6 In simple words, user engagement is crucial as an average Facebook user spends over 36 hours on a monthly basis.

Enterprise Management 146

Enterprise Management Work Management Marketing Management Social Media 146

Convince & Convert

SEPTEMBER 22, 2010

The same dynamic is present on Facebook. What percentage of your status updates are seen by each of your Facebook fans? In fact, BrandGlue estimates that as few as 1% of the status updates brands send on Facebook are seen by the fans of those brands. Very, very few. Social media connectivity is digital bumper stickering.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

KoMarketing Associates

JULY 10, 2018

A few years ago, I was asking a client’s PR team about byline opportunities. Now, when working with any team, specifically in the PR space, we make it very clear our goal is to avoid overlap, supplement their work, and support their goals. While it may be creepy, from a pure marketing standpoint, it’s awesome! Of course not.

Top of Funnel 177

Top of Funnel Paid Search Agency Content Budget Programs 177

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, we get pitches from PR firms about major brands running new viral or social media campaigns. That’s great, but what does it have to do with search marketing?

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Biznology

NOVEMBER 10, 2015

When I started, what I did was called viral marketing , buzz marketing , and new media. Hell, I don’t even know if anyone refers to any of it as digital PR or social media marketing. It looks like social media strategy is evolving into social marketing strategy. Content Marketing is the New Website Content.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

Sprout Social

JUNE 24, 2019

Project Bionic is a comprehensive social media marketing agency that helps its clients reach their KPIs faster, share their stories more effectively and earn more customers who care about their brands. SSPR is an award-winning Digital PR Agency that pushes the boundaries of conventional public relations. MBT Marketing.

Advertising Agencies 69

Advertising Agencies Paid Social Agency Paid Search Agency Ad Agencies 69

Marketing Insider Group

MARCH 25, 2013

Lee is the author of Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. In 2001 I joined with Susan Misukanis to start a digital PR and marketing agency. Unless of course you pay to promote your Facebook updates. How did you get your start in the industry?

Advertising Agencies 100

Advertising Agencies Paid Search Agency Planning B2B Thought Leadership 100

Writing on the Web

FEBRUARY 19, 2014

I started getting found online and boosted my business revenues exponentially. But ten years later, there are a lot of ways to spread your word and publish quality content online. Clients can be reached through Facebook, LinkedIn, Google+, Twitter – the list goes on. Communication is possible everywhere.

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

KoMarketing Associates

AUGUST 22, 2012

When questioned about the marketing channels they intended to use in 2012, responses were mixed: i.e., tradeshows (67 percent), email marketing (65 percent), SEO (59 percent), social media ( Twitter, LinkedIn, Facebook ) (57 percent), trade magazine advertising (47 percent), and PR (38 percent).

Marketing Report 120

Marketing Report Trends B2B Marketing Allocation 120

Webbiquity

OCTOBER 25, 2010

To give credit where it’s due, both the TopRank Online Marketing Blog and Robin Good have provided nice lists in the past, but as changes in the blog directory world can be challenging to keep pace with, both now include dead links and directories that have significantly changed their policies (e.g. charging for inclusion).

RSS 100

RSS Promotion PR PageRank 100

KoMarketing Associates

OCTOBER 18, 2016

When used effectively, content marketing can help build your brand, attract new business, support SEO initiatives, and improve your reputation across the industry. Thankfully, there are many online marketing tools available that can help to save time and bring strategies to the next level. Here are 20 of my favorites.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

KoMarketing Associates

APRIL 7, 2021

And here’s HubSpot’s definition : “demand generation captures the umbrella of marketing programs that get customers excited about your company’s product and services. Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.”.

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

KoMarketing Associates

JANUARY 22, 2019

In addition to all of these areas, it’s critical to spend time making sure you are up-to-date on social media and digital marketing trends as a whole. Some of my favorite resources for staying up-to-date and researching what’s coming next in the world of social media are Social Media Today , Facebook Business News and Social Media Examiner.

Social Media 122

Social Media Webinar Metrics Media Marketing & Strategy 122

Biznology

JANUARY 15, 2018

Watch this video briefing > 3 Steps to Lead Online Marketing in Tomorrow’s Digital Earth (30 minute video). Will Google , Facebook , Amazon , Microsoft , and Apple devour the whole world’s wealth? Here’s the new technology and clear vision you need to start leading tomorrow’s digital Earth in just years, not decades.

Digital Transformation 178

Digital Transformation Leads Lead Marketing Qualified Leads 178

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Sales reps from traditional PR distribution services were even quoted as saying, “there’s a reason it’s free.&# – implying that it doesn’t perform well. I think pitchengine and its concept is going to rock PR world.

Social Media 115

Social Media SEO Marketing Websites PR 115

Biznology

JULY 19, 2017

As a digital native, she has spent nearly a decade working with B2B and B2C companies on developing and implementing strategic marketing programs. She also consults for The Conversion Company, an online marketing firm helping B2B companies and executives use social media to drive dramatic business results.

Twitter 130

Twitter Linkedin Ad Building Webinar Metrics 130

Valasys

JULY 17, 2020

According to HubSpot, 63% of marketers identify driving traffic and lead generation to be prime challenges. For improving your inbound lead generation endeavors and making them work optimally, you need to work on strategies to make your brand more discoverable online.

Lead Generation 97

Lead Generation Lead Scoring Lead Ranking Generation 97

Atomic Reach

MARCH 18, 2019

He takes digital PR strategies to a whole new level. Bryan Eisenberg is a pioneer and an international authority in online marketing. He is an advocate of digital storytelling and an expert in seasoned growth marketing. Susan Wenograd is an expert in paid search and Facebook ads. Find her on Twitter and LinkedIn.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

KoMarketing Associates

DECEMBER 30, 2013

All of our clients and prospects know the importance content plays in our B2B online marketing initiatives. This goes for our company’s marketing tactics as well. Here is a look at some of our top performing columns, blog posts, and content marketing assets of the past year. 10 of the Best B2B Facebook Pages.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

Adobe Experience Cloud Blog

JANUARY 6, 2017

Lee Odden is the CEO at TopRank Marketing while also finding time to be an author, speaker, consultant on B2B content and influencer marketing, social media, PR, and SEO. 5 Ways To Brainstorm Great #Content Marketing Ideas https://t.co/LKhYMGcAOv. Facebook Extends Auto-Captioning to Videos From Pages https://t.co/DcHbbT0BwV

B2B Thought Leadership 0

B2B Thought Leadership Social Media Thought Leadership Storytelling 0

Convince & Convert

JUNE 2, 2010

Either way, it would make me double-check how I have the privacy settings set for photos on my Facebook page. The last thing I need is a dressing room photo of me modeling Diesel brand fat pants hitting the public News Feed on Facebook. But the default view will be the opinions of your Facebook friends.

Social Media 135

Social Media Media Curation Webinar Metrics 135

markempa

MAY 27, 2009

Other classes focus on effective blogging, SEO tactics, uses for Facebook and LinkedIn, and landing page best practices.   During the live webinars, students will be able to ask questions via Twitter, and afterwards students can continue the conversation in the Marketing Forums.

Inbound Marketing 120

Inbound Marketing Training Class Lead Nurturing 120

Convince & Convert

JUNE 3, 2010

Sorry Works Contrast that with the guts and class (and good crisis management sense, despite having zero PR counsel) shown by umpire Jim Joyce in the immediate aftermath of his blown call, robbing Armando Galarraga of a rare perfect game. A coven of PR practitioners. That’s how much we are wired to forgive. Billions of dollars.

Social Media 158

Social Media Media PR Webinar Metrics 158

Webbiquity

FEBRUARY 1, 2010

Social media marketing activity exploded in 2009, and so did coverage of these practices. Every social media consultant , corporate marketer and PR professional was challenged to keep up with the latest writing on the topic. Facebook Marketing. Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Convince & Convert

JUNE 1, 2011

Integrating social media into your online marketing mix can be a lot like the first day of school. Invite readers to comment on your blog or answer a question in Facebook by making it easy for them. Guest post by Stacey Acevero , social media community manager at Vocus and PRWeb. Make Sure to Make Friends.

Social Media 141

Social Media Media PR Rules 141

Webbiquity

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Marketing, author of PR 2.0: Deb is a journalist-turned-PR pro. She’s president of Strategic Objectives, an award-winning PR agency in Toronto. DebWeinstein.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100