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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

This lets people easily send a Tweet, post to a Facebook wall or create a LinkedIn article that points to the original content. The company’s main product, Profiler, extracts names, titles, email addresses and telephone numbers from a specified Web site. CRM vendor RightNow offers something similar under the label of Cloud Links. -

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Don’t They Know Who You Are? Why Reputation Management is Crucial

Webbiquity

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Write an article (or articles) for Google Knol on topics pertaining to your product or service.

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9 Marketing Words That Have Lost Their Meaning

Digital B2B Marketing

To yet another, it is a metric from Facebook. At others, it refers to more traditional advertising metrics like increasing intent to purchase or interest in the product. Your product name? Recognition of brand or product attributes? Affinity for your product? All of the above? Awesome ROI!

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How to Successfully Mine Your Social Media Data

Sprout Social

Let’s take a look at the most popular native tools: Facebook Insights. For those who own a Facebook business page , you can analyze some KPIs within the social network. The most essential Facebook metrics include: Engagement: This metric shows you the the number of post clicks, Likes, comments and shares within the last seven days.

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5 Outbound Calling Best Practices

Smashmouth Marketing

Functional Tools - Fill the toolbox with tools, and know how to use them: Jigsaw, NetProspex, InsideView, LinkedIn, Google Alerts and Google Search, LeadLander, others. that means Facebook and ESPN too). The productivity increases are phenomenal. Remove bad contacts, or research and replace them. Use them to work smarter.

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Social Enterprise is now a reality – Welcome to Dreamforce 2012

Adobe Experience Cloud Blog

Step 3: Create a Customer Social Network & Product Social Network. Here is one example- creating social customer profiles: Social contacts allow you to access social profiles like Linkedin, Twitter, and Facebook, deeply integrated into salesforce.com. Chatter Now : Think Facebook chat. But how do we actually do this?

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‘Beyond the iPhone,’ And 6 Other Stories You Should Read

Contently

Google’s incubator, Jigsaw (previously known as Google Ideas), is working on a program that targets aspiring ISIS recruits, redirecting and reeducating them. The Guardian: Mark Zuckerberg accused of abusing power after Facebook deletes ‘napalm girl’ post. Selected by Nico Willson, editorial intern.

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