Metadata

JULY 21, 2022

Limited conversion tracking: While platforms like Facebook give you instant access to insights, Twitter’s metrics are comparatively lacking. YouTube is the world’s second-largest search engine and its third-most visited website. Large audience: A bigger audience means more eyes. This merits the involvement of company leadership.

Paid Content 52

Paid Content Paid Social Agency Paid Search Agency CPC 52

Outgrow

OCTOBER 7, 2021

Whether it is bloggers, Instagrammer, or YouTubers, know which social platform is best for your business. They have their story, product guide, and photos, philosophy, brand essence, and process ready for press consumption. It has an eye-catching and witty headline with an appropriate CTA. . Last, choose the platform carefully.

eCommerce 101

eCommerce Outgrow Business Marketing Budget 101

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. Considering the vast quantity of content created by B2B companies, this campaign idea helps you compartmentalize the content distribution process. New #WhiteboardFriday - Better Content Through NLP (Natural Language Processing).

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Sprout Social

OCTOBER 19, 2016

With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. If your social media contest is extremely successful, you have the potential to go viral. Unfortunately there is no set formula to guarantee your contest will go viral.

Social Media 95

Social Media Paid Content Media Viral Marketing 95

Referral Rock

NOVEMBER 21, 2019

Every month there seems to be a new viral video or meme. If you’re a marketer, I’m sure you’ve dreamed of working on a piece of viral content. But what makes a piece of content a viral marketing hit? What’s Viral Marketing? Why viral marketing is worth the risk.

Viral Marketing 56

Viral Marketing Campaigns Examples Paid Search Agency 56

Sprout Social

JANUARY 9, 2017

However, with the ever-changing Facebook algorithm, it’s difficult to get your organic posts in front of all your viewers’ eyes. Instead, track your total reach, likes, comments and engagements with Sprout Social’s Facebook management tools. Using a Google Plus management tool can help you track your most important network data.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Stevens & Tate

MARCH 22, 2021

Use a visual design that eliminates eye strain. A more minimalist approach will help make your website easy on the eyes. However, those aren’t the only visual elements that affect your visitors’ eyes. Monitor your social mentions – Using HubSpot, you can track engagements with your brand automatically.

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

Hubspot

SEPTEMBER 26, 2019

It can be tough to know exactly how to create a persona, but articles like this one can aid in the process. To get started, adopt a tool or two, like a CRM, collaborative project management software, or time-tracking tool. Track your engagement. Defining a target customer helps you find and market to a specific audience.

Tips 76

Tips Business Customer Satisfaction Work Management 76

Optinmonster

MAY 4, 2021

And more… And for each campaign type, you can select from over 50 pre-made templates, including our personalized Mother’s Day campaign: This saves you time, energy, and headaches during the campaign creation process. With this tool, WordPress users can create viral contests in just a few minutes. Building brand awareness.

Promotion 98

Promotion Budget Programs Tools Landing Pages 98

ConvertKit

FEBRUARY 4, 2020

It doesn’t hurt that you can automate much of the pinning and scheduling process inside tools like Tailwind and Later to stay relatively hands-off. That way, you can track which pins are receiving the most clicks and traffic. Did you know that YouTube is the second largest search engine in the world? Image via Servida Music.

Landing Pages 49

Landing Pages Promotion Marketing & Strategy Ideal Customer Profiles 49

Hubspot

JANUARY 13, 2020

First of all, rather than spending weeks or months analyzing the app and its audiences to determine what content will be interesting, you can work with an influencer who has a decent following, videos with high engagements, and a visible track record of reaching the TikTok audience.

Examples 89

Examples Paid Search Agency Marketing & Strategy Video Marketing 89

Contently

APRIL 18, 2023

Eye-Opening Content Marketing ROI Statistics If you don’t yet have the data behind your own organization’s ROI calculations, these stats can help you make a compelling argument to stakeholders that content marketing is worth the investment: Content marketing can generate 3x the leads as traditional marketing yet cost 62 percent less.

Lead Ranking 200

Lead Ranking Webinar Metrics B2B Thought Leadership Marketing & Strategy 200

Sprout Social

JULY 8, 2021

Marketers feel the pressure to stand out with wildly innovative campaigns, viral posts and award-winning content. Not all platforms are created equal, and what gets eye-popping results for one brand might result in tumbleweed for another. It’s followed closely by Instagram (54%), WhatsApp (51%) and YouTube (49%).

Social Media 128

Social Media Advertising Channels Media Best Practices 128

Single Grain

DECEMBER 21, 2023

Creating flashy and compelling video content is practically essential for businesses and influencers looking to make a mark in visual platforms like YouTube, Facebook, or TikTok. Many YouTubers out there are great at fanning the flames. But Ken’s YouTube channel generates moderate amounts of traffic with each video.

ROI 52

ROI Video Marketing Practices Best Practices 52

SendX

JANUARY 20, 2020

Read on to find out how you can successfully host an Instagram giveaway while generating tons of new email leads in the process. Giveaways are viral because people love the excitement of being a potential winner. All this sharing and engagement can make a social media post go viral, which is why brand host giveaways on Instagram.

Ad Building 224

Ad Building Marketing Management User-Generated Content Viral Marketing 224

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. Absolutely.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Brandwatch Marketing

FEBRUARY 3, 2019

As you engage through Agorapulse it tracks your response rate and time to reply. You can see a breakdown of paid, organic and viral reach. Quintly covers Facebook, Twitter, Google+, LinkedIn, Instagram and YouTube, but it has a free tool for Facebook analytics. Detailed reports including page level and timeline level analytics.

Facebook 88

Facebook Analytics Tools Best Practices 88

Sharpspring

APRIL 14, 2021

Like the best surfers, the leading marketers have developed an eye for big movements in their space. As a result, more businesses are starting to use AI to automate their marketing processes based on actionable insights gained from those analytics. Viral video content is like the holy grail, and for good reason.

Marketing AI 116

Marketing AI Inbound Marketing Trends Paid Search Agency 116

Oktopost

MAY 2, 2023

Social media monitoring is great for keeping an eye out for those times when you need to be reactive, such as a negative shift in sentiment. Social listening is about keeping an eye out for situations you can (and should) insert yourself into. This is a good demonstration of what powerful social listening can help create.

B2B Thought Leadership 62

B2B Thought Leadership Thought Leadership Marketing Management Eye-Tracking 62

Magisto

FEBRUARY 25, 2020

Track Analytics. Instead of aiming to go viral on Twitter, for example, set a goal that’s based around seeing a higher engagement rate on your account. 45 percent of people watch over an hour of Facebook or YouTube videos each week. People from 18 to 34 years old spend more time watching YouTube than television.

Social Media 64

Social Media Work Management Marketing Management Media 64

Sharpspring

APRIL 14, 2021

Like the best surfers, the leading marketers have developed an eye for big movements in their space. As a result, more businesses are starting to use AI to automate their marketing processes based on actionable insights gained from those analytics. Viral video content is like the holy grail, and for good reason.

Marketing AI 98

Marketing AI Inbound Marketing Trends Paid Search Agency 98

Sprout Social

DECEMBER 8, 2022

Then, use these assets to intrigue your audience and give them a peek behind the curtain of the creative process. In Sprout’s Always On series, we used bird’s eye view images of our subject’s desk to give a preview of who and what was to come. There’s no one magic metric to track—you need to look at several to measure your success.

Social Media 122

Social Media Video Marketing Top of Funnel Media 122

Single Grain

MAY 22, 2023

YouTube trends refer to the popular topics, themes and content styles that dominate the platform at any given time. By keeping a finger on the pulse of current YouTube trends, you can produce content that people are watching right now to enhance your chances of success. Let’s begin!

Youtube 98

Youtube Trends Communities Paid Search Agency 98

ConvertKit

OCTOBER 3, 2019

While wandering around a local bookstore a cookbook caught her eye: How to Cook Everything by Mark Bittman. She and her husband had been going through the intensive in-vitro process for months in hopes to have a second child. A former track athlete. Her only criteria? This is edible.”. And I loved the step by step photos.”.

Blogger 104

Blogger Eye-Tracking Impressions Viral Marketing 104

Optinmonster

NOVEMBER 12, 2019

Either way, in this article, you’ll find a simple, 5-step process to creating a social media strategy for the holidays that will engage your audience and boost sales. Social media marketing is pretty magical at driving traffic to your website through viral content , online contests , or social media ads. Tracking, of course!

Social Media 65

Social Media Media Marketing & Strategy Landing Pages 65

Sharpspring

APRIL 14, 2021

Like the best surfers, the leading marketers have developed an eye for big movements in their space. As a result, more businesses are starting to use AI to automate their marketing processes based on actionable insights gained from those analytics. Viral video content is like the holy grail, and for good reason.

Marketing AI 52

Marketing AI Inbound Marketing Trends Paid Search Agency 52

Outbrain

FEBRUARY 26, 2020

During the early stages of producing a story through video, it’s essential to answer some questions that will guide the rest of the process: Plot : What story do you want to tell? YouTube, your website, somewhere else)? It is immersive and powerful, and very effective in driving engagement. Video Storytelling Basics.

Storytelling 48

Storytelling Budget Programs Video Marketing Tools 48

Hubspot

NOVEMBER 6, 2018

Marketing is how a company plans to raise awareness of their brand and convince customers to make a purchase, while advertising is the process of creating the persuasive messages around these broad goals. Creating an entire campaign might be complex, but it’s a pretty straightforward process — if you do it correctly. Bounce rate.

Paid Content 101

Paid Content Campaigns Paid Search Agency Planning 101

Marketing Insider Group

MARCH 11, 2015

Whether it’s creating a video , putting together an infographic , or choosing stock photos that engage a blog post’s audience, your content marketing team needs someone who has an eye for choosing and producing visuals that are not only on brand, but also breathtaking and bold in their own right. via wikiart.org.

Creativity 100

Creativity Content Marketing Planning Advertising Agencies 100

Optinmonster

FEBRUARY 10, 2020

Fortunately, the definition is simple: Inbound marketing is the process of organically attracting and building relationships with people by providing help, education, and value to their lives. With outbound marketing, companies with a larger budget have less competition , can more easily track results , and see more immediate profits.

Inbound Marketing 99

Inbound Marketing Tips Planning Paid Search Agency 99

Sharpspring

JULY 14, 2017

Like the best surfers, the leading marketers have developed an eye for big movements in their space. As a result, more businesses are starting to use AI to automate their marketing processes based on actionable insights gained from those analytics. Viral video content is like the holy grail, and for good reason.

Marketing AI 66

Marketing AI Inbound Marketing Trends Paid Search Agency 66

Single Grain

NOVEMBER 20, 2020

If you are an SEO agency owner, then you probably know how challenging it is to track every KPI, prepare customizable reports, and automate redundant tasks. Rank/Keyword Tracking. The SEO agency also has to track the rankings of multiple client websites on a regular basis and provide customizable reports to them. Link Building.

Enterprise Management 52

Enterprise Management Work Management Paid Search Agency Marketing Management 52

Hubspot

SEPTEMBER 26, 2013

This is the process of comparing two variations of a single variable to determine which performs best in order to help improve marketing efforts. What I sometimes refer to as the “eyes” of inbound marketing, analytics is essentially the discovery and communication of meaningful patterns in data. A/B Testing. Bottom of the Funnel.

Inbound Marketing 28

Inbound Marketing Top of Funnel Sales Management Marketing Automation Services 28

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals.

Social Media 126

Social Media Paid Content Campaigns Media 126

ClearVoice

MARCH 3, 2020

Content creation is the intentional, strategic process of crafting text and visuals that align with the core interests of your audience and brand to reach documented business goals. You embrace a process. As you dream of how to navigate your next content marketing campaign, go all-in with a success mindset — and documented process.

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114

Optinmonster

NOVEMBER 30, 2023

Many brands use gamification techniques on their website to create built-in virality and improve their user engagement. Track Your Website Engagement Metrics The first step to optimizing your website engagement rate is to measure where it currently stands. Let’s say you run a blog or publish a weekly newsletter.

Marketing Websites 92

Marketing Websites eCommerce Trigger Marketing Click Rate 92

Online Marketing Institute

JANUARY 4, 2011

While judging our Viral and Social Marketing Hall of Fame entries earlier this month, I reviewed several strong entries from B2B marketers that cited impressive statistics for their company blogs. “By sharing results, such as traffic increases, people’s eyes get opened differently.&#

B to B 40

B to B Blogger B2B Thought Leadership RSS 40