Remove Ethics Remove Linkedin Remove Press Remove Viral Marketing
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How to Choose the Most Link-Worthy Data Source for Your Content

Moz

For campaigns that went “viral” and performed well above the norm, we excluded them in the calculation so as not to skew the averages higher. In addition to sharing link and press averages, I will also be walking through how to produce pressworthy, sharable content from each data source and providing examples. Participatory methods.

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How to Choose the Most Link-Worthy Data Source for Your Content

Moz

For campaigns that went “viral” and performed well above the norm, we excluded them in the calculation so as not to skew the averages higher. In addition to sharing link and press averages, I will also be walking through how to produce pressworthy, sharable content from each data source and providing examples. Participatory methods.

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Is Employee Advocacy Just for B2B?

Onalytica B2B

With this said, B2B buyers have a presence, are engaging with content and doing their research on platforms such as LinkedIn, Twitter, Facebook and blogs too (both prospective suppliers’ and influencers’ blogs). These platforms allow for marketers to target their content to the right organisations and job titles. Content Focus.

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Entire Businesses Can Be Run by AI Without Human Intervention: Why We Need to Talk About This (+ Convert’s Stance)

Convert

But let’s press pause for a minute. So, instead of adding to the noise—blindly advocating for AI or vehemently campaigning against it—we, at Convert, want to foster a conversation around AI and its ethical use in business. The AI-driven world doesn’t have its own code of ethics. Usher in the silence. What exactly is going on?

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Facebook, OkCupid, and the Ethics of Online Social Experiments

Hubspot

The impact of these social experiments was pretty small, but they raise important questions about the ethics of social experimentation. Or Google, Yahoo, or LinkedIn," wrote Josh Costine for TechCrunch. "We But if certain words on buttons can change buying behavior, then why isn''t everyone up in arms about the ethics of A/B testing?

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What Can Brand Publishers Learn from the Trust Project?

Content Standard

In an era of “fake news,” when just about anyone can start a publishing site, print outlandish claims, and go viral on social media, that’s hardly a surprising stat. Lehrman is also Senior Fellow on Journalism Ethics at Santa Clara University, so trust in the news is dear to her heart.

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How to Manage Your Company’s Corporate Reputation in the Digital Age

EveryoneSocial

Too many times, brands that have been around for years feel they are untouchable until something happens and starts going viral online. And while you want the reputation to help stop negative press and ensure good future financials, your motivation has to be genuine for real long-term success. LinkedIn ) 46.