Webbiquity

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. B2B marketing budgets are shifting to digital and social. And now, the stats!

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Webbiquity

FEBRUARY 23, 2016

the “big three” among both consumers and marketers continue to thrive and dominate. marketers used the site in 2015, and that figure is expected to approach 70% by 2017) while Google+ is struggling (though it has 300 million active monthly users worldwide, less than 6 million made any public posts in 2015). Cloudswave ).

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

Webbiquity

JUNE 16, 2015

Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). Sales are a top goal of content marketing—but website traffic is the most common metric used to measure success. Only about half of marketers try to connect content to sales.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

distribion

NOVEMBER 9, 2016

Email marketing consistently ranks among the highest ranking channels producing revenue and a strong return on investment. We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver.

Stats 79

Stats Email Marketing Trends Work Management 79

SnapApp

MARCH 15, 2017

Marketing automation is a topic we’re hearing a lot about in 2017. From robust marketing technology stacks to standalone tools, automation is improving operations around the world. By simplifying what used to be time-consuming tasks for marketers. The Big Marketing Automation Stats. reduction in marketing overhead.

Marketing Automation Services 59

Marketing Automation Services Stats Marketing Automation Enterprise Management 59

Marketing Insider Group

DECEMBER 8, 2021

Make video a core part of your marketing strategy, if you haven’t yet. And according to Emarketer, 66.6 Video marketing is becoming more important, it seems, every day. Consider these stats: Twitter claims that 82% of its users view video content on the app. Invest in Chatbots & Voice Tech.

Practices 276

Practices Tips Business Emarketing 276

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. DemandSage) 49% of marketers believe organic search yields the best ROI.

Paid Content 204

Paid Content Stats Marketing Budget Webinar Metrics 204

Biznology

MAY 25, 2015

Here are 31 stats on SEO that show what Ricky Bobby knows. #1 source: Digital Marketing Philippines ). 88% of search engine optimization marketers believe optimizing for mobile will be more important this year. 68% of search engine optimization marketers believe optimizing for video will be more important this year.

Stats 80

Stats SEO Paid Search Agency Click Rate 80

KoMarketing Associates

JANUARY 27, 2014

While most businesses have laid out their marketing strategy and set their budgets, some of the latest facts and figures may have them rethinking current initiatives. From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. MarketingProfs.

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

QuanticMind

MAY 31, 2023

Job postings also show they’re ramping up the hiring of engineers in an effort to become an AI powerhouse “that helps you find answers to product questions, perform product comparisons, receive personalized product suggestions, and so much more.” Three artificial intelligence articles? AI AI AI caramba!

Paid Content 77

Paid Content Marketing AI Paid Search Agency Amazon 77

NuSpark Consulting

JANUARY 11, 2013

As we examine the direction that marketing is heading in 2013 and beyond, we have to look at where the influx of technology is taking consumers. Videos can be posted for free and linked via social media and email marketing. Based on the last few years, its difficult to envision any drop off in these market segments.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Porch Group Media

NOVEMBER 10, 2022

As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart. If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. Take a look at these stats on how it has grown and who is using email.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Sword and the Script | B2B

JULY 18, 2023

There’s been no shortage of surveys and stats in B2B marketing; here’s a look at some of the more interesting ones from the first six months of 2023 Apart from this blog, I produce a separate monthly email newsletter that curates articles and blog posts across marketing communications. ” Read more on Marketing Dive 2. .

Planning 52

Planning Statistics B2B Marketing Top of Funnel 52

Porch Group Media

NOVEMBER 4, 2022

Here are some stats on why Connected TV should be part of your 2023 strategy: Do viewers watch traditional TV or streaming TV more? Another study by eMarketer shows cord-cutters are all set to reach 55.1 An estimate by eMarketer shows that U.S 3 Key Benefits of CTV Marketing and Advertising. billion on CTV ads in 2023.

First-Mover Advantage 52

First-Mover Advantage Emarketing Cable Amazon 52

Porch Group Media

FEBRUARY 16, 2021

Email marketing continues to be a top performing channel for marketers. Year after year, email outperforms other marketing channels in terms of ROI, customer acquisition and retention. For every dollar brands invest in email marketing, they receive 42 dollars in return. Email Marketing Objectives.

Email Marketing 72

Email Marketing Optimization Marketing Strategy Marketing & Strategy 72

ClickZ

JULY 19, 2019

Here are the key stats you need to know and what to do next. Key stats include: Prime members worldwide saved more than one billion dollars throughout Prime Day. According to eMarketer, Amazon will claim 8.8% Retailers saw a big increase in their sales and even other sites benefited from the online shopping spree.

Amazon 96

Amazon Advertisements Advertising Funnel Advertising 96

Huptech Web

MARCH 2, 2023

Social commerce allows businesses to showcase their products in a more visually appealing and interactive way, allowing customers to easily browse, select, and purchase items without leaving the social media platform.

Paid Content 52

Paid Content eCommerce Social Media Paid Social Agency 52

ClickZ

AUGUST 8, 2020

This week’s key insights give you a clear picture of why mobile ads are the place for your advertising dollars, a revised umbrella view of the digital advertising market, a slice of delight for DOOH, customer experience, and why technology adoption is the way to success. Emarketer had expected mobile advertising to grow up to $105.34

Mobile Advertising 124

Mobile Advertising Marketing Attribution Advertisements Advertising 124

Hubspot

JUNE 21, 2012

Marketers are starting to realize that the mobile upswing isn't just a fad. Thing is, if you haven't already made an investment in mobile marketing , starting now could seem a little daunting. 23 Mobile Marketing Statistics You Should Know. Source: Microsoft Tag ) Tweet This Stat! Source: Microsoft Tag ) Tweet This Stat!

Stats 28

Stats Mobile Marketing Emarketing SMS 28

Convince & Convert

MARCH 22, 2013

Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. Social Media Stat of the Week: Social Still Not for Everybody. ” via eMarketer. .

Emarketing 131

Emarketing Personalization Social Media Marketing Management 131

Porch Group Media

JANUARY 29, 2019

Email Marketing Trends and Strategies for 2019. Email continues to reign as the top performing marketing channel in terms of ROI, lead generation, content distribution and other key metrics. In research by The Manifest , almost 70% of businesses use email marketing as part of their campaign strategy. eConsultancy.

Email Marketing 60

Email Marketing Marketing & Strategy Marketing Strategy Trends 60

Hubspot

JULY 31, 2013

As marketers, we''re constantly thinking about our company''s website and coming up with ways to improve it. So to give you a leg up in your web design marketing activities, we gathered some of the most recent data on web design and optimization. 17 Must-Read Stats About Website Design and Optimization.

Stats 28

Stats Design Emarketing Mobile Marketing 28

Porch Group Media

JULY 8, 2019

Social Media Marketing: Trends and Opportunities. As with all marketing channels, social media is continually evolving. Among marketers, Instagram takes second place to Facebook with 83% of them using the platform. Emarketer estimated that the ad spending on social video in the US increased by 38.1% Sprout Social ). .

Social Media 58

Social Media Social Marketing Trends Media 58

Huptech Web

MAY 12, 2023

Ecommerce Return Stats Should I Offer Free Returns? Best Practices To Handle eCommerce Returns Frequently Asked Questions – FAQs Final Thoughts on eCommerce Returns Introduction eCommerce has transformed how we shop, making it easier to browse and purchase products online from the comfort of our homes. What are eCommerce Returns?

eCommerce 52

eCommerce Practices Terms and Conditions Tips 52

Contently

JUNE 3, 2016

If you want to read the whole thing, I embedded the slideshow at the bottom of this post, but for the sake of brevity, here are the six biggest takeaways for marketers. As you can see above, the vast majority of smartphone growth in the past few years has come from the Asia-Pacific market (China, India, Korea, Japan, and so on).

Internet Marketing 60

Internet Marketing Marketing Report Trends Paid Search Agency 60

Marketing Insider Group

SEPTEMBER 14, 2020

The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. There are 179 bullets but 200+ actual stats in this post.

Stats 260

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 260

Optinmonster

OCTOBER 30, 2019

Social selling is one of the most overlooked forms of marketing since many people are confused about what it means in the first place. When you think about selling on social media, the first thing that probably comes to mind is ads or unsolicited DMs from brands trying to get you to check out their products. What Is Social Selling?

Statistics 76

Statistics Social Media Social Marketing Media 76

Content Standard

JUNE 19, 2015

But despite the writing on the wall, brands are still struggling to keep up with the mobile marketing shift. Shoppers were also twice as likely to discover new products and brands on a mobile device in 2014 than they were a year prior. Mobile video content marketing is one arena plagued with this discrepancy. billion in 2015.

Mobile Marketing 40

Mobile Marketing Marketing & Strategy Marketing Strategy Emarketing 40

Digilant

MARCH 2, 2023

Here are a few stats showcasing just how powerful video consumption is in 2023: The average consumer watches 18 hours of video weekly, about 2.5 Source: Wyzowl) 72% of consumers prefer videos to learn about products or services. Source: eMarketer) Video is the number 1 source of information for 66% of people. hours per day.

Paid Search Agency 52

Paid Search Agency Ads Peer-to-peer Mobile Advertising 52

KoMarketing Associates

AUGUST 19, 2013

The stats also show that the growth rate of Google Plus shares was approximately 18.5% As such, for B2B marketers specifically, activity on Google Plus could potentially have significant effects on lead acquisition and brand trust. Ed Hadley (Neolane) – Senior Marketing Manager @Neolane; Conversational Marketing Evangelist.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Buffer

APRIL 29, 2019

Live video seemed destined to be a huge focus for social media and for marketing strategies. An emarketer study showed that one in every three Internet users had watched a live video in 2016, and that number was double for the much-coveted millennial demographic. Live streaming video in 2016 (via emarketer ). Case in point ….

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

EveryoneSocial

JUNE 14, 2022

Marketing is constantly evolving and the way buyers consume also changes. But within marketing, there will always be channels that are part of the overall playbook. Promoting your content via ads is important, but it’s not the only thing you should rely on, especially given economic changes and varying marketing budgets.

Paid Content 56

Paid Content Paid Search Agency Marketing Budget Ads 56

Hubspot

MAY 4, 2011

One of the challenges for many marketers is bridging the gap between online and offline information. These barcodes appear in offline materials such as product packaging, advertisements, magazines, and other materials to allow interested consumers to acquire additional information online. 7 Key Mobile Barcode Stats for Marketers.

Mobile Marketing 28

Mobile Marketing Stats Mobile Advertising Emarketing 28

Hubspot

SEPTEMBER 25, 2015

When display advertising first surfaced in the world of marketing, many marketers were left with a bad taste in their mouth. Let's take a look at how display advertising has changed, and how you can make it work for your business if you decide to incorporate it alongside your inbound marketing strategy. Source: eMarketer ).

Paid Content 28

Paid Content Advertising Agencies Display Stats 28

Convince & Convert

MARCH 15, 2013

Jake agrees, explaining that each and every market the brand is in seems to be defined by very passionate users. Garmin mostly uses one handle for all of its social channels, which helps its fans learn about products in other industries that they may want to learn about or take advantage of. Social Media Stat of the Week.

Communities 140

Communities Mobile Advertising Emarketing Stats 140

Martech Advisor

DECEMBER 12, 2019

Here are some stats and facts to inspire you to include a Free Shipping Day strategy: Share of e-commerce transactions has been highest during the week of Free Shipping Day since 2015 – eMarketer. Learn More: Strategies to Help Marketers Make the Most Of the Most Wonderful Time of Year. billion, according to SaleCycle.

Banner Ads 52

Banner Ads Advertising Agencies Emarketing Urgency Marketing 52