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9 Content Writing Tricks to Win SERPs in 2023

Scoop.it

Search engines get smarter every day: Behavioral factors and user search intent call the shots, and today SEO writers take a step further to bring their content to the next level if they want it to rank higher than the competition. For a positive interaction with your content, craft it to match user search intent.

SERP 81
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Everything to Know About the Power of SEO Personalization

ClearVoice

It also boils down to your intent and how Google analyzes it based on previous behaviors. Meanwhile, Google or Bing knows where you live because your “location-sharing” feature is switched on. Create relevant content Any content you generate must be relevant to your audience and align with their search intent.

SEO 52
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5 Ways To Improve User Intent Using Content Intelligence

Atomic Reach

Digital marketers know how crucial it is to predict user intent whenever possible. Then, those professionals can adjust their online content so that it aligns with the intentions and is thereby maximally relevant to a site's visitors. That's where content intelligence comes into the picture.

Intent 105
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User Engagement Is the New SEO: How to Boost Search Rank by Engaging Users

Hubspot

You might remember when Google's featured snippet addition disrupted the numbered ranking system of search pages. As a result, 34% of desktop users don't even click on a webpage, since their questions are answered by a featured snippet on the search results page. Dwell Time.

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Ok Google, How Do We Stay Friends in 2020?

Martech Advisor

Considering the rise of screenless (voice) search, changes in smartphone usage and video consumption trends, Google has introduced some major changes in the workings of its search engine result pages (SERPs). Since the launch of Google in 1998, its SERPs have periodically seen some major changes.

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9 SEO-Friendly Content Writing Tips to Outrank Your Competition

SmartBug Media

It requires content writers and digital marketers (now one and the same) to understand search engine ranking factors, prioritize searcher intent, and publish valuable, high-quality content that appeals users and Google’s algorithms. Identify and Capture Search Intent. Optimize Content to Obtain Google Featured Snippets.

SEO 87
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Google Rolls Out New Content Update: Here’s What You Need to Know

ClearVoice

The same rings true for the latest “helpful content update,” which is a part of Google’s ongoing effort to bring more “content by people, for people” into search engine results pages (SERPs). Describe your first-hand experience with the product rather than focusing on keywords or features that users can read on the product’s website.

Google 52