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7 B2B Website Design Trends to Look For in 2024

BOP Design

B2B marketers now want seamless API integration with marcom automation tools, recruitment software, and webinar platforms, to name just a few. We’re also fielding requests for enhanced personalization, such as detecting where a user is in the world and displaying a different version of the website depending on region.

Design 94
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29 Simple Ways to Grow Your Email List

Hubspot

Add engagement features to your YouTube channel. Add hyperlinked "end cards" to your YouTube videos that encourage people to subscribe to your channel via their email address. Creating an ebook or webinar with a partner can split up the work of content creation and allow you to share the audience of a similar business.

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SMX West 2017 Top 3 PPC Takeaways: Attribution, Local Search Engine Marketing, Audience Targeting

QuanticMind

Join our webinar for even more actionable local search tactics. SMX West 2017 – the Q1 trade show that unites search engine marketing professionals with prospective clients and search publishers in Google’s backyard – is behind us. pictured: Bart Heideman of @google discussing the publisher’s attribution models.).

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity

Generate webinar registrations. Again, you can “advertise&# upcoming webinars in your sidebar. Also, as with white papers, write up a short summary of the webinar in a preview post linked to the signup form. Exhibiting at an upcoming trade show? Display testimonials linked to case studies in your sidebar.

ROI 100
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. After that, it falls off sharply; 61% use YouTube, 39% are on Google+, 26% utilize Pinterest (really?) eMarketer ). eMarketer ). 92% of U.S.

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Inbound VS Outbound Marketing: Which One Drives B2B Better?

Belkins

The latest survey by Demand Gen Report highlights the following changes: B2B buyers display consumer behavior patterns. The survey shows that 54% of B2B buyers check social media to learn about the vendor, their service, and the product. We arrange meetings at trade shows. Nowadays, they do it in a digital way.

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Tried and True Techniques for Fusing Offline and Online Marketing

Hubspot

. @ HubSpot Show them why they would want to come to the event with an amazing informative catchy blog post. It doesn't even have to be a conventional event, like a trade show. The company released its 2012 planners with a bright yellow banner sticker that invites customers to attend a webinar to help them plan for success.