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All About Bing! Bing Image Search, Bing Webmaster Tools & More

Brightedge

As an alternative to Google and the default search engine for Microsoft products, Bing enjoys a respectable 36% US desktop search market and has a growing international search audience in the UK, France, Norway, Germany, Sweden, Spain, and more. An advantage for Bing is that it is integrated with other Microsoft products.

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How to increase profitability by monetizing off-Amazon advertising

SmartBrief - Marketing

The result of using off-Amazon channels is an advertising cost of sales ( ACoS) measured by cost per action (CPA), which can be lower than with Amazon Sponsored Product Ads. However, with careful planning and an integrated execution, you can ensure that the right channels are being used to promote the right product to the right audience.

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9 Breadcrumb Tips and Examples to Make Your Site Way Easier to Navigate

Hubspot

It also helps users find higher-level pages faster if they landed on your site from search or a deep link. It's a secondary navigation bar that typically appears as horizontal text links, separated by the "greater than" symbol (>). You also want to clearly link your breadcrumb titles to the page.

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Build Industrial Websites as Dynamic Blog Sites

Industrial Marketing Today

On-site search engine optimization (SEO) is much easier to do by adding new posts using long tail keywords and deep linking to specific product pages within your company’s site. The value or authority of your domain increases whenever another site links back to the blog that is part of your main domain.

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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

Link to a specific part of a YouTube video by Matt Cutts. A short but helpful post on how to deep link to a specific point in any YouTube video by minute and second. It is better to have a real conversation, being able to question and to listen to your potential customer using the previously gathered information.&#.

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Google Ads Strategies That Will Increase Conversions and Improve Your ROI

Single Grain

Showing the price of a product upfront proves you’re a trustworthy business. When investing in Google Ads, find keywords with a high conversion rate. Don’t be afraid to bid on expensive keywords if they result in more clicks. To add keyword themes , you’ll go to Smart Campaigns and click the campaign you want. of queries.

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Mobilegeddon – Where Do You Stand a Month After the Roll Out?

LeadSquared

Brand keywords still show brand websites on top, even if they aren’t mobile friendly. So, if your business has an app, you would do well by: a) Having perfect keywords in the title and description of the app. b) Deep linking your website and the app pages – both would pass along authority to each other.