Anything Goes Marketing

APRIL 21, 2010

For someone who lives and breaths customer service as part of my profession I am very critical with companies I deal with as I have a high expectation on the type of service I should receive. I’ve finally found a company that does a fantastic job at servicing its customers across many channels and you know I have to blog about it.

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Anything Goes Marketing

JANUARY 8, 2008

Beyond the beauty of this country and the relaxing siestas in the sun, I was reminded of a valuable lesson - go above and beyond for your customers. Going that extra mile for the customer What made the trip was our tour guide Jonathon and driver Daniel from Central American Tours. I plan to keep in touch with many of them via Facebook.

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Anything Goes Marketing

OCTOBER 22, 2012

After having my kids I took a step away from social media except for posting adorable pics of my kids on Facebook. Here's the problem: my role is all about helping out customers and providing the best. That's about all I had time for - so I thought.

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Anything Goes Marketing

AUGUST 3, 2009

If you’re looking to make your company seem more real to prospects and customers, Twitter is perfect for this. Doing this in real time helps employees, customers and prospects feel like they are right there with you. Twitter can also be used to direct customers to content and/or discussions in a customer only portal.

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Anything Goes Marketing

JANUARY 27, 2008

Thanks Stefan Pollard over at ClickZ for mentioning that tip If your marketing database and your CRM data are synched, you may even be able to find out which words are used by customers vs. prospects and further segmenting the search terms to use for various campaigns. Does your company have a Facebook group? Hope the tips helped!

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Anything Goes Marketing

NOVEMBER 15, 2009

BUT if the CMO has a demand generation or sales enablement background he/she is 2 times liklier to make 5yrs #ee09 Measuring Marketing Effectiveness This was definitely a hot topic and Eloqua was lucky to not only have speakers like Laura Ramos and Tony Jaros but also CMOs from its customer base. Very nice add-on and a big thank you.

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Anything Goes Marketing

DECEMBER 15, 2008

This week's blog post was inspired by an idea by Yaro Starak over at Entrepreneurs-journey.com who suggested to look for blog ideas by scanning Facebook groups. How often do you email your customers and do you have a format that eliminates multiple emails to the same contacts within a short time frame?

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