Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. Download the template 2.

Social Media 80

Social Media Template Work Management Marketing Management 80

Spiralytics

FEBRUARY 7, 2024

However, there are several avenues where social media automation can be a game changer. This comprehensive guide will help you understand the power of social media automation for your business. What is Social Media Automation? How Does Social Media Automation Work?

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Zoominfo

JANUARY 12, 2021

Social media has quickly become an integral part of any B2B marketing strategy, and when it comes to your go-to-market (GTM) plan, you’re missing a crucial part of the puzzle without it. So how should you go about creating a social strategy that aligns with everything else you have going on? Increased Brand Exposure.

Social Media 200

Social Media Marketing Analytics Tools Marketing & Strategy Marketing Strategy 200

Sprout Social

MAY 15, 2023

Imagine being able to see into your customers’ minds to get a sense of their values, interests and motivations. While it’s not exactly possible to read people’s minds, you can get pretty close by listening in on their social media conversations. But the quality of your insights greatly depends on your choice of tools.

Tools 111

Tools Brand Identity Branding Enterprise Management 111

Webbiquity

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. First things first.

Marketing Automation Services 236

Marketing Automation Services Social Media Marketing Automation Social Marketing 236

Sprout Social

MAY 18, 2023

Social practitioners wear many hats as they balance emerging networks and formats. Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Social media copywriting varies greatly by industry and brand. How do our posts address customer pain points?

Copywriting 126

Copywriting Social Media Practices Marketing AI 126

Sprout Social

SEPTEMBER 13, 2022

And with 1 billion active users in TikTok , there’s a good chance your future customers are on the platform. Leveraging your video strategy to get more leads, connect with your audience and convert them into customers should be a priority. Save time with our powerful TikTok management tool. Published on. Sprout Social.

Budget Programs 123

Budget Programs Video Marketing Tools Marketing & Strategy 123

Webbiquity

JANUARY 30, 2018

Google Analytics (GA) is the baseline in website traffic monitoring tools. Fortunately, there’s an expanding ecosystem of tools that supplement GA to give digital marketers much richer, actionable insights into what’s happening online. But while GA is wildly popular (and free), it definitely has its limitations.

Marketing Automation Services 224

Marketing Automation Services Analytics Tools Correlation 224

Sprout Social

FEBRUARY 2, 2023

In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Why social media consistency matters for brands Consistency on social media isn’t just nice to have: it’s a non-negotiable for long-term success.

Social Media 110

Social Media Media Business Viral Marketing 110

Zoominfo

MARCH 3, 2019

In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. For this reason, we’ve put together the ultimate list of company research tools for sales reps. Sprout Social. Let’s get into it! Check it out!

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Valasys

FEBRUARY 20, 2023

Social media platforms are witnessing an increase in users year after year. Approximately 59% of people worldwide use social media, and the average daily usage of social media is 2 hours 31 minutes, as reported by a survey. However, there is no auto-posting, social inbox, or influencer search.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Webbiquity

NOVEMBER 23, 2020

Have the tools in your marketing technology matrix kept up? Are there tools that aren’t quite cutting it, that you may want to replace? Gaps in your capabilities you may be looking at new tools to fix? Over three million customers manage their accounting, finances, payments, operations, and people with Sage Business Cloud.

Marketing Automation Services 253

Marketing Automation Services Marketing Management Long Tail Marketing Paid Content 253

Televerde

JUNE 22, 2021

Having an engaging social media presence is one of the most important aspects of a successful marketing strategy. Success on social media can generate new leads and give your business a boost. One way to boost your social media presence and still show off your brand personality is with social media automation.

Social Media 64

Social Media Automation Tools Personalization 64

TrustRadius Marketing

JUNE 20, 2022

Social media is essential to building brand awareness and increasing sales. Social media analytics is indispensable for improving social media performance and business growth. If you’re a small business or eCommerce merchant, free social media analytics tools can boost your social marketing strategy.

Social Media 116

Social Media Analytics Work Management Media 116

Hubspot

MARCH 3, 2020

Social media is an undeniably powerful marketing tool in 2020. We've seen the stats that back up using social media as a legitimate business practice. And we've seen examples of companies that saw phenomenal ROI after a social media campaign. With social media analytics tools.

Social Media 100

Social Media Budget Programs Analytics Work Management 100

Sprout Social

NOVEMBER 11, 2021

This situation, unfortunately, is common—one that results in lost customers and lost revenue. A recent study found that 83% of customers will leave your brand based off of a bad customer service experience. . Many companies prioritize customer service. How to remove digital silos in an ecosystem of tools .

Digital Asset Management 120

Digital Asset Management Social Media Work Management Marketing Management 120

Sprout Social

FEBRUARY 6, 2023

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in.

Social Media 100

Social Media Features Media Curation 100

Zoominfo

JANUARY 12, 2021

Social media has quickly become an integral part of any B2B marketing strategy. Traditional marketing content is still important, but when it comes to things like promotion, product pushes or industry news, social network sites are the place to be (because it’s where your potential customers are).

Social Media 100

Social Media Marketing Analytics Tools Marketing & Strategy Marketing Strategy 100

nDash

APRIL 7, 2022

You already know social media should be part of your content marketing strategy. But, do you know which analytics tools to use to enhance those efforts? Social media analytics tools allow you to compile data to answer tough questions about your strategies – like: Should I keep posting on Facebook?

Social Media 52

Social Media Budget Programs Analytics Social Marketing 52

Sprout Social

NOVEMBER 9, 2021

If you fail to upload frequently or go months without publishing content, you may get labeled as a “dead” channel. Tools like Sprout Social can help you not only schedule your YouTube content but also assess which upload times seem to score the most engagement. Add a custom channel trailer. Channel icon.

Youtube 138

Youtube Tips Tools Social Media 138

Sprout Social

AUGUST 30, 2021

Reach prospects and returning customers. But just because you show up on multiple channels, does not guarantee a successful multichannel campaign—especially if your social media team was left out of the planning phase. 3 reasons to include social teams in multichannel campaign planning. Generate qualified leads.

Paid Content 141

Paid Content Social Media Campaigns Media 141

Webbiquity

MARCH 7, 2019

Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. Social media is a powerful tool to build buzz around your event and drive attendance.

Social Media 200

Social Media Promotion Creativity Media 200

Martech Advisor

JANUARY 6, 2020

Real estate social media marketing is an essential process for realtors to reach out to their target audience. In this article, we discuss what real estate social media marketing is, advantages of using social media, and six best practices for realtors to follow while using social media to promote their brand and products.

Social Media 110

Social Media Social Marketing Practices Media 110

Sprout Social

JANUARY 26, 2021

So instead of trying to anticipate the next big thing for 2021, we’re going in the opposite direction and sharing what not to do on social media based on what we learned in 2020. From taking a stand on current events to embracing the rise of TikTok, here are six things to keep in mind when executing your 2021 social strategy.

Social Media 143

Social Media Media Burn Rate Tagging 143

Ambal's Amusings

DECEMBER 7, 2012

Social Media Marketing has become an integral part of any Brand’s marketing activities. One of the key aspects of the Social Media Marketing is you need to be aware on a constant basis what your customers are saying about your brand online. Shoutlet is one of such interesting tool. What is Shoutlet.

Social Media 100

Social Media Social Marketing Tools Media 100

Marketing Insider Group

JANUARY 24, 2023

Since it’s easier and cheaper to keep current customers happy than to acquire new ones, you should refine (or build) strong customer advocacy programs. Businesses invest in employee advocacy to expand the reach of their brands on social media, increase employee engagement, and generate new leads.

Enterprise Management 200

Enterprise Management Marketing & Strategy Marketing Strategy B2B Marketing 200

Sprout Social

MAY 11, 2021

Social media optimization (SMO) is an entirely different ballgame. Because while businesses at large are on board with social media, many fail to make simple changes that could significantly boost their performance. In this guide, we’ll break down some easy social optimization techniques for brands big and small.

Social Media 132

Social Media Optimization Media Marketing & Strategy 132

Biznology

NOVEMBER 16, 2020

Quality customer service focuses on providing exceptional customer experiences. The goal is to convert leads into paying customers, build relationships with them, retain them, and turn them into brand advocates. To dramatically improve the effectiveness of your customer service, you need to collect customer data and act on it.

Work Management 197

Work Management Marketing Management Service Ideal Customer Profiles 197

illumin

SEPTEMBER 25, 2023

The history of social media tells a story of major cultural change. That’s because the groundwork for today’s social media was laid years before the apps and platforms of today made their debut. So, how did social media make the climb from a simple chat room, to becoming the major player in advertising that it is today?

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

Sprout Social

MARCH 26, 2020

In the last decade, social media has rapidly evolved and become a major element of marketing in all industries. As a result, social media practitioners now play a role in more business initiatives than ever. It can be frustrating when friends, family and even colleagues oversimplify your role as a social media manager. .

Social Media 144

Social Media Enterprise Management Work Management Marketing Management 144

Top Rank Marketing

NOVEMBER 10, 2023

Social Media Today “Not everyone gets it – not our parents or friends or loved ones. But even if they don't understand, LinkedIn has the people who do. With over 70 million decision-makers, LinkedIn is the place to B2B.” — Keith Browning @TweetOfKeith Click To Tweet What Are B2B Content Marketers’ Biggest Challenges?

Advertising Benchmark 104

Advertising Benchmark Marketing Report B2B Marketing Linkedin 104

Buffer

JULY 14, 2022

Question: I’m trying to grow the social media accounts for my small business, but I’ve heard that using scheduling tools can cause low engagement and reach. Consistency is more likely to raise your reach and audience engagement — which is the primary service offered by third-party scheduling tools.

Social Media 77

Social Media Media Paid Search Agency Twitter 77

Sprout Social

JANUARY 31, 2024

And like any other type of social media engagement , competition on YouTube is fierce. This includes how often you publish videos, respond to comments and engage with other YouTube accounts. Off-platform activity such as traffic from search engines or social networks can help you here, too. Video duration.

Youtube 99

Youtube Work Management Social Networks Eye-Tracking 99

Scoop.it

OCTOBER 28, 2021

If you are looking for inexpensive and adequate ways to reach 50% of the world’s population, it becomes essential for you to include social within your digital strategy. . Every type and size of a brand can get numerous advantages by considering investing in social media strategy. billion active social media users.

Social Media 52

Social Media Media Social Networks Curation 52

Valasys

JULY 20, 2020

Any businesses can construct online media accounts and post the articles, products, and services through content or video clips. The real challenges for brands in social media include crafting techniques and implementing a profitable marketing strategy that levitates sales and revenue. Leveraging Referral Traffic.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

EveryoneSocial

JUNE 29, 2022

We make quick judgments and form first impressions upon meeting someone, and research shows that we do the same thing when browsing social media profiles. That can affect your personal brand , your effectiveness at social selling , and more. That can affect your personal brand , your effectiveness at social selling , and more.

Ideal Customer Profiles 56

Ideal Customer Profiles Social Media Profiling Media 56

TrustRadius Marketing

APRIL 13, 2022

The ace in the hole for many small business owners could be social media marketing. Social channels are some of the most important spaces to be because that’s where consumers spend most of their free time. We’re going to explore some of the most asked questions about social media marketing and its costs.

Paid Content 52

Paid Content Social Media Pricing Price 52