Leveraging generative AI to improve customer experience and increase revenue: The MarTech Conference keynote
Martech
MARCH 19, 2024
Furthermore, Sales and Marketing, combined, was flagged as one of four functional groups likely to deliver 75% of that value. That means, every time we engage with our customer and they’re engaging with our brand, it’s an opportunity for us to get better and to blow the customer’s mind,” said Padgett. Campaign creation and deployment.
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