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Key Phrases To Keep The Mystery In Marketing Copy & Boost Performance

Anyword

If you take a look at the specific guidelines for each platform, you’ll see what particular words, phrases, images, and types of content are best avoided in ads. However, these compliance guidelines aren’t always black and white. For these purposes, we’re going to use Facebook’s policy guidelines. CTR – 5.8%) News (Avg.

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Top 10 SEO Copywriting Tips to Improve Your Website Conversion Rate

Valasys

The art and science of writing your pieces of content in a way that suffices users’ search intent and is preferred by the search engine algorithms to rank on the SERPs, is called SEO copywriting. SEO copywriting is all about striking the right conversation with the customers. Define and Discover Your Target Audience.

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10 Social Media Copy Tips To Spark Conversation

Anyword

As marketers and copywriters, our job is to solve any problem that our customer might have. In a test run by Anyword’s creative team, we found that for celebrity content, very short ads (about one to two words) had a 36% higher CTR than the average for celebrity content as a whole. If there’s any doubt, it might be time for a revision.

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E-commerce Marketer: Key Role, Skill Set, and Job Description

Martech Advisor

For instance, an e-commerce marketer who is a conversion rate optimization (CRO) expert, needs to have a solid grasp of copywriting, design, and analytics as they’ll exactly know what to tweak to boost the conversion rate of the e-commerce store. Content Marketing and Copywriting. Marketing Automation. Miscellaneous Skills.

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Social Media Copywriting: How to Compose Text for 5 Different Channels

Hubspot

That’s why we put together the guidelines below to compose copy for five different social media channels: Facebook, Twitter, LinkedIn, Instagram, and Snapchat. Plus, according to social media scientist Dan Zarrella , the ideal length is actually around 120-130 characters -- those tweets showed the highest click-through rate (CTR).

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Amazon Prime Day + The Power of Name Dropping in Ad Copy

Anyword

How name-dropping Amazon can boost CTR and lower CPCs. Had an average CTR of 6.5% ( nearly 2X higher the typical average CTR ). Marketers and brands can incorporate name-dropping and a myriad of guidelines all year round to boost their commerce efforts. But more specifically, we’ll address…. The Magic of Amazon Prime Day.

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How to Write Persuasive Ad Copy that Converts

Outbrain

The people who write ad copy are called ‘copywriters’. Every word counts, so copywriters must be extremely focused and disciplined. Pay attention to the character limits and advertiser guidelines for the different ad types and ad platforms too – these must be adhered to for your ad copy to be accepted. Craft the ad copy.