KoMarketing Associates

DECEMBER 1, 2016

The Duplicate Content Audit. As highlighted in recent coverage here at KoMarketing, anonymous data collected from 100,000 websites by SEMrush showed that 50 percent of websites face issues with duplicate content. Here’s an example of the existing assets we have on KoMarketing for the phrase “B2B content marketing ”.

Organization 132

Organization SEO B2B Marketing Analytics Tools 132

KoMarketing Associates

APRIL 24, 2014

Consider the following opportunities: Curated content marketing lists – make sure your subscribers are aware of the best content your organization is producing; presented in a manner that makes it easiest for them to link out or share in social media. SEO can certainly be augmented through and augment email marketing campaigns.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

KoMarketing Associates

DECEMBER 14, 2015

STRATEGIC CONTENT MARKETING. “The most effective marketing tactic I have seen work for many brands is taking a strategic approach to content marketing. In the process, I have doubled my traffic, tripled my blog subscribers and generated inbound leads I wold have ever seen. Write and create relevant content for them.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

KoMarketing Associates

FEBRUARY 4, 2020

Content marketers always need to keep up with trends by constantly revising and refreshing their content to reach the ideal audiences. But many times, traditional eCommerce platforms limit creativity with restrictive templates and formats. That’s what headless commerce can do for you. Headless eCommerce follows the same idea.

eCommerce 157

eCommerce Enterprise Management B2B Marketing Work Management 157

KoMarketing Associates

APRIL 29, 2020

Content influences B2B buyers. And it’s influencing them now more than ever: “67% of respondents said they rely even more on content than they did last year to research and inform purchase decisions” according to a recent survey of B2B buyers from DemandGen. Of course, content has been influencing B2B buyers for a while.

Top of Funnel 217

Top of Funnel Work Management B2B Marketing Management 217

KoMarketing Associates

FEBRUARY 26, 2019

Content marketing among B2B companies continues to grow, which means that it’s more competitive than ever to produce high-quality content that your target audience is going to be interested in. Below are some of our favorite free content creation tools and resources to up your content game.

Budget Programs 123

Budget Programs Tools Content B2B 123

KoMarketing Associates

OCTOBER 1, 2019

As illustrated in a report earlier this year from Ascend2, the ability to increase the number of leads generated or converted, and improve prospect or customer engagement, rank 2 and 3 as critical challenges, just behind traffic acquisition overall. Content Marketing Asset Cross-Linking. Blog Post Cross Promotion.

Marketing Qualified Leads 121

Marketing Qualified Leads Lead Ranking SEO Generation 121

KoMarketing Associates

JULY 6, 2017

Do you want to sharpen your skills in marketing content but aren’t really sure where to start? We’ve compiled some of the best assets in content marketing: everything from white papers, educational videos, and podcasts to other written content. Content Marketing in Specific Industries. White Papers and E-Books.

Resources 124

Resources Top of Funnel Content Paper 124

KoMarketing Associates

JUNE 20, 2019

However, it has become quite an exhausting exercise since the majority of businesses that produce content don’t really attempt to acquire links. This means that following the ever popular tactic of publishing high-quality content is no longer an option as the data suggests that organic links aren’t coming in (unless you’re a Wikipedia page).

Link Building 120

Link Building Ad Building Marketing & Strategy B2B 120

KoMarketing Associates

JULY 2, 2015

Every now and then, a piece of content goes absolutely viral on the internet. And, it’s pretty much every content marketer’s goal to produce that piece of content, the one that gets shared like crazy. Creating shareable content requires taking a step back and thinking about the process. Analyze Existing Content.

Content 120

Content Distribution Curation Keywords 120

KoMarketing Associates

DECEMBER 20, 2018

8 Common Website Mistakes Revealed Via Content Audits. This post is interesting because it highlights the benefits of regular content auditing, and how we can use these audits to identify “bigger picture” site mistakes. 13 Content Marketing Strategies To Differentiate Your Brand. From Jenna Bessemer. From Ryan Young.

Paid Content 121

Paid Content Top of Funnel Doubleclick Ideal Customer Profiles 121

KoMarketing Associates

MAY 2, 2017

Livestream reports that 81 percent of internet views reported viewing more content in 2016 than the year previous, and 67 million Americans reported that they listen to podcasts monthly, which is an increase of 14 percent in one year, according to Edison Research and reported on by Convince and Convert.

B2B Marketing 141

B2B Marketing Work Management Marketing Management B2B 141

KoMarketing Associates

NOVEMBER 5, 2019

Despite the many challenges associated, social media marketing is essential to increase brand exposure, build thought leadership, drive traffic to your website, and help customers feel more connected to your brand, ultimately, generating sales for your business. Use Custom Graphics and Multimedia Content. I can’t stress this enough.

Social Media 128

Social Media Social Marketing Marketing & Strategy Marketing Strategy 128

KoMarketing Associates

JANUARY 11, 2018

Coming up with ideas on content may be a struggle, but since you can now schedule Instagram posts in social media services, it’s easier to plan them in blocks at a time instead of remembering to post at regular intervals. Creative content is key. What Content Can You Share? But don’t force it! Company Culture. abDoesVegas.

Paid Search Agency 252

Paid Search Agency Companies B2B Broadcasting 252

KoMarketing Associates

JULY 25, 2017

What creative content campaigns have worked for you in the past? All our experts agreed that good branding and a professional presence goes a long way in making your content both easy to read and appealing to users. TODD LEBO , Partner & CMO at Ascend2 : What creative content campaign ideas have worked for you in the past?

B2B 152

B2B Linkbait Advertising Agencies Work Management 152

KoMarketing Associates

JULY 18, 2019

We learned that it all comes down to establishing site authority, improving content accuracy and ensuring information is aligned with authoritative consensus. "Mobile Ruth Burr Reedy discussed the importance of writing and optimizing content for both human and robot readability. Do you write content? ruthburr #mozcon.

SERP 28

SERP Paid Search Agency Lead Ranking Lead Scoring 28