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Is paid social advertising still worth it in 2023?

Metadata

Those numbers can eat into your budget quickly, but accepting that you’re locked into that CPL or CPO forever and writing off paid social as “too expensive” is a mistake. Let me tell you a story. I began working for Armorblox in 2019, and my job was to drive pipeline. I was the Director of Revenue Operations & Demand Generation Strategy.

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17 Best WordPress Lightbox Plugins for Your Site (Compared)

Optinmonster

Lock on-demand content and give subscribers an irresistible incentive to sign up. Lightbox adds a modern touch to your site as it lets you fade out the background and draw attention to what you want the visitor to see. You can use lightbox for displaying videos, signups, discounts and sale alerts, and contact forms. Highlights.

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Simple Employee Advocacy Campaign Ideas to Drive Engagement

EveryoneSocial

And while getting employees to share company, third-party, and user-generated content to social media is the cornerstone of a platform, there are other ways to drive organic engagement and results from your team too. . This could be company blog posts, latest press releases, or third-party content where your industry or company is discussed.

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4 Steps to Productive Brainstorming Sessions for your Marketing Videos

Vidyard

At Demo Duck, we’ve recently added a few key steps based around our brainstorming process that help us get more traffic from our videos while still being as creative as possible with the project. This is a good time to lock down the thesis statement and key talking points of your video. Step 2: Outline Important Elements.

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How a Video Library Can Help Power Every Part of Your Business

Vidyard

But they do shake their fist at YouTube for sucking prospects down a time-wasting vortex. A video library is an owned video channel that brands can use to manage all of their video content. Video libraries allow users to do things like manage privacy and permissions, easily update videos, and group like content together.

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How a Video Library Can Help Power Every Part of Your Business

Vidyard

But they do shake their fist at YouTube for sucking prospects down a time-wasting vortex. A video library is an owned video channel that brands can use to manage all of their video content. Video libraries allow users to do things like manage privacy and permissions, easily update videos, and group like content together.

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Introducing Vidyard Engage: Extend the Power of Video Across the Entire B2B Business

Vidyard

Today, we’re excited to introduce Vidyard Engage , a new suite of tools that helps teams create and send video content from Gmail and Outlook as easily as attaching a PDF. See it in action with this short demo: Bringing the Power of Video to the Masses. No need to post videos to YouTube or send viewers to special sites.