KoMarketing Associates

NOVEMBER 17, 2016

As every search marketer knows, content is critical in driving SEO efforts. Whether you’re looking to improve traffic, drive conversions, or acquire links, you need quality content in place to help get you there. As noted by Neil Patel , content marketing and SEO are like peanut butter and jelly. You know what?

SEO 120

SEO B2B Marketing Content Marketing Tips 120

KoMarketing Associates

DECEMBER 19, 2013

Before we have to start thinking about that though, let’s take a look at some of our favorite online marketing posts from 2013, as selected by members of the KoMarketing team. Ryan Young (Content Marketing Strategist). 6 Reasons Why Content Marketing is Like March Madness – Jessica Ann, Steam Feed.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

KoMarketing Associates

DECEMBER 17, 2019

In this post, we’ve highlighted 7 tips and 13+ statistics from the content industry to guide your strategy in 2020. This section may seem self-explanatory given the title of the post, but 24 percent of marketing teams don’t take a strategic approach to content marketing. Focus on Interactive Content.

Statistics 157

Statistics Marketing Budget Marketing & Strategy Marketing Strategy 157

ClearVoice

JANUARY 2, 2024

Content marketing often yields a higher Return on Investment (ROI) than traditional advertising, especially as the marketing landscape shifts towards digital, customer-centric approaches. This guide will cover why content marketing delivers better ROI than traditional advertising and its potential to drive business growth.

ROI 52

ROI Advertisements Advertising Marketing Automation Services 52

Heinz Marketing

MARCH 27, 2021

Livestreaming Tips Every Content Marketer Needs to Hear. Thank you for the tips, Stephanie Stahl. But it’s important; you can’t claim to be successfully engaging in online marketing without doing a proper job on your SEO. It’s what we do when this happens that separates high performers from the mediocre.

Work Management 135

Work Management Product Tips Marketing Management 135

Writing on the Web

APRIL 16, 2011

Time Saving Tips Webinar" alt=" Content Marketing for Professionals: Time Saving Tips Webinar" />. Time Saving Tips Webinar" width="576" height="107" />. Are you getting results from your content marketing? I’ve been working with some really great clients who understand good content marketing.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

KoMarketing Associates

JUNE 7, 2018

For these reasons, it’s important to consider whether your content focus is too narrow and what you can do to overcome stale articles, blogs, or other pieces that don’t drive (and keep) audience interest. One of the primary reasons why content gets stale or stymied into one angle is because all of us are experts in our own business.

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

KoMarketing Associates

DECEMBER 13, 2018

As content marketers, we need to consistently produce new material to see results. How much content you need depends on your business needs, industry, and a host of other factors – but a recent study found 60 percent of marketers create at least one piece of content every day. . Know Your Audience.

SEO 128

SEO Top of Funnel Tips Lead Scoring 128

Writing on the Web

AUGUST 26, 2010

What can we learn from online computer games about content marketing for business? If you write content designed to trigger action in readers, pay attention to this. My husband, Attila the Honey , plays World of Warcraft , an online game that’s part of the multi-billion dollar gaming industry. Tweet This!

Tips 100

Tips Content Marketing Trigger Marketing Content 100

Writing on the Web

JUNE 3, 2010

There are two great blog posts over at the newly launched Content Marketing Institute blog. It has great promise for becoming THE place to get updates on how to “do&# content marketing. How One Small Habit Can Make a Big Difference to Content Marketers by Sarah Mitchell.

Tips 100

Tips Content Marketing Best Practices Content 100

Valasys

JULY 15, 2020

It involves researching, publishing, and producing valuable pieces of content to meet the bottom-line goals associated with your content strategy, and is a crucial aspect of every company’s online marketing game. Customer-centricity lies at the core of every marketing endeavor. Know Your Customers.

Top of Funnel 89

Top of Funnel Tips Marketing & Strategy B2B Thought Leadership 89

Webbiquity

APRIL 18, 2023

There are established, effective eCommerce marketing tactics you can use to increase base revenue and upsell opportunities in a very short period of time. Image credit: Unseen Studio on Unsplash Check out these six practical tips and strategies you can incorporate in your business strategy today.

eCommerce 299

eCommerce Social Media Tactics B2B Marketing 299

KoMarketing Associates

JULY 26, 2018

When done successfully, B2B content writing can drive some impressive business results like increased search traffic, boosted social media engagement, and more importantly, conversions. There are numerous tips and strategies that can help B2B content writers be more effective and efficient. Know Your Audiences.

Top of Funnel 162

Top of Funnel B2B Marketing Content Marketing B2B 162

Webbiquity

FEBRUARY 2, 2011

Get the answers to these questions and more here in some of the best guides to content marketing of the past year. Content Marketing Strategy and Tactics. 10 Tips For Content Marketing Success by TopRank Online Marketing Blog. 11 steps toward a content strategy by Econsultancy. .

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Marketing Insider Group

AUGUST 15, 2013

I woke up this morning to an announcement that I was inducted into the Content Marketing World Rock and Roll Hall of Fame! While I am humbled by this honor, maybe I should explain: In just under a month, the biggest content marketing conference will descend upon Cleveland, OH – home of the Rock and Roll Hall of Fame.

Content Marketing 100

Content Marketing Content Conference Twitter 100

Valasys

SEPTEMBER 20, 2023

When it comes to content marketing, you want to ensure that your audience connects with your product or service, and storytelling may help you achieve that goal. Infact, according to Marketing Words, 68% of consumers say that brand stories influence their purchasing decisions. What Is Storytelling In Content Marketing?

Storytelling 59

Storytelling Content Marketing Brand Identity Branding 59

Writing on the Web

APRIL 19, 2011

How do you get content marketing results? This and other key tips will be discussed Wednesday April 20, 2011 on an open webinar I’m giving: Time-Saving Tips for Content Marketing Results. If you are a coach, doctor, lawyer, any professional, you are trying to differentiate yourself in a crowded market.

Tips 100

Tips Content Marketing Digg Content 100

Martech

DECEMBER 20, 2023

.” He invites guests to discuss topics such as data ethics and boundaries of persuasion and to reflect on the ethical dilemmas marketers face. This podcast is not about tactics or tips, but about thinking critically and responsibly about marketing. He interviews everyone from marketing legends to rising stars.

Marketing AI 124

Marketing AI Ethics Planning Paid Search Agency 124

Navigate the Channel

JANUARY 30, 2018

If you own, manage or advertise for a business, it is imperative you win the online marketing battle. Here’s how to do it: Tap Into the Power of Inbound Marketing. It is no longer enough to advertise on radio, TV, billboards, magazines, and/or newspapers.

Online Marketing 73

Online Marketing Work Management Marketing Management Inbound Marketing 73

Writing on the Web

NOVEMBER 16, 2010

You can’t get away with marketing to the thinking brain…Content marketing that gets good results is emotional marketing. Related posts: 7 Ways to Market to the Subconscious Brain: The Homer Simpson Guide to Content Marketing. Content Marketing to a Caveman’s Brain.

Content Marketing 100

Content Marketing Planning Tips Digg 100

The Effective Marketer

JANUARY 17, 2012

The Blogger’s Guide to Online Marketing is one of ProBlogger ’s newest ebooks, written by the Web Marketing Ninja. Written specifically for bloggers, this online marketing guide features yet another set of 31 steps intended to help bloggers start making money with their blogs. See Lior’s bio at the end.

Online Marketing 100

Online Marketing Planning Blogger Template 100

Hinge Marketing

AUGUST 16, 2017

Even firms that have embraced marketing technology and content marketing can struggle to deliver a cohesive, well-coordinated marketing program. I’ll also provide you with five marketing planning tips to help you stand apart from your competition. Raise your content marketing game.

Planning 89

Planning Marketing Plans Marketing Budget Creation Tips 89

Writing on the Web

MARCH 20, 2014

This is a key element of a smart content marketing strategy. You must devote a few key content pages to answering readers’ questions about your business products and services. Good content marketing includes calls to action and answers questions. Does your website answer readers’ questions?

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Content Marketing Content 100

KoMarketing Associates

JUNE 19, 2018

As I was relaxing this weekend and watching a few of the matches on TV, I couldn’t help but to notice some striking similarities between the World Cup and something I am much more familiar with – B2B content marketing strategy. Qualifying. When the qualifying tournaments concluded, the 32-team field was set for competition.

B2B Marketing 129

B2B Marketing Content Marketing Planning B2B 129

Writing on the Web

DECEMBER 9, 2010

Here are some content marketing tips to save you time and energy while getting more visibility on the Web. I began these writing tips when I wrote about taking one nugget of information, and instead of posting it as one blog post, you make a list of 3-5 sub-topics or issues. 4 Time-Saving Tips for Social Media Marketing.

Tips 100

Tips Content Marketing Autoresponders Digg 100

ClearVoice

DECEMBER 12, 2019

Content marketers look at marketing conferences the same way kids look at the toy aisle in the weeks before their birthdays. alternatives to content marketing conferences: Websites and blogs. You know those speakers who are invited to all the major content marketing conferences? Content marketing.

Conference 82

Conference Content Marketing Top of Funnel Planning 82

Writing on the Web

JANUARY 12, 2011

Good content marketing requires good storytelling. Related posts: Content Marketing with Stories: Better than Facts. Client Stories Make the Best Content for Marketing. Content Marketing Favorites: Telling Stories. Content Marketing Tips to Get More “Juice&#.

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

KoMarketing Associates

JANUARY 19, 2017

It’s also the mentality of many content marketers – in other words, if you put together a rockstar blog post, your audience will flock to your website to read it. Content marketing is about much more than creating content, although that’s certainly part of it. Focus on content measurement.

Planning 120

Planning Content Marketing Content Marketing & Strategy 120

KoMarketing Associates

FEBRUARY 23, 2017

And how, as content marketers , we can really do a lot with the freedom of a blank slate. Trust me – I was not thinking about content marketing during my vacation.). But, if you’re new to content marketing – or looking to approach things in a new or different way – where do you even begin? This is obvious.

Marketing Strategy 152

Marketing Strategy Marketing & Strategy Content Marketing Top of Funnel 152

KoMarketing Associates

MAY 13, 2020

As a content marketer, I see these as empty plots of prime real estate calling my name. If you’re unfamiliar with what I’m referring to, let’s take a look at what appears when we search “what is B2B content marketing?” Create Relevant Content. Not surprisingly, they aren’t offering up much more detail than that.

Features 165

Features Google B2B Marketing Top of Funnel 165

Writing on the Web

JULY 12, 2011

Do you know how to write SEO-friendly content your readers will love? This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Related posts: 8 Blog SEO Tips for Top Search Results. Share this on Technorati.

SEO 100

SEO Tips Content Marketing Digg 100

KoMarketing Associates

JANUARY 15, 2015

Now, I’m not suggesting that content marketers follow the Underwoods’ lead per se (because that would be nuts), but their brand of “ruthless pragmatism” does deserve to be held under the microscope. Content marketing can (and should) take on a similar long game. Why should not same not be true of content marketing?

Content Marketing 120

Content Marketing Content Marketing & Strategy Differentiation 120

Writing on the Web

AUGUST 13, 2014

Or for overall Web content marketing? On Monday mornings, for example, you log into your “Content Marketing Impact” account and get a free print out of how well your content has impacted readers: Blog…82%. Leave me a comment and tell me how you measure your content marketing efforts.

Content Marketing 100

Content Marketing Planning Content Landing Pages 100

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Table of Contents 1. Social Media Marketing + Michael A.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

KoMarketing Associates

NOVEMBER 11, 2014

Hemingway’s “Iceberg Theory” basically suggests that the tip of the iceberg (i.e., But what in the heck does this have to do with content marketing? How can marketers use the Iceberg Theory to create higher-quality content that will attract, engage, and retain their audience? : What do you notice? Final Thoughts.

Content Marketing 120

Content Marketing Paid Search Agency Content Multi-Channel 120

Martech Advisor

JANUARY 24, 2020

Content marketing is a vast discipline under digital marketing that consists of strategizing, writing, storytelling, distributing content, analyzing results, and a little bit of search engine optimization (SEO) and design. Content Marketing Course - HubSpot. The Strategy of Content Marketing - Coursera.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

BenchmarkONE

MAY 8, 2019

So, how can your business format its website and content to both engage and sell? This article shares tips for moving prospects through the sales funnel using content marketing. Use this information to structure your website and content in a way that guides visitors along a path to conversion. Source: Shopify.

Top of Funnel 88

Top of Funnel Work Management Marketing Management Conversion 88