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8 Content Marketing Research Tools You Should Be Using

Marketing Insider Group

The digital marketing world may continue to change, but one thing’s for sure: content remains king. And what sets great content apart from the rest? In-depth content marketing research. BuzzSumo Image Source: BuzzSumo Have you ever wondered how some content creators always seem to know what’s trending?

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7 Content Marketing Reporting Tools for Data That Matters

Ahrefs

This article lists a complete tool stack that will allow you to track all the metrics that matter in content marketing, such as traffic, keywords, and audience growth. There are seven tools on the list: These are all popular tools … Read more ›

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7 SEO Tools No B2B Content Marketer Should Be Without

Contently

B2B content marketers may groan at the thought of optimizing their brilliantly written, carefully crafted copy for search engines. Nevertheless, because search engine optimization (SEO) is essential to achieve first-page rankings and garner more traffic, having the right tools to optimize intelligently can lessen the burden.

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7 Content Marketing ROI Templates and Tools

Marketing Insider Group

You know measuring the ROI of your content marketing is important. It’s the only way to quantitatively gauge the success and worth of your content. Without a workable content marketing ROI template and the right tools, getting the lucid insight you need from your analysis is tricky. But, let’s face it.

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How to Match Online Customers with the Products They Are Searching For

A properly functioning site search solution is one of the most critical yet underutilized tools available to eCommerce merchandisers. Working to match site visitors with the relevant content they need improves and personalizes the user experience. It helps the website owner gain insight to understand their audience better.

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Top Content Marketing Tools

Anyword

??Strong content marketing is one of the most important assets any small business can have in this digital age. Creating engaging content that your customers want to read and share builds a brand’s reputation and boost conversion or leads. What Is Content Marketing — and Why Do We Need It? But that’s not all.

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20 Best Content Marketing Tools via @sejournal, @seocopychick

Search Engine Journal

What’s in your content marketing toolbox? Today’s consumers are thirsty for great content. But crafting compelling content and pushing it out to the right platforms is often easier said than done. Content marketing is many jobs rolled into one; let’s admit it, we could all use a little help!

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B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. Get started today.

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How to Improve Demand Generation with Empathy

Speaker: Brian Carroll, CEO & Founder of markempa

The highest priority for B2B marketers is effective demand generation (increasing lead quality and quantity). However, we can get so caught up in our ABM strategies, systems, tools, and investments that we lose sight of building deep empathy for the people in the accounts. December 14th, 2021 at 11:00 am PST, 2:00 pm EST, 6:00 pm GMT