KoMarketing Associates

SEPTEMBER 1, 2015

With September comes the first official day of fall and of course the wonderful things that come with fall, including apple picking, autumn leaves, sweaters, and of course…conferences! The fall is conference season for marketers and KoMarketing will be attending a number of great events in the next couple months.

Conference 120

Conference Mobile Marketing Social Media Keywords 120

KoMarketing Associates

MAY 3, 2016

One of my most important takeaways from this year’s MarTech conference was how technological innovation will drive marketing performance measurement. The ability to measure the effectiveness of marketing tactics will further challenge B2B marketers and differentiate successful organizations.

Analysis 120

Analysis Online Marketing Marketing Analytics Tools B2B Thought Leadership 120

KoMarketing Associates

OCTOBER 12, 2015

In addition to sponsoring the program and participating in roundtable discussions on social media and online marketing initiatives, I spoke on a panel discussing trends and best practices in digital marketing, with a focus on social media and mobile device adoption. billion active users online (+7.6%

Mobile Marketing 120

Mobile Marketing Social Media Trends Social Marketing 120

Tomorrow People

OCTOBER 10, 2012

Tomorrow People’s marketing manager Alistair Norman will share key insights on the benefits of social media for brands, at the conference ‘Harnessing the Power of the Internet’. Social media has exploded in the past five years, and most businesses have now figured out that it has a potentially massive marketing potential.

Buzz 120

Buzz Social Media Brand Identity Branding 120

Tomorrow People

OCTOBER 10, 2012

Tomorrow People’s marketing manager Alistair Norman will share key insights on the benefits of social media for brands, at the conference ‘Harnessing the Power of the Internet’. Social media has exploded in the past five years, and most businesses have now figured out that it has a potentially massive marketing potential.

Buzz 120

Buzz Social Media Brand Identity Branding 120

KoMarketing Associates

JANUARY 26, 2016

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. In fact, according to the Salesforce 2015 State of Marketing Report , 66% of businesses now have a dedicated social media team. Social media isn’t something you just do. Great news, right!?

Social Media 96

Social Media Media B2B Tips 96

The Effective Marketer

MARCH 7, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Use Social Media – Lessons from AMA Digital Conference This past Friday (March 6) the AMA Tampa Bay chapter hosted an incredible full day event called the Digital Marketing Conference.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Marketing Insider Group

JANUARY 10, 2013

One of my first orders of business in any new year is to figure out which conferences I will attend as part of my personal development plan. With that in mind, I asked my social media connections “what are the best marketing conferences?”. 20 Best Marketing Conferences 2013. Photo Source.

Conference 100

Conference Planning Best Practices Forrester 100

Writing on the Web

FEBRUARY 14, 2014

Like you, I’ve had some bad conference experiences. I only attend conferences where I know and trust the organizer and expert speakers. There are a lot of book publishing conferences to pick from. They must have a sincere desire to help others and be available throughout the conference. Social media marketing.

Conference 100

Conference Trust Marketing High Quality Lead Distribution 100

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Because tools will change.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

MAY 15, 2012

Amy Schmittauer is the Founder & Face of Savvy Sexy Social. She is a “social media frenzy” working in social relations consulting, blogging, and, of course, vlogging about life on her YouTube channel. As a matter of fact, it was only last year that BWE introduced an Eastern version of the conference.

Conference 131

Conference Social Media Network Marketing Trade Show 131

KoMarketing Associates

JUNE 6, 2013

In another week one of the best conferences for search engine marketing professionals and internet marketers overall, SMX Advanced , kicks off in Seattle. If you’re attending the conference, I certainly recommend attending that session and dropping Casie a message online that you’ll be attending.

Conference 120

Conference B2B Marketing Planning B2B 120

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. Social Supports Email in the Interactive Marketing Hub Indeed, email marketing and social media marketing are spiritually and procedurally similar. Social media connectivity is digital bumper stickering.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Webbiquity

JUNE 8, 2010

With all of the hype surrounding social media, knowing how to dip your toe in the water without falling into the deep end of the social media pool can be challenging. And how do you optimize the time you spend with social media sites? Social media is in the press every day. Tweet This!

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Stevens & Tate

FEBRUARY 29, 2024

Learning Marketing Trends and Ideas BuildX Conference – Women in Construction 2024 The Madison Area Builders Association, Milwaukee Metropolitan Builders Association, and NARI of Madison are collaborating to organize the BuildX conference, a one-day event focused on empowering women in the construction industry.

Trends 90

Trends Marketing & Strategy Conference Lead Scoring 90

Convince & Convert

AUGUST 25, 2011

The social media events season is again upon us. It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. I’m often asked what social media events I recommend. Your expectations and attitude.

Social Media 127

Social Media Media Blogger Co-Registration 127

The Effective Marketer

MAY 7, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Explaining Social Media If you need to explain what social media is and the impact it can have in your company or industry, the slideshow below might help. United States License.

Social Media 100

Social Media Media Work Management Marketing Automation Services 100

KEO Marketing

AUGUST 23, 2016

A strong online marketing program includes a healthy emphasis on social media because social media is where many people are connecting online these days. For vendor companies, this means that a plan to approach social media marketing strategically will be imperative for future results.

Social Media 48

Social Media Media Marketing Management Budget Programs 48

Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Developing a Social Media Strategy.

Social Media 95

Social Media Media Business Social Networks 95

Martech

DECEMBER 20, 2023

He interviews everyone from marketing legends to rising stars. Online Marketing Made Easy With Amy Porterfield Host Amy Porterfield went from working in the corporate world to running a multi-million dollar online business and becoming a New York Times best-selling author.

Marketing AI 103

Marketing AI Ethics Planning Paid Search Agency 103

The Effective Marketer

AUGUST 2, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Fail at Social Media The challenge of keeping up with the competition in the social media space is not new. The solution, it seems, is far more complicated.

Social Media 100

Social Media Work Management Marketing Management Marketing Automation Services 100

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. The full 49-page study is full of interesting graphs and data morsels, but these are the 7 findings that I didn’t anticipate: 1. what shocks you?)

Social Media 159

Social Media Media Stats Statistics 159

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. Everyone says social media is a unicorn, but maybe it’s just a horse? Focus on how to be social, not on how to do social.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

JULY 20, 2010

It’s Time to Put Content Strategy First, Shiny Objects Second Until recently, interactive marketing tactics and techniques, bells and whistles, and new online tools often outshone smart, targeted messaging. Now, the rules are changing, and noteworthy, quality content is the future of online marketing success.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. It punches a hole in the theory that social media and content creation success has to be a huge time commitment.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Forrester Research shows that from 2009-2014, U.S.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Onalytica B2B

APRIL 5, 2018

Key Topics: Digital Marketing, Content Marketing, Social Media Marketing, Strategy, Web Design. Bio: Andy Crestodina is a co-founder and Chief Marketing Officer of Orbit Media , an award-winning 38-person web design company in Chicago. Top 10 Online Marketing Experts to Watch, Forbes.

Social Media 180

Social Media Network Marketing Conference Work Management 180

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. The Most Shared Content feature lets you see what types of content are being shared most on social media and by who.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Convince & Convert

JULY 28, 2010

Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. Jay, I'm impressed!

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Convince & Convert

JUNE 24, 2010

I’ve been in marketing or advertising (online or otherwise) for 20 years. I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. However, for marketers, a social media address is insufficient to manage that channel.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

MAY 25, 2010

I was there speaking at the Counselor’s Academy PRSA annual conference. This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. Direct mail? Embrace Math.

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

Onalytica B2B

OCTOBER 1, 2018

He speaks at big marketing conferences, writes for big marketing blogs and he hosts a little marketing podcast, Content Matters. He’s written hundreds of articles on content marketing, search engine optimization, social media and Analytics. Top 10 Online Marketing Experts to Watch, Forbes.

Marketing AI 171

Marketing AI Sales Qualified Leads Conference Lead Scoring 171