What is Phygital Marketing? How to Use It and 5 Consumer Marketing Examples
Marketing Insider Group
SEPTEMBER 15, 2020
While mobile shopping continues to rise, customers also use their mobile devices to enhance in-store shopping experiences. . Lots of B2B marketers seem reluctant to admit that all consumer trends end up making their way to B2B. It identified “Phygital Marketing” as an important search trend in marketing.
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