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Eloqua Experience 2010

LeadSloth

This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. By the way: see also Jeremy’s summary of the second day of the conference. Another new product is Eloqua Discover for Salesforce.com. Eloqua University.

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Drinking Our Own Champagne: How Marketo Uses its Event Marketing Software at Dreamforce

Adobe Experience Cloud Blog

One of Marketo’s most significant events to attend and sponsor is Dreamforce ; every year we make an effort to get the most from this critical industry-leading conference. In order to correctly target our database, we leverage our events functionality to segment based on various demographic and behavioral information.

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The Cloud Must Go On – How to Catalyze a PR Win into Revenue with Marketing

Adobe Experience Cloud Blog

Here’s an amazing example of how you can transform press into celebrity with effective, multi-channel marketing. Recently, Oracle hosted their annual user conference, Oracle OpenWorld. More than 40K attend this software technology conference, and many expect to hear each year from Marc Benioff, CEO and chairman of salesforce.com.

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Dreamforce 2012 is Coming – Are you ready?

Adobe Experience Cloud Blog

by Maria Pergolino For those that don’t geek out on all things salesforce.com as much as I do, I thought I’d write a quick post to update you on the fast building buzz around Dreamforce 2012. First, if you did not catch it, salesforce.com did an exciting blog post to highlight all the changes to Dreamforce in 2012.

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The Ultimate Sales Enablement Combo: Video and CRM

Vidyard

Editor’s note: This blog post originally appeared as contributed content on the Salesforce.com blog. Here at Vidyard we use video for nurturing campaigns all the time and I’ve got a terrific example to share with you about how just one event-marketing video made a huge impact for us just before Dreamforce.

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6 Tactics for Turning Trade Show Interactions Into On-Site Sales

Hubspot

When planning for the event, keep that in mind, and try to figure out what you can do to grab the attention of passersby. For example, at Salesforce.com's Dreamforce conference last year, HubSpot knew that we only had a few seconds to get people's attention. 6) Make Connections Before, During, and After Events.

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The Sights of Dreamforce 2011

Adobe Experience Cloud Blog

Having attended the largest conference in the enterprise software industry, I feel that I entered a boy and emerged a man of a marketer. by Rick Siegfried I finally did it. I lost my virginity. With a record 45,000 registered to attend, the experience of Dreamforce can’t quite be put into words.