article thumbnail

Cold Email Copywriting Best Practices

PureB2B

As soon as a site like Close or HubSpot publish their latest cold email templates, they’re going to be put to the test by sales reps. Additionally, if you met your prospect at a conference, or got their contact details through a mutual connection, you should reference that. How can they tell?

article thumbnail

A sales-side view of marketing, automation and AI

Martech

We spoke at HubSpot’s Inbound conference where he gave us a sales-side view of working with marketing, what tools are important to him, what he worries about and the impact of AI. Q: We’re at a HubSpot conference, so I know that’s your CRM. Q: So who are your customers? What parts of it do you use the most? A: Messaging.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Best Marketing Conferences of 2020

Marketing Insider Group

Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. There are literally dozens of marketing conferences coming up over the next 12 months in the US alone, not to mention the rest of the world (you can see my 2019 list to see how the selection compares with last year’s.).

article thumbnail

How Everybody Wins with HubSpot's Funding « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How Everybody Wins with HubSpot’s Funding As everyone in the marketing industry surely knows by now, HubSpot raised $32 million in additional funding. Everyone Wins But it also means something else.

article thumbnail

how to use social media - lessons from ama digital conference

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How to Use Social Media – Lessons from AMA Digital Conference This past Friday (March 6) the AMA Tampa Bay chapter hosted an incredible full day event called the Digital Marketing Conference.

article thumbnail

10 marketing functions that brands should keep in-house

SmartBrief - Marketing

Platforms like HubSpot and Act-On are very affordable and allow companies of any size to qualify and nurture leads before handing them over to the sales team. Degree of difficulty: 3 Event marketing Creating a meaningful presence at industry trade shows and conferences is still an effective sales and marketing strategy.

article thumbnail

How to Network in Consulting (+6 Tips)

Hubspot

Industry-Specific Speaking Engagements Sometimes, consulting firms host speaking engagements and conferences specifically for consultants. Professional Conferences or Work Summits Professional conferences are usually much larger than industry-specific speaking engagements. HubSpot or Salesforce). Image Source 1.