Zoominfo

JANUARY 11, 2021

Every customer is different, and every company will need solutions to a unique set of problems. Take for example ZoomInfo customer Vectra , a technology company applying artificial intelligence in the fight against cyber attackers. Use Intent Signals. link] — ZoomInfo (@ZoomInfo) November 3, 2020.

Intent Signal 246

Intent Signal Zoominfo B2B Marketing Analytics Tools 246

Zoominfo

MAY 23, 2023

Understanding Intent Data Intent data captures the digital footprints left behind when prospects research products and services, generating signals that help inform sales, marketing, and business strategy decisions. Let’s say you’re a sales rep for a B2B software company that sells project management solutions.

Intent Data 130

Intent Data Intent Work Management Marketing Management 130

Zoominfo

MAY 27, 2021

the particular pain points of each prospect at different parts of the funnel), companies can amass all the data in the world without actually using it to its full potential. The Basics: What Exactly is ZoomInfo Intent? But how does ZoomInfo Intent work? Without benefiting from it through sales. That’d be something.

Intent Data 246

Intent Data Intent Zoominfo Top of Funnel 246

Zoominfo

JUNE 12, 2023

Last week, ZoomInfo co-hosted an event with Bain & Co. Our session included go-to-market efficiency insights from ZoomInfo CEO Henry Schuck and CMO Bryan Law, as well as Bain Partner Mackenzie Bushy and Dell SVP of Global Sales Operations Prabha Ramakrishnan. They’re not alone: most companies don’t respond to hot leads quickly.

Marketing Analytics Tools 130

Marketing Analytics Tools Efficiency Sales Management Product 130

Zoominfo

NOVEMBER 24, 2020

The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Because intent data allows companies to, as they say, “strike while the iron is hot.” Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal.

Intent Data 244

Intent Data Intent Marketing Analytics Tools Intent Signal 244

Zoominfo

NOVEMBER 24, 2020

The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Because intent data allows companies to, as they say, “strike while the iron is hot.” Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal.

Intent Data 230

Intent Data Intent Marketing Analytics Tools Intent Signal 230

Zoominfo

MARCH 29, 2023

” Many other companies, including Crowdstrike, Workday, and Twilio, also say they’re encountering longer sales cycles. “In At ZoomInfo, we want sales teams to reach out to prospects who visit our website in less than 90 seconds. If you’re looking to close deals faster , ZoomInfo can help. Westley’s right.

Sales Cycle 130

Sales Cycle Top of Funnel Intent Signal Zoominfo 130

Zoominfo

DECEMBER 16, 2020

Because, let’s face it, even in a perfect world, CRMs benefit company leadership more than the quota-carrying sales rep. . ZoomInfo is here to change that with our latest release, Salesforce Sync. ZoomInfo Salesforce Sync for Territory Management. Context is King: Keep Your GTM Strategy in Motion.

Zoominfo 219

Zoominfo Marketing Management Peer-to-peer Opt-out 219

Zoominfo

JUNE 11, 2021

Above all, sales reps should master how to convey the value of their product and expected outcomes instead of waiting for a return to business travel and fancy dinners, said Will Frattini, director of new business sales at ZoomInfo. “I Use buying signals to get in front of newly established businesses. For example, in the U.S.

Zoominfo 130

Zoominfo Cold Calling Intent Signal Work Management 130

Zoominfo

JUNE 11, 2021

Above all, sales reps should master how to convey the value of their product and expected outcomes instead of waiting for a return to business travel and fancy dinners, said Will Frattini, director of new business sales at ZoomInfo. “I Use buying signals to get in front of newly established businesses. For example, in the U.S.

Zoominfo 130

Zoominfo Cold Calling Intent Signal Marketing & Strategy 130

Zoominfo

DECEMBER 16, 2020

While COVID-19 testing garnered strong attention from companies, health screenings roared ahead in interest from September to November, suggesting that this less costly measure may prove more popular for employers, according to data from ZoomInfo. Source: ZoomInfo. That percentage dwarfs the other two topics ZoomInfo tracked.

Zoominfo 162

Zoominfo Intent Signal Business Buyer Intent 162

Zoominfo

NOVEMBER 30, 2021

Intent data captures which accounts are in the market for a particular solution. Intent signals are strongest when content consumption activities are much higher than average and multiple people at the company are involved. ” Mitchell Hanson, director of demand generation at ZoomInfo We want zero waste.”

Paid Search Agency 130

Paid Search Agency Ads Intent Signal Zoominfo 130

Zoominfo

MAY 16, 2022

ZoomInfo MarketingOS Finally, ABM with data you can trust. For example, at ZoomInfo we have a tool called Workflows that automates marketing activities based on real-time data, which allows marketers to launch personalized outreach that captures target accounts based on website traffic and prospects’ buying signals.

Marketing Automation Services 130

Marketing Automation Services Budget Programs Zoominfo Work Management 130

Zoominfo

AUGUST 16, 2021

Selling points and promises aside, without fully understanding their prospects, companies can amass all the data in the world without actually using it to its full potential. The Basics: What Exactly is ZoomInfo Intent? Access to ZoomInfo Streaming Intent is like having a superpower.” That’d be something.

Intent Data 130

Intent Data Intent Zoominfo Buyer Intent 130

Zoominfo

SEPTEMBER 7, 2021

We’ve all heard of big data, that nebulous term used to describe a fire hose of information that often overwhelms companies. It’s a beast,” says Derek Smith, chief strategy officer at ZoomInfo. “It While more focused than big data, buyer intent can also be overwhelming if it’s not narrowed down, Smith says.

Intent Signal 130

Intent Signal Zoominfo Buyer Intent Gartner 130

Zoominfo

FEBRUARY 8, 2022

Account-based marketing is used by most B2B companies, and it’s easy to see why: it promises to bring marketing and sales closer together, target accounts as one revenue team, and drive bottom-line results. At ZoomInfo, we’re changing that. ZoomInfo MarketingOS Finally, ABM with data you can trust. The reason?

Account Based Marketing 100

Account Based Marketing Sales Qualified Leads Zoominfo Marketing Management 100

Zoominfo

JANUARY 11, 2021

ZoomInfo MarketingOS Finally, ABM with data you can trust. Common Customer Pain Points Every customer is different, and every company will need solutions to a unique set of problems. By identifying this pain point, ZoomInfo was able to provide them with accurate prospecting data as well as a powerful suite of search and target tools.

Intent Signal 100

Intent Signal Zoominfo B2B Marketing Analytics Tools 100

Zoominfo

NOVEMBER 24, 2020

The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. Because intent data allows companies to, as they say, “strike while the iron is hot.” Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal.

Intent Data 130

Intent Data Intent Marketing Analytics Tools Intent Signal 130

Zoominfo

JULY 12, 2021

The foundation of go-to-market success begins with data and intelligence,” says Justin Withers, senior vice president of product strategy and product marketing at ZoomInfo. Some solutions, such as ZoomInfo Enrich , are also useful for marketers building email campaigns or executives doing broad research about their total addressable market.

Work Management 147

Work Management Marketing Management Zoominfo Ad Building 147

Zoominfo

FEBRUARY 3, 2023

Data-backed chatbots can also use company metrics, news, and buyer intent signals to direct conversations and effectively route leads to the right salespeople when buyer interest is high. Use our chatbot buyer’s guide to find the chatbot that’ll work best for your company. Get a demo today to learn more.

Conversion 130

Conversion Lead Ranking Ideal Customer Profiles Cold Calling 130

Martech

DECEMBER 15, 2021

Marketers need to keep up with savvy buyers by having a comprehensive intent measurement strategy. This was the message from Hussam AlMukhtar, Senior Director of Strategic Marketing for B2B intelligence platform ZoomInfo, at our recent MarTech conference. “We Buyer intent signals. Image: ZoomInfo. Image: ZoomInfo.

Intent 95

Intent Intent Signal Campaigns Zoominfo 95

Zoominfo

JANUARY 4, 2022

“When we talk to marketers, one of their biggest challenges is getting data to flow efficiently across their systems,” says Arjun Pillai, senior vice president of products and growth at ZoomInfo. Trend #2: Intent-first, account-based targeting By now, most marketers are well acquainted with account-based marketing (ABM ).

Trends 130

Trends Account Based Marketing B2B Marketing Paid Search Agency 130

Zoominfo

JANUARY 26, 2021

They are the Fortune 500 companies, the million-dollar (or even billion-dollar) companies with over 1,000 employees, they usually sign on for large contracts, and bring in the most ACV. Generates Large Amounts Of Revenue: Enterprise companies have deep pockets. At ZoomInfo, we’re always working to enable you to be the best.

Enterprise Management 189

Enterprise Management Lead Generation Lead Scoring Lead Ranking 189

Zoominfo

JULY 20, 2021

The foundation of go-to-market success begins with data and intelligence,” says Justin Withers, senior vice president of product strategy and product marketing at ZoomInfo. Some solutions, such as ZoomInfo Enrich , are also useful for marketers building email campaigns or executives doing broad research about their total addressable market.

Work Management 130

Work Management Marketing Management Zoominfo Ad Building 130

Zoominfo

DECEMBER 28, 2020

Opportunity data: These indicate favorable conditions within an organization for a sale, such as company events or leadership changes. All of these signals show optimal conditions for a sale. Intent Data: This tells you that people are actively showing intent to purchase a solution. Consider this. Identify new prospects.

Lead Ranking 309

Lead Ranking Buy Work Management Marketing Management 309

Zoominfo

JULY 25, 2023

A typical definition of a lead is any potential customer who has expressed interest in a company’s goods or services. In a company that has modernized its GTM strategy , sales and marketing experts will work together to align on and oversee the process of generating B2B leads. Who Handles B2B Lead Generation?

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

JULY 13, 2023

At ZoomInfo, we tend to think of a successful customer retention and expansion strategy as having three key phases: planning, execution, and enablement. You might also start seeing intent signals that show that an existing customer is looking for a new product your company offers. Here’s how we put it all together.

Marketing & Strategy 130

Marketing & Strategy Cross-Selling Marketing Analytics Tools Work Management 130

SalesIntel

APRIL 19, 2024

Its enrichment feature can enrich existing CRM data with just an email address by automatically appending missing company and contact information. SalesIntel provides verified direct dials, firmographics, technographics, and intent signals to enhance contact details. Access advanced-level B2B data.

Marketing Automation Services 40

Marketing Automation Services Budget Programs Ideal Customer Profiles Lead Scoring 40

Zoominfo

AUGUST 3, 2022

Here are some metrics you may want to consider: What does your current customer base look like (company size, industry, location)? Visiting the CRM company’s website. At ZoomInfo, tenured employees teach new hires all about our company culture, industry, and processes.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Webinar Metrics 130

Zoominfo

MAY 25, 2022

Companies are investing billions in business intelligence (BI) to help solve this problem. We interviewed three UK-based technology companies — Red Sift, ActiveOps, and Stone Group — as they implemented high-quality BI tools and achieved results that went beyond expectations. Reading-based tech company ActiveOps is no exception.

Zoominfo 100

Zoominfo Business Marketing Analytics Tools Intent Signal 100

Zoominfo

DECEMBER 16, 2020

Because, let’s face it, even in a perfect world, CRMs benefit company leadership more than the quota-carrying sales rep. ZoomInfo is here to change that with our latest release, Salesforce Sync. Yet there are some professionals out there that don’t take that statement as true. This isn’t an ‘eye of the beholder’ process.

Zoominfo 100

Zoominfo Marketing Management Peer-to-peer Opt-out 100

SalesIntel

OCTOBER 23, 2023

Intent data has emerged as a powerful tool for sales and marketing teams, enabling them to prioritize leads and focus their efforts on the most promising opportunities. SalesIntel and ZoomInfo are prominent players in intent data solutions, offering unique approaches to harnessing buyer intent.

Intent Signal 40

Intent Signal Zoominfo Intent Bombora 40

Only B2B

OCTOBER 13, 2021

However, not every intent data source will be best suited for your company. Continue reading to learn about the finest B2B intent data providers and how they may help your company generate money. I’d want to go over some intent data basics before we get into B2B intent data providers. Demandbase.

Intent Data 118

Intent Data Intent Enterprise Management Work Management 118

SmartBug Media

MAY 13, 2022

Guest author Alanna Goodman is a content marketing specialist at ZoomInfo. Intent data can tell you all of this. Intent data takes the mystery out of how to prioritize and create your marketing campaigns," says Mitchell Hanson, Senior Director of Demand Generation at ZoomInfo. Who is most likely to buy and when?

Intent Data 98

Intent Data Work Management Intent Marketing Management 98

Zoominfo

SEPTEMBER 20, 2021

Engage Prospects Based on Industry Change Data Getting an alert that an ideal company just raised money signals the need to spring into action and hit the phones. Engage Existing Customers Using Intent Signal Data Buyer engagement does not end when a buyer signs their contract. With high-quality intent data.

Churn Rate 130

Churn Rate Intent Signal Tips Cross-Selling 130

SalesIntel

MARCH 1, 2024

Furthermore, the limited selection of personalization tags, such as {{first_name}} and {{company}}, may hinder the ability to establish meaningful connections with prospects, potentially resulting in lower engagement and response rates. Alternatively, users can access Lusha’s services through its website.

Lead Ranking 40

Lead Ranking Zoominfo Outreach Lead Scoring 40

SalesIntel

AUGUST 2, 2023

With its user-friendly interface and advanced search capabilities, SalesIntel empowers sales and marketing teams with high-quality B2B contact and company data. While its pricing plans are not publicly available, ZoomInfo is known to be a more expensive option compared to its competitors.

Lead Ranking 40

Lead Ranking Zoominfo Lead Scoring Intent Data 40