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How Customer Service can Devastate Your Social Media Plans

Convince & Convert

But in order for that to happen, the customer service representatives need to be empowered to solve problems – both in social media, and in real life. Why have social media customer service if, when the customer reaches out, you’re not going to fix his problem? .” Richard Branson. See you next week!

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Employee Social Media Plan: Why Your Company Needs One Right Now

EveryoneSocial

Creating an Employee Social Media Plan At Your Company. Contrary to popular belief, employees are also using social media to connect with coworkers and increase their knowledge. Savvy employers can foster increased participation and further their marketing reach by creating an employee social media plan.

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4 Easy, Low-Cost Ways to Market Your Nonprofit in 2020

SmartBug Media

Although nonprofit organizations provide communities with a variety of amazing resources, many are limited by minimal time, resources, and budget restrictions. In order for your blog to help with SEO, though, make sure it’s hosted on your website. How to Market Your Nonprofit to Your Online Community.

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AI applications for digital out of home advertising

ClickZ

Dynamic Creative joins the dots between data-driven media planning and the mindset of a consumer at a given time, in a given place, making the medium truly reactive, and much more intelligent, as well as driving efficiencies. Predictive analytics & audience targeting.

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How to Support Sales as a Marketer in a Changing Environment

Pam Didner

Social Media. Media Planning. In some companies, digital marketing means owned media such as the company’s website, e-commerce, and user communities. There are many ways that webmasters or community managers can provide help to sales. Conduct surveys on-site or within communities to answer sales questions.

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How to use social media and Linkedin to drive sales

Seismic

In a recent study, HubSpot found that 51% of marketers who leverage social media plan to increase their investment this year. In order to establish trust, sales reps need to listen and provide value to buyers throughout their purchasing journey. Build trust at scale.

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Social Media Management in Times of Crisis

Buffer

In times like these, people look to each other, and to their communities to figure out how to respond. Social media is such an important communication tool in 2020, and we know as we all try to navigate unexpected and unprecedented challenges, many of your customers and teammates will turn to social media for some form of support.