Single Grain

AUGUST 20, 2019

In SEO, there are two types of keywords: “head” keywords and “long-tail” keywords. Head keywords are harder to rank for. It takes a lot of time and effort to outrank your competition because mostly bigger brands are competing with your site for short-tail or head keywords.

Long Tail Marketing 92

Long Tail Marketing Keywords SEO Campaigns 92

Hubspot

JULY 7, 2020

If you've done any research on SEO, you probably know that keyword research is a vital way to create and optimize content so it ranks on Google. The way SERPs look varies across the globe. This instantly will make keyword research and SEO strategies different in each area. The same goes for search intent.

Hubspot 101

Hubspot SEO Domain Content 101

Optinmonster

AUGUST 25, 2022

You may attend all the classes and do all the assignments, but the real test of your knowledge is when you take the final exam. As you add new products and services or reposition yourself in the market, you may need to rank for different search terms or long-tail keywords. Ideally, place the keyword toward the beginning.

Traffic 75

Traffic SEO Long Tail Marketing Lead Scoring 75

Moz

NOVEMBER 11, 2019

I received an email from them with the subject line “Fall Pasta Classes are Here!” If you’re in a competitive space and finding it difficult to rank for your target keywords, focus on the long-tail for queries that are directly relevant to your business. Make the value you’re providing immediately clear. Conclusion.

Customer Surveys 55

Customer Surveys Tactics Paid Search Agency Long Tail Marketing 55

Single Grain

AUGUST 28, 2019

What if I told you that you could rank on the first page of Google search results for thousands of keywords? The more material you give Google to index, the better you’ll be able to rank for keywords. It ranks for 788 keywords. Now, I know I said “thousands of keywords,” but 788 is still pretty amazing.

Lead Scoring 97

Lead Scoring Lead Ranking Keywords Google 97

Single Grain

JULY 30, 2019

Though it can be tempting to explain away your website’s failure to advance in the organic SERPs as being caused by factors outside of your control, the reality is that there are plenty of much more mundane reasons that SEO campaigns fail. Long-Tail Keywords Only. Keyword Stuffing. 5) You’re too Keyword Focused.

SEO 89

SEO Long Tail Marketing Lead Scoring Lead Ranking 89

Hubspot

DECEMBER 12, 2013

If you''re still struggling to get that lovin'' feelin'' from your friends at Google, consider this post a good 101 class. Marketers and business owners with the best intentions may still be doing things like keyword spamming in the comments section of a popular websites, or even buying links to get some quick wins for their site.

SEO 28

SEO Planning Allocation Long Tail Marketing 28

Marketing Insider Group

SEPTEMBER 21, 2020

With a well-executed strategy, it’s possible to get your blog at the top of the search engine results pages (SERPs) and compete with high-authority sites. Here are eight tips any business owner can use to create a world-class company blog. Follow these steps when setting up your blog: Choose keyword-rich categories.

Top of Funnel 296

Top of Funnel Paid Search Agency Companies Marketing Automation Services 296

Single Grain

AUGUST 30, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Here’s how you get into Google’s featured snippet spot and dominate voice search: Focus on long-tail keywords. SEO Keyword Research Made Easy in 2019.

SEO 89

SEO Long Tail Marketing Dwell Amazon 89

accelerate agency

FEBRUARY 12, 2023

Implementing a comprehensive SEO strategy that includes creating high-quality, helpful content, optimizing for relevant keywords and acquiring backlinks, can significantly enhance a website’s chance of increasing visibility and driving organic traffic. What keywords are prominent within your onsite content?

Top of Funnel 87

Top of Funnel Marketing Budget SEO Enterprise Management 87

Single Grain

SEPTEMBER 26, 2019

Ranking #1 for important keywords on Google is a goal for most marketers and business owners, but I think you should go bigger than the top spot alone. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. First, focus on long-tail keywords.

Lead Scoring 99

Lead Scoring Lead Ranking Google Paid Search Agency 99

Moz

OCTOBER 25, 2019

If you rank on page one for a keyword that triggers a featured snippet (in positions 1–10), you're a contender for stealing that featured snippet. My advice is this: don’t sleep on low-search-volume keywords. I suggest prioritizing long tail keywords that you foresee providing a high potential ROI.

Features 49

Features SERP Long Tail Marketing Marketing Analytics Tools 49

seo.co

OCTOBER 29, 2021

This definition of SEO writing from Ahrefs explains it nicely: SEO writing is the process of researching, outlining, creating, and optimizing content to rank for a target keyword in Google and other search engines. Crap, I got a D in English class, you think. Keyword Research & Content Gap Analysis. Start with good writing.

Copywriting 105

Copywriting SEO Top of Funnel Keywords 105

accelerate agency

JANUARY 10, 2021

SEO is a catch-all for everything you do to improve your brand’s performance on search engine results pages (SERPs). What keywords are prominent within your onsite content? SEO’s popularity is on the rise, meaning that the search volume for your target keywords is going up. Why SaaS Companies Need a SEO Strategy.

Top of Funnel 69

Top of Funnel SEO Lead Ranking Digital Marketing Funnels 69

accelerate agency

AUGUST 10, 2021

SEO is a catch-all for everything you do to improve your brand’s performance on search engine results pages (SERPs). What keywords are prominent within your onsite content? SEO’s popularity is on the rise, meaning that the search volume for your target keywords is going up. Why SaaS Companies Need a SEO Strategy.

Top of Funnel 52

Top of Funnel SEO Lead Ranking Digital Marketing Funnels 52

Single Grain

APRIL 25, 2022

The bid and the ad's quality score determine how often the ads appear in the search engine results for the target keywords. For example, when you Google a search term, the results that appear at the top of the SERPs are always the paid results (i.e. Right Keyword Selection. This fee is called the cost per click (CPC).

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

seo.co

JANUARY 3, 2021

That’s catchy and easy to remember, but still sounds like it was written for a Marketing 101 class in 2007. In doing so, you increase your chances of being featured prominently in search engine results pages, also known as SERPs. Proper keyword research. Proper keyword research. Content creation.

Paid Content 75

Paid Content Advertising Agencies Planning Top of Funnel 75

Hubspot

AUGUST 28, 2012

Keyword strategy is like applying to college. Approach your keyword selection the same way. There are some really desirable keywords out there that you'd like to rank for, but they're also typically quite competitive -- think head terms like, say, "internet marketing." Or class president. Or chess club secretary.

Inbound Marketing 28

Inbound Marketing Long Tail Marketing Lead Scoring Lead Ranking 28

Single Grain

SEPTEMBER 17, 2019

Competitor analysis helps to: Figure out the exact strategy used by your competitors to rank on the first spot in the SERPs so that you are able to devise a strategy that is 10x better than your competitor. Step 1: Identify the Keywords Your Competitors Are Targeting. These are the best keywords to target. Let’s start!

SEO 97

SEO Marketing & Strategy Lead Scoring Lead Ranking 97

Single Grain

JANUARY 30, 2024

Gone are the days when keywords alone dictate the fate of web content’s visibility. Semantic SEO refers to a strategy in search engine optimization that focuses on optimizing content by considering the intent and contextual meaning behind user search queries, not just keywords. Semantic Keyword Research. Relevant Content.

Lead Scoring 52

Lead Scoring Lead Ranking SEO Long Tail Marketing 52

Single Grain

JUNE 24, 2021

Long-Form Content. Brand SERP Optimization. If you're a content marketer who wants your business or your clients' business to stay at the top of the SERPs while offering content that's of value to your readers, you'll need to know these twelve key SEO trends. Optimize blog content subheadings with relevant keywords and topics.

SEO 138

SEO Trends Content Marketing SERP 138

accelerate agency

OCTOBER 27, 2021

Some of these outdated practices include: Keyword stuffing. This dates back to the idea that keyword density was the most important thing, regardless of quality. Some sites even used to add the keywords in the same color as the background! This has fallen out of favor, and you’re likely to be penalized for it now. What’s E-A-T?

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

accelerate agency

OCTOBER 27, 2021

Some of these outdated practices include: Keyword stuffing. This dates back to the idea that keyword density was the most important thing, regardless of quality. Some sites even used to add the keywords in the same color as the background! This has fallen out of favor, and you’re likely to be penalized for it now. What’s E-A-T?

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

Single Grain

DECEMBER 11, 2019

It allows you to monitor your site rankings over time and check how you have fared against competitors on keywords. It lets you find the estimated cost of using more relevant keywords. Price: Starter Plan: $59 monthly – Allows the user to track 30 keywords and synchronize 1,000 SKU. Definite improvement in the overall ranking.

CMS Development 15

CMS Development SEO Enterprise Management Template 15

accelerate agency

APRIL 27, 2021

Some of these outdated practices include: Keyword stuffing. This dates back to the idea that keyword density was the most important thing, regardless of quality. Some sites even used to add the keywords in the same color as the background! It’s not enough to have interesting, relevant content with appropriate keywords.

Enterprise Management 52

Enterprise Management Paid Content Search Marketing SEO 52

Single Grain

SEPTEMBER 25, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Your chosen SEO agency should be able to perform the following tasks efficiently: 1) Keyword Analysis. Keyword research is a critical component for any SEO campaign.

Paid Search Agency 96

Paid Search Agency SEO Lead Scoring Lead Ranking 96

Single Grain

SEPTEMBER 10, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. If Neil Patel can provide an entire tool for free (Ubersuggest, a keyword research tool – and not some cheap thing that barely does its job!), So why does long form content work better?

Top of Funnel 112

Top of Funnel Paid Content Content Marketing Tips 112

Directive Agency

MAY 9, 2017

Build single keyword ad groups. I am not referring to “Big Data” or saying that you need to spend 30 hours building “dashboards” Instead, I am advocating for great keyword research to understand the needs of your audience as it pertains to the product or service you provide. Keyword research. Time of day.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Directive Agency

MARCH 2, 2018

We indulge in the age-old digital marketer practice at Directive Consulting called “keyword research.” In the case of keyword research, if we do not do this well, it sets up our accounts for failure. Research is invaluable because again it saves time in the long-term if we do it well on the front end. Do your homework.

Paid Search Agency 40

Paid Search Agency Advertising Agencies Ad Agencies Rules 40

Optinmonster

AUGUST 27, 2023

Do Keyword Research and Create Content One crucial part of creating content is doing keyword research. Keywords are the terms people use to search for content. You can find more keyword research tools here. Once you’ve found the keywords you need, you’ll need to include them in your content.

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

Single Grain

JUNE 10, 2021

Keyword/Topic Research Tools. Keyword/Topic Research Tools. The BuzzSumo keyword tool generates thousands of useful keyword suggestions and displays the search volume, CPC, and search trends. SEMrush helps you generate hundreds of long-tail, question-related content ideas to help you boost your website traffic.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94

Single Grain

SEPTEMBER 3, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Search for anything related to SEO, social media strategy or content and one of his articles is likely to be at the top of the SERPs. Click here to download your free guide right now!

Paid Search Agency 106

Paid Search Agency Paid Content Content Marketing Companies 106