Vidyard

APRIL 12, 2017

“I’m thrilled to join Vidyard to help organizations become world-class, video-enabled businesses.” Audience engagement data is passed to sales reps via MAPs including Salesforce, Marketo, Eloqua, HubSpot and more.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Marketing Automation Services 50

Vidyard

MARCH 9, 2017

Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more. In January, Vidyard launched GoVideo for Teams , a business-class video-recording tool that makes it easy for organizations to embrace the power of video for personalized communications.

Video Marketing 65

Video Marketing Personalization Effectiveness Salesforce.com 65

Vidyard

JULY 21, 2014

We are now poised to grow our market leadership via world-class product integrations and a continued focus on enhancing the features that our marketers crave,” said Michael Litt, founder and CEO of Vidyard. This deal comes on the tail of significant momentum as we continue to develop the “video marketing platform” category.

Marketing Automation Services 50

Marketing Automation Services Eloqua Domain Class 50

Vidyard

JULY 21, 2014

We are now poised to grow our market leadership via world-class product integrations and a continued focus on enhancing the features that our marketers crave,” said Michael Litt, founder and CEO of Vidyard. This deal comes on the tail of significant momentum as we continue to develop the “video marketing platform” category.

Marketing Automation Services 50

Marketing Automation Services Eloqua Domain Class 50

Vidyard

JULY 21, 2014

Vidyard leads the video marketing platform category with proven technology, advanced features, and integrations with leading CRM and marketing automation systems, including Salesforce.com, Marketo, Eloqua, Pardot, HubSpot, ExactTarget and HootSuite. Since the company’s founding in 2010, it has raised more than $8.5

Video Marketing 51

Video Marketing Salesforce.com Marketing Management Eloqua 51

Vidyard

JULY 21, 2014

Vidyard leads the video marketing platform category with proven technology, advanced features, and integrations with leading CRM and marketing automation systems, including Salesforce.com, Marketo, Eloqua, Pardot, HubSpot, ExactTarget and HootSuite. Since the company’s founding in 2010, it has raised more than $8.5

Video Marketing 50

Video Marketing Salesforce.com Marketing Management Eloqua 50

Vidyard

MARCH 9, 2017

Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more. In January, Vidyard launched ViewedIt Enterprise , a business-class video-recording tool that makes it easy for organizations to embrace the power of video for personalized communications.

Video Marketing 53

Video Marketing Enterprise Management Personalization Effectiveness 53

ViewPoint

MARCH 6, 2012

According to Aberdeen , 40% of the sales-forecasted pipeline among Best-in-Class companies is generated by marketing, compared with 22% among Industry Average firms and 13% within Laggard companies. Moreover, Best-in-Class companies report a 31.6% Brian Halligan, CEO and Founder of HubSpot. for Industry Average firms and a 6.7%

Buyer Personas 120

Buyer Personas Forrester Lead Ranking Peer-to-peer 120

Vidyard

MARCH 9, 2017

Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more. This makes incorporating video a simple and effective addition to any modern selling strategy, helping to humanize the selling process and build better relationships with buyers.

Video Marketing 50

Video Marketing Enterprise Management Personalization Effectiveness 50

Martech

MARCH 14, 2024

The first marketing automation system (Eloqua) was launched 25 years ago. Sometimes, I can link solutions, but all too often, the best-in-class solution doesn’t fit neatly alongside other martech solutions. Hubspot “firstname.” Social media didn’t emerge until roughly 30 years ago. Salesforce uses “FirstName.”

Marketing Automation Services 107

Marketing Automation Services Enterprise Management Work Management Marketing Management 107

Albacross

JANUARY 17, 2020

HubSpot It serves as our main CRM solution where we store the information we have about all our current clients, potential leads, leads in progress & lost deals. Hubspot Tried and true and the holy grail for lead tracking. Hubspot helps me manage my workflow. It's CRM and sales pipeline are first-class. GetProspect.io

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Hubspot

MAY 13, 2013

My love for technology and marketing is what led me to join HubSpot over two years ago, and why I regularly speak with prospects and customers on what I learned when I was in their shoes. Recent acquisitions (Eloqua acquired by Oracle, Pardot by ExactTarget, and others) are also signs of a market headed in the right direction.

Marketing Automation Services 28

Marketing Automation Services Marketing Automation Automation RFP 28

Customer Experience Matrix

OCTOBER 11, 2012

But they acknowledged that Pardot needs enterprise-class user rights and security management before that can happen. But both are also quite low compared with industry peers: Marketo will average about $3,000 per month per client in 2012 and even down-market HubSpot should get $600.

Enterprise Management 120

Enterprise Management Marketing Automation Services Peer-to-peer Marketo 120

chiefmartech

OCTOBER 29, 2017

The Martech Class of 2010 — where are they now? having acquired Eloqua, Responsys, Market2Lead, ATG, RightNow, Maxymiser, BlueKai, NetSuite, and Endeca ( plus many more not included on my 2010 proto-landscape). For instance, HubSpot , where I work now , acquired Performable relatively early on.

Market2Lead 61

Market2Lead Reachforce Eloqua DemandBase 61

Vidyard

MARCH 21, 2013

We’re growing our product team with world-class engineers to help us deliver on that promise. Integration with best-in-class tools We understand marketers don’t work in a silo. New product developments generally fall into 3 categories: 1.

Marketing Automation Services 50

Marketing Automation Services Marketing Budget Creation Marketing Budget Class 50

DealSignal

MAY 16, 2018

HubSpot is an example of a hybrid to the next layer up in the ABM stack, which is a “system of engagement”, a process-oriented tool that enables you to segment your ABM contacts, create customized offers, launch email campaigns, etc. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement.

Account Based Marketing 45

Account Based Marketing Ideal Customer Profiles ABM Enterprise Management 45

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Eloqua Experience 2010 , October 20, 2010 This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. The revamped user interface makes working with Eloqua a lot of fun. They are raving about Eloqua 10. That was very intuitive.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

LeadSloth

JANUARY 12, 2010

Mike Volpe , VP of Inbound Marketing, Hubspot. Steve Woods , CTO, Eloqua. Best in class marketing teams successfully implement social media programs as part of their marketing mix, while others struggle to understand how social media fits in the puzzle: Is it sales enablement? Steve Woods, CTO, Eloqua ( @stevewoods ).

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

OutboundView

SEPTEMBER 20, 2018

If you are familiar with marketing automation tools like Hubspot or Eloqua , this would be a similar type of tool geared toward your sales team. Do something different like inviting CEO targets to a brewery tour, cigar making or sushi rolling classes, whiskey tastings, the opportunities are endless. Outreach.io (Enterprise).

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34

ClearVoice

OCTOBER 7, 2019

Of the top three marketing automation suites, HubSpot, Marketo and Eloqua, HubSpot continues to be the fastest-growing and most popular, as far as new user installations are concerned. According to Datanyze , 93,000+ have been added to HubSpot in the last month (as of the end of August 2019). Click To Tweet.

Hubspot 58

Hubspot Email Marketing Campaigns Planning 58

Metadata

MARCH 16, 2021

And prior to Pendo, I had run the content programs at Eloqua, going back several years, and HubSpot a few years later and some smaller startups peppered in between. Joe Chernov: At Eloqua, we prep walked Megan Eisenberg, a very prominent CMO now, to every single event. Megan Eisenberg had Eloqua handlers with her at all times.

Marketing Analytics Tools 52

Marketing Analytics Tools Enterprise Management B2B Work Management 52

chiefmartech

AUGUST 14, 2017

While each of them is leading a fantastic organization today, you might also recognize them as the marketing pioneers of the martech industry — previously Brian was the CMO of Eloqua, Jon was the CMO of Marketo, and Mike was the CMO of HubSpot.

Work Management 47

Work Management Marketing Management Planning Marketing Automation Services 47

Martech

FEBRUARY 25, 2022

Explore marketing automation solutions from vendors like Marketo, HubSpot, Salesforce and more in the full MarTech Intelligence Report on marketing automation platforms. A screenshot of HubSpot’s marketing automation platform (via HubSpot). HubSpot serves B2B and B2C customers, mostly mid-market and scaling SMBs.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120