Convince & Convert

FEBRUARY 10, 2010

Tip of the Iceberg Unlike enterprise-class social anthropology services like Rapleaf , Flowtown is incredibly easy-to-use, and is tuned for the do-it-yourself marketer. “We want to be the mint.com of social marketing,&# says Ethan Bloch , co-founder of the San Francisco based company.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

BenchmarkONE

AUGUST 3, 2022

Promotion of a blog or group on social networks. Ads in Google and on social media. Digital PR. Digital PR differs from traditional PR only in the area of influence. Digital PR differs from traditional PR only in the area of influence. The application of digital PR is similar to the usual one.

Marketing & Strategy 86

Marketing & Strategy Marketing Strategy Viral Marketing Business 86

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. – Posted using Chat Catcher [link] livepath (Leigh Duncan-Durst) Twitter Comment @jaybaer I’m quoting you in my class Saturday – archery vs. Ping Pong analogy!

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

SEPTEMBER 21, 2010

Social Media results can’t be measured False. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Social media is hard False. Be where your customers are.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Online Marketing Institute

AUGUST 14, 2011

link] Jeremiah Owyang Hey Adam we gotta catch up someday again, It’s not “me&# who was just saying this, it’s what the social strategist at enterprise class corporations said too. I think *everyone* can get to conversion on the web. data above). data above).

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Buzz Marketing for Technology

JUNE 27, 2008

Social Media U: Take a Class in Social Media. Social media. However, that doesnt mean that its something that everyone innately understands or knows how to use - especially when it comes to using it for marketing, PR, or other business-related purposes. Welcome to Social Media U. RWW Daily by Email.

Social Media 100

Social Media Class Web 2.0 Media 100

Sprout Social

APRIL 15, 2024

The hack was a PR nightmare for 23andMe. Other DNA test companies like MyHeritage and Ancestry followed suit and implemented two-factor authentication to avoid a similar breach and PR crisis. Public health crisis Public health crises are classed as an “external” crisis. The incident had a knock-on effect.

Work Management 90

Work Management Marketing Management Planning Contingency Planning 90

Biznology

OCTOBER 18, 2016

To guest lecture at Professor Shashi Bellamkonda ‘s Social, Mobile and Search Marketing class at Georgetown University School of Continuing Studies , XCPD-732. Shashi’s class is as amazing and as popular as he is. My Personal Digital PR Philosophy. SDL SM2, Radian6, Sysomos, Sprout Social , Lithium.

Class 80

Class Long Tail Marketing Blogger Media 80

Convince & Convert

DECEMBER 10, 2014

46% percent of consumers trust online reviews, while only 15% trust posts by companies or brands on social networks , according to a report by Forrester Research. But it probably doesn’t include freebies and giveaways you picked up at a conference or things that have little value. Disclosures on Different Social Networks.

Twitter 163

Twitter Ideal Customer Profiles Paid Search Agency Advertising Agencies 163

Biznology

DECEMBER 30, 2014

Hold a Class (for free). Go to a Conference (for fee). So many people (like me) only attend conferences if they’ve been invited to present, teach, or speak. The magic at any conference is at breakfast before, in the hallways during, maybe at lunch if you’re bold, and at the hotel bar in the evening.

Ad Building 80

Ad Building Brand Identity Branding Youtube 80

Single Grain

JULY 16, 2020

Other customer engagement initiatives that you can invest in: Use social networks to connect with your customers on a personal level. Conduct customer engagement summits/conferences to meet your customers face-to-face. If not, they are taking a step to re-engage with me. 2) Offer Customer Service Around the Clock.

Loyalty 131

Loyalty Ideal Customer Profiles Work Management Marketing Management 131

Convince & Convert

MARCH 9, 2010

A recent feature on CIO.com on “ 10 of World’s Strangest Social Networks &# gets it all wrong. Somebody’s “strange&# social network is someone else’s potentially thriving customer community. link] Steen Öhman RT @leeodden: RT @jaybaer: Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Biznology

AUGUST 16, 2016

Waiting for class. My Personal Digital PR Philosophy. SDL SM2, Radian6, Sysomos, Sprout Social , Lithium. Social media is much bigger than Facebook. There are a multitude of social networks, self-run message boards, threads deep in reddit, and ad-hoc discussions everywhere online (Dailymile.com, etc.).

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

Webbiquity

SEPTEMBER 10, 2012

Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. That will be our top focus for next year.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. That will be our top focus for next year.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

JULY 8, 2010

Vampires have class. In fact, it’s quite telling that every single social network still requires members to sign-up with an email address. One might even argue that social media isn’t email’s Van Helsing, but rather it’s Bella or Sookie. The reasons that social networks require email addresses are numerous: 1.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

MAY 19, 2010

If we like it we want to pass it around to our network so that they can interact with it. This means your content should be capable of easily sharing through the major social networking sites as well as any niche sites your market is using. This is how we connect with each other online, by sharing content.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

APRIL 8, 2010

The cost of textbooks and the bulk of carrying a laptop could be replaced by an iPad, without too much lost in the utility of actually having a computer in class. The cost of textbooks and the bulk of carrying a laptop could be replaced by an iPad, without too much lost in the utility of actually having a computer in class. Great post!

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Convince & Convert

AUGUST 26, 2010

Social Media Listening and Analysis for the DIY Inclined (Jay Baer): [link] via @SocialMedia411 [link] Eric RT @jaybaer: If Excel doesn't frighten you, this may be a social listening tool you love. link] [link] Suzanne Nasco #metrics for SM class!

Social Media 120

Social Media Media Webinar Metrics Work Management 120

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Great content this month via the B2B Marketing Zone.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Convince & Convert

MARCH 16, 2010

(great post here on Social Media Examiner on how to methodically grow a Twitter following) But, Twitter alone does not constitute social media, and you’d think it does given all the disproportionate attention being paid to it at conferences and trade publications. I'm not even going to try. dell is one example.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Webbiquity

FEBRUARY 16, 2017

It requires collaboration between skilled writers, graphic designers, content strategists, SEO experts, PR professionals, social media specialists, and marketing analysts. Showcase reviews: 201 Digital, Marketing Insider Group, PR Daily, SnapApp. 26: The 29 Best Social Media Monitoring Tools. #27: 13) eXo Platform.

Enterprise Management 230

Enterprise Management Marketing Automation Services Work Management Marketing Management 230

Webbiquity

MAY 15, 2018

Creative brilliance looking for an outlet amid the 18th conference call of the day produces an incredible range of amusing, amazing, and just plain odd content. Bottom line, I just don’t know about the ROI,” and “At the end of the day, we are leading a world class team with metrics above industry standard.

Planning 254

Planning Paid Search Agency Work Management Social Networks 254

Hubspot

MAY 15, 2013

Whether you studied marketing as an undergrad, graduate, or business school student, chances are your studies included classes about branding, marketing strategy, public relations, and the basics of advertising -- all of which are interesting topics and core to the history and relevance of modern marketing.

Paid Content 28

Paid Content Education Planning Paid Search Agency 28

Metadata

MARCH 16, 2021

And they finally came around and did create a new category and they called it enterprise social networking which is what we dubbed category. This is a very tactical mistake, but early in my career, I started in the PR world, and I was pretty junior in my career and I came up with this idea for this press. Gartner was my client.

Marketing Analytics Tools 52

Marketing Analytics Tools Enterprise Management B2B Work Management 52

Webbiquity

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. And…even social media itself. Wondering which social network is most effective at generating b2b leads?

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Convince & Convert

JUNE 14, 2012

Just because it’s on a social network doesn’t mean it’s not advertising. The more we start merging those things in our heads, the more that social is going to be about media and less about social. We’ll link up the Advanced Facebook Ads conference too. It’s advertising, OK?

Social Media 116

Social Media Work Management Advertising Agencies Paid Search Agency 116

Biznology

JULY 31, 2012

I have spent years blogging forth everything I know about online brand promotion in the form of social media marketing and digital PR; now, I will be focusing primarily on online brand protection in the form of online reputation management and online privacy protection. Have you been mentioned in the online version of a paper?

Ideal Customer Profiles 80

Ideal Customer Profiles Domain Privacy Work Management 80

Convince & Convert

APRIL 27, 2010

Today, I’ve fortunately been upgraded to first class, which happens infrequently because I travel enough to make it exhausting, but not enough to make it rewarding. I'm presenting at a leadership conference (of engineers) this weekend and one of the points I will try to make is that “Information isn't boring by accident.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133