Remove Class Remove Communities Remove Merchandising Remove Personalization
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Beyond Pixels: Unconventional Non-Digital Marketing Ideas to Elevate Your Brand

Stevens & Tate

Non-Digital Marketing That Creates Direct Interaction: Handwritten Thank You Notes: These days most communication is digital, receiving a handwritten note can be a delightful surprise. Send personalized thank you notes to customers, partners, or supporters to show genuine appreciation.

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The Top 10 Brand Personalities of 2019

DivvyHQ

To me, part of the answer lies in what I call the brand personality. When brands connect with an audience it’s usually because they have found a way to differentiate themselves from the pack through their various personality characteristics. How do we demonstrate our brand personality? They also talk about giving back.

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5 Trends for Customer Marketing in Today’s Experience Economy

Martech Advisor

This company has recognized that it can engage people and motivate behavior change through personalized technology and care. Trend 2: Companies Deliver Personalized Experiences Across Touch Points Based on a Holistic View of Customers. Online, members receive free shipping, 30 days to try any merchandise, and birthday rewards.

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A Few of Our Favorite Black Friday and Cyber Monday Emails

Litmus

Jason Rodriguez, Community and Product Evangelist. Unlike most brands that offer frequent discounts for their products, Hinoki makes it very clear that Black Friday is the only chance to get their world-class knives for less. This email is positioned as an email being personally forwarded by their VP of Merchandising.

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Nine brands innovating customer-centric retailing today

ClickZ

As retailers, your customers assume that their shopping experiences will be personalized, streamlined, convenient, and unique. They put the customer first (customer insights define campaigns, brand direction, and merchandising/manufacturing). Amazon capitalizes on customer data to personalize the webshop experience.

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How Content Can Ring Up a Better Retail Experience

Content Marketing Institute

retailers stand to benefit from a robust economic outlook and confident spending throughout 2018 thanks to a strong labor market, low unemployment rate, healthy stock market, and rising rate of disposable personal income. According to Deloitte’s 2018 Retail, Wholesale and Distribution Outlook , U.S.

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Building a Local Marketing Strategy for Franchises [Guide Sneak Peek]

Moz

Google has stated that localization of search results is the greatest form of personalization they currently engage in. This creates a large, blank canvas for a franchise you’re marketing to paint a new picture which takes state, regional and community nuances into account. Don’t settle for this. Are they advertising on local radio?