article thumbnail

7 Content Marketing Solutions for HR Teams and Leaders

Scoop.it

Damian Grabarczyk, the co-founder and growth marketer of PetLab Co. says, “In our quest to enhance the overall employee experience, we transformed our internal newsletter into a dynamic content marketing platform. You can share articles, case studies, and insights to position yourself as an industry expert.

article thumbnail

Your Ultimate Guide to Ad Copywriting

Anyword

However, it’s important not to forget the power that words have — especially for growth marketers looking to give their business a boost. It doesn’t matter how great your visuals may be, when it comes to successful advertising, strong ad copywriting remains one of the most important skills for any marketer to nail down.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Refusing to Discuss Failure Erodes a Culture of Growth

Hubspot

You can see it in the constant flurry of 315% conversion uplift case studies shared on Twitter, and at the top of GrowthHackers (and also, of course, in the glorious rise and tremendous fall of WeWork ). Be Careful With Case Studies. Sure, you can absolutely get some inspiration from case studies.

article thumbnail

Stop making content distribution an afterthought

MKT1

I usually start newsletters saying something like “here’s the marketing problem you are facing and here’s a great solution” This is not one of those newsletters. I don’t have the silver bullet for content distribution (someone on twitter might tell you they do, but it’s likely not the case).

article thumbnail

Content marketing ? blog posts

MKT1

Good content marketing isn’t just writing blog post after blog post and creating boring formulaic case studies. There was a method to the color coding madness.

article thumbnail

Beyond the List: Unique Strategies Employed by Leading B2B Lead Generation Companies

New North

With millions of users actively engaging on sites like LinkedIn, Twitter (or “X”), TikTok and Facebook, these platforms offer a wealth of opportunities for businesses to connect with potential clients and expand their reach.

article thumbnail

I listened to 100+ hours of podcasts about content marketing so you don’t have to

Parse.ly

The Modern Marketing Engine | A B2B Coloring Book that Generated Leads and Then Some. Summary: A case study in a successful content marketing campaign, this episode has guest Sean Freidlin of SAI Global talk about how he created a coloring book for compliance officers. Growth Marketing Toolbox | Content Marketing Ideas.