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Ecommerce Advertising Strategy: How We Doubled PPC Sales for ThinSlim Foods (w/ a 3X ROAS)

Single Grain

But although they were getting a good ROAS, they weren’t able to increase conversion volume with their account structure. They were unable to scale paid social and search performance to get more conversion volume while maintaining a performance goal of 3 ROAS. while maintaining our ROAS performance goal. and scale sales by 1.7X

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SMX Advanced Day 1 – Google + Bing Keynotes, Conversion Optimization, Audience Targeting and Social + PPC

QuanticMind

Dischler cites a handful of studies that collectively suggest that 50% of users abandon a website with a loading time greater than 3 seconds, and that each additional second of load time adds a 20% drop in conversion rate. Conversion Optimization: Turning Quick Wins Into Winning Streaks . Featuring: @Jeremy3Q_CRO , @khalidh .

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10 case studies show how web analytics prove ROI

Biznology

Here are 10 case studies of companies that used insights from web analytics and drove ROI. They use web analytics as an audit to identify technical setbacks, content positioning, to create new landing pages for search traffic, and top-of-funnel paid search awareness campaigns. Who does it well? Like this post?

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32 Ecommerce Growth Hacking Tactics to Try Right Now

Marketing Insider Group

A bit more personal than ratings, testimonials are an opportunity for buyers to tell others an engaging story about their positive experience with your brand. In a recent study by the Euro IT group, it was found that multichannel shoppers spend up to 3 times as much as single channel shoppers. Highlight testimonials.

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SMX East 2017 Day 1 – Online-to-Offline, Shopping, Display

QuanticMind

Google ran an independent study with 140+ advertisers across multiple verticals. A recent case study showed one merchant recorded +71% clickthrough rate (CTR), +76% conversion rate (CVR) and +22% return on ad spend (ROAS). Use case 1: An apparel merchant selling low-priced, impulse-purchase garments.

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9 Successful Digital Marketing Case Studies That Boosted Growth

Single Grain

But the digital marketing case studies they showcase on their site can offer invaluable insights for businesses looking to hire an agency. In a survey, 94% of respondents stated that a positive experience made them purchase from the same brand again: But these positive experiences vary, depending on what the customer is looking for.

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Who’s Driving the Data Movement? Social Media Managers

Buffer

Some of our most popular posts on social media are about Instagram marketing and data studies. Where it can get tough to measure is how this all impacts the brand perception and positioning. Case in point: sentiment. Are they positive? This isn’t the case with social media. Sentiment graph from Brand Grader.