CAN-SPAM Domain Phishing Product 
Martech
MARCH 6, 2024
Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. Authenticating emails through DNS settings is a must to prevent phishing and impersonation. With a tight threshold of 0.3%, even one spam mark in 300 emails can raise flags. Desired delivery.
Litmus
NOVEMBER 27, 2023
But worry not—as long as you follow these new rules, your email campaigns should stay out of spam. From authenticating your emails to avoiding bounces and spam complaints, we’ll go through the steps you need to take to boost and maintain your inbox reach. What are the new Gmail email deliverability rules?
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Belkins
MARCH 25, 2020
It’s phishing. This has been happening for weeks - from attacking businesses with phishing lures to sending malicious documents , phishers are relentless in their attempts to prey on people’s vulnerability and stress. Let them know how to distinguish real, corporate emails from phishing scams. Health advice.
Litmus
JULY 15, 2022
If you’re like the nearly 60% of email marketing pros who responded to our 2021 State of Email survey, you invest more than two weeks into your email production cycles. While email deliverability can feel like a bit of a mystery at times, you don’t have to cross your fingers and hope that your messages end up where you intend.
Hubspot
NOVEMBER 5, 2021
The sheer volume of spam and phishing scams out there that have made email servers start to work carefully to keep unwanted and sketchy emails out of prospects' inboxes — and sometimes, your messages can get caught up in the fray. DMARC or Domain-Based Message Authentication, Reporting & Conformance.
Litmus
NOVEMBER 17, 2021
Sometimes spam seems like the great unknown. There’s so much out there about spam—but it’s hard to narrow down what exactly is keeping your email from the inbox? What spam filters look for. How Litmus Spam Testing works. What do spam filters look for? Spam trigger words. Spam reports. Authentication.
ClickZ
JANUARY 5, 2021
At Validity’s recent Summit , Marcel Becker, director of product management at Verizon Media (which powers Yahoo! In April, Gmail said it was blocking 18 million malware and phishing emails each day—and more than 240 million spam emails daily—all of which were using COVID-19 as a lure. Alternatives to open rate tracking.
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