Content Standard

AUGUST 15, 2016

It may sound strange, even unnatural—but Twitter is betting hard that you will. Video content continues to grow in popularity online, but Twitter is banking on a much larger, more fundamental shift in the way we consume visual media. Twitter hopes to be the video marketing platform, picking up the viewership TV is losing.

Cable 40

Cable Video Marketing Television marketing Content 40

Contently

DECEMBER 8, 2016

Some, sans cable subscriptions, simply tuned out. “There’s still nothing on Facebook that equates itself to the Super Bowl or a major live event,” said Steve Rubel, chief content strategist at the communications agency Edelman. There’s the social media platforms like Facebook, Twitter, and Snapchat.

Paid Search Agency 60

Paid Search Agency Ads Advertising Agencies Cable 60

Content Standard

SEPTEMBER 2, 2016

As the NFL season gets underway, you may notice something different—at least if you’re on Twitter. For Twitter, that opportunity came at no small cost: for just 10 games, the brand paid $10 million. This is no desperation move on Twitter’s part, surprising as it may be to some. But that seems all but given nowadays.

Video Marketing 71

Video Marketing Planning Best Practices Paid Search Agency 71

Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. There are more videos on YouTube than Facebook video and Netflix combined and YouTube videos earn more valuable attention, too. In 2018, YouTube viewership grew by its fastest rate in recent years, increasing by 60% year-over-year.

Youtube 111

Youtube Stats Paid Content Marketing & Strategy 111

Hubspot

AUGUST 24, 2010

For the first time in the history of cable television, the industry is seeing a decline in paid subscribers. Apple is rumored to be on the verge of releasing a new product that will bring video streaming and web applications to television sets. Should cable TV companies be worried about the future of their industry?

Cable 28

Cable Television marketing Mobile Advertising Marketing Budget 28

Hubspot

MARCH 5, 2020

While wireless networks of the past could only really power mobile devices up to the size of a tablet, 5G will be strong enough and fast enough to smoothly power computers, televisions, and even smart devices. The waves and frequencies of the waves are sent to your home or a Wi-Fi-connected place via an ethernet cable.

Marketing AI 99

Marketing AI Paid Search Agency Ad Frequency Cable 99

Content Standard

APRIL 8, 2015

As social media platforms begin to broaden their content offerings through features like Snapchat Discover and Twitter live streaming, digital marketers should take notice of these emerging tools of Millennial engagement and plan their budgets accordingly. And user-generated content is only the beginning.

Budget Programs 40

Budget Programs Social Media Cable Broadcasting 40

Hubspot

JUNE 20, 2013

Twitter Gunning for Television. Twitter and Viacom have struck a deal, reports GigaOm. The goal is to reach viewers through live television and a second screen simultaneously. You Don''t Even Need to Use Words on Facebook Anymore. Or the Confusing Old Facebook Insights. Words, shmerds. It''s about time.

Television marketing 28

Television marketing Cable Transparency Twitter 28

Biznology

JANUARY 24, 2012

You have the biggest television, have your own pool and tennis court, and have several guest rooms. In other words, your friends are bought and paid for and are your friends forever (or until you run out of cookies and candies and a subscription to cable). You host awesome dinner parties, right?

Social Media 80

Social Media Media Contingency Planning Barriers 80

LeadSquared

FEBRUARY 28, 2016

They didn’t have to worry about making money, Facebook bought their app. Cable TV is old news, on-demand entertainment is the need of the hour. The television will eventually be reduced to a screen that will be used to stream. They didn’t have to build the infrastructure, Tim Berners-Lee built it. 10 years tops.

Marketing Automation Services 52

Marketing Automation Services Cable Skype Cross-Selling 52

Biznology

MARCH 18, 2014

Print ads, television commercials, drug reps, banner and contextual ads, radio spots, and even a little shameless shilling from paid docs. Whether it be online, on social media, on television, radio, terrestrially, in print — everywhere — most everyone is fighting over the easier quarry.

Paid Content 80

Paid Content Content Marketing Planning Paid Search Agency 80

Hubspot

AUGUST 30, 2011

Fantasy: B2B companies don't need to waste their time on Twitter, Facebook & LinkedIn. Fact: 39% of B2B companies using Twitter & 41% using Facebook have acquired new customers from it. Fantasy: Facebook may be great for building buzz, but it has yet to prove itself as an effective channel for generating sales.

Top of Funnel 28

Top of Funnel Mobile Advertising Budget Programs Landing Pages 28

Online Marketing Institute

NOVEMBER 8, 2010

Fifty-one percent of B2C companies have acquired a customer from Twitter, compared to 38% of B2B companies. The difference is most stark in customer acquisition figures for Facebook, which 68% of B2C companies have obtained a customer from but only 33% of B2B companies.

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Hubspot

MAY 29, 2014

2) Google''s average revenue per user is 6X that of Facebook. hours on Twitter and 9 hours on Facebook. 10) The BBC beat out other media sites as the Top Twitter News Publisher in April 2014. 2) Google''s average revenue per user is 6X that of Facebook. hours on Twitter and 9 hours on Facebook.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

readwrite

JUNE 11, 2012

David Griner doesn’t think television advertising needs to be saved from the Internet and social media. On the contrary, Griner says television ads need to be saved from themselves. “I They don’t take risks because television doesn’t reward risk taking. It’s still too early to declare that the television ad is dead.

Television marketing 40

Television marketing Social Media Paid Search Agency Cable 40

Eric Mower + Associates

NOVEMBER 29, 2018

CNN launched the age of 24-hour cable news in the summer of 1980. window when local and national television news aired. Twitter user Janis Krums sent this message to his 170 followers: “There’s a plane in the Hudson. But it was 2009 when we entered a new age that showed us what fast truly looked like.

Cable 80

Cable Public Relations Press Television marketing 80

Convince & Convert

APRIL 27, 2012

Read on for insights from Ryon, and our Social Media Stat of the Week (this week: 44% of Americans see tweets mentioned nearly every day, but only 10% of Americans actually use Twitter). It said, “ Why local businesses should stop focusing on their Facebook page.” Listen Now. The RSS feed is: [link]. It was from JD Rucker.

Twitter 115

Twitter Social Media Facebook Paid Search Agency 115

Webbiquity

SEPTEMBER 15, 2015

Now, most businesses offer other communication channels, including email, customer portals and chat windows, and some also use social media like Twitter and Facebook to communicate with customers and manage support. A toll-free customer support line open only during local business hours used to be the norm. Image credit: i-SCOOP.

Advertising Channels 100

Advertising Channels Work Management Marketing Management Paid Search Agency 100

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Buffer

JANUARY 2, 2019

Hailley : From chatbots to ad optimization, platforms like Google and Facebook have been continuing to adopt artificial intelligence to enhance customer interaction. In fact, one of every four Facebook Pages now use paid advertising as part of their strategy. And Facebook accounts for 23% of total U.S. digital ad spending.

Social Media 111

Social Media Trends Marketing AI Media 111

Vidyard

MARCH 16, 2017

More video content is uploaded every month to the web than cable television has created in the last 3 decades – Clickbank ( Tweet This ). 63% of marketers surveyed said that Facebook has the biggest impact for their social videos – Animoto ( Tweet This ). Personalized Video.

Stats 113

Stats Video Marketing Paid Search Agency Click Rate 113

Webbiquity

FEBRUARY 10, 2015

What type of posts generate the most engagement on Facebook? Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. VentureBeat ).

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Convince & Convert

APRIL 8, 2010

Before we got a real TV remote, we had a non-sensical, half-assed remote, consisting of a keypad connected to the television via a 12-foot cord. Right now I carry my macbook to the living room to do facebook, email and that stuff, but it would be nice not to have to unplug all that but instead just pick up the handy iPad and do my thing.

Paid Search Agency 136

Paid Search Agency Content Social Media PR 136

Vidyard

OCTOBER 19, 2016

Television changed that. Many wrote TV off as a fad, but soon, nearly every home in North America had a television: rabbit-ears pointed in all directions, picking up everything from news broadcasts to sporting events. On-demand television was an exciting idea as early as the 1970s. The Short But Exciting Rise of Flash.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

Hubspot

OCTOBER 21, 2013

4) Television. Whether you have cable or use services like Hulu , there are plenty of shows that can really make you think. 9) Twitter Feed. Marketers use their Twitter feeds for all different types of reasons, so having an “inspiration” mindset is important when heading to Twitter looking for some. 10) Reddit.

Resources 28

Resources RSS Case Study Case Studies 28

Biznology

DECEMBER 13, 2016

In order to protect their readers, Facebook and others are considering filtering out the fake from the real in order to slow down or even stop a proliferation of willful and wanton deceit. Fake news has been in the real news recently. At least that’s what they say they’re doing. The real bloodbath started in 2009.

Cable 80

Cable Best Practices Content Blogger 80

Biznology

JULY 14, 2016

When I fell in love with social media a decade ago, I was convinced that media democratization would be the best thing for informed political discourse since the invention of television. Twitter is a TV news and producer’s dream: short, pithy and provocative. To this, I would add a couple of other factors.

Social Media 80

Social Media Media Television marketing Cable 80

Hubspot

DECEMBER 20, 2016

On December 14th, Twitter announced that users would be able to broadcast live video directly from Twitter on iOS and Android mobile devices. This move is the result of Twitter’s integration with Periscope, the live video streaming app it acquired back in March of 2015. How to Go Live on Twitter. December 19, 2016.

Twitter 28

Twitter Video Marketing Broadcasting Cable 28