Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? Our night-time rainy season has started and the hills are alive with greenery… Do I blog about these events? Post on Google Buzz. Don’t Jerk Readers Around: 5 Tips for Staying on Track.

Personalization 100

Personalization Ning Business Digg 100

Writing on the Web

APRIL 18, 2011

ET , I’m giving an open webinar to share my tips and tools that make online marketing manageable, especially for service professionals, solo entrepreneurs, busy consultants, coaches, etc. Sign up or register for an event. Post on Google Buzz. So on Wednesday, April 20, 2011 at 5 p.m. Answer your question. Take a survey.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Webbiquity

OCTOBER 18, 2010

Which SEO tools should be part of every blogger’s arsenal? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. Anil Gupta provides mini-reviews of 10 useful SEO tools for bloggers, from the popular (e.g., keyword density tool and Sitening.com SEO Analyzer ).

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Buzz Marketing for Technology

JULY 28, 2008

The AppGap is a blog and resource on the future of work and how new tools are addressing age-old challenges of organization, collaboration, and innovation. Notable + Quotable: mobile internet use, Digg, the Long Tail, and iPhone apps. Powered by Qumana. RELATED POSTS. Spigit - Enabling Enterprise 2.0 Innovation Through Market Games.

Work Management 100

Work Management Enterprise Management Web 2.0 Organization 100

Webbiquity

AUGUST 9, 2010

Others argue that social media is a tool , not an event, so applying an ROI to social media is akin to calculating the ROI of your phone, or that at this point the business risks of ignoring social media are so great that ROI is immaterial. . Post on Google Buzz. Share this on Bebo. Subscribe to the comments for this post?

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

Buzz Marketing for Technology

NOVEMBER 10, 2010

For Consideration I like to use more in depth tools like webinars and live/virtual events – derived from the lists of folks who downloaded and have been interacting with us on a particular topic. For the Influencers – we like to use the same content we have for the consideration stage – webinars, live events, virtual events and so on.

Top of Funnel 100

Top of Funnel B2B Thought Leadership Lead Nurturing Digg 100

Buzz Marketing for Technology

NOVEMBER 10, 2010

For Consideration I like to use more in depth tools like webinars and live/virtual events – derived from the lists of folks who downloaded and have been interacting with us on a particular topic. For the Influencers – we like to use the same content we have for the consideration stage – webinars, live events, virtual events and so on.

Top of Funnel 100

Top of Funnel B2B Thought Leadership Lead Nurturing Digg 100

Buzz Marketing for Technology

SEPTEMBER 29, 2010

At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Email this to a friend?

Social Media 100

Social Media Media PR Digg 100

Buzz Marketing for Technology

DECEMBER 8, 2010

Tools like Zuberance are helping to do just that and allowing firms to do special things with their advocate base like provide them special events, invites to live events etc. Now we are looking at ways of collecting and harnessing them. We are just scratching the surface on this one but I can tell you its going to be big!

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Recession or not Social Media was on a roll ignited by the visibility of events like Obama’s win and Iran’s election protests. For BtoB Marketers you might begin to experiment with Location Based Services especially at live events. So that begs the question – what’s on the horizon specifically for BtoB for marketers next year?

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Convince & Convert

SEPTEMBER 21, 2010

Unbelievable turnout (more than 260) for a first-time event, and tremendous kudos to Fred Von Graf , who organized it practically solo. The 7 Steps to Creating a Social Media Strategy Before you begin, commit to worrying about social media tools last, not first. Because tools will change. Then this is the blog post for you.

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Buzz Marketing for Technology

JULY 7, 2008

Upcoming Events. 7) I’m not convinced there is a “tipping point&# for social tools (like twitter): Many may disagree on this and likely we’ll end up debating semantics…but here’s my thinking. I think the same is true for the bevy of social tools. To one client I am saying “No! Categories.

Social Media 100

Social Media Communities Wiki Work Management 100

Buzz Marketing for Technology

JUNE 28, 2008

If managed properly, the use of social media tools such as blogs and wikis can reduce e-mail volumes by as much as 30%. While blogs, wikis and other social media such as podcasts and social networking sites have taken the intranet by storm, these tools have not found the same level of success on the intranet. Intranet Blog. Governance.

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Convince & Convert

MARCH 4, 2010

Blogging for Commerce Related to the first, but commerce-oriented blogs are more interested in conversion events than in traffic generation. We hear how twitter and the other SM tools will help to get you on top, blah, blah but that only happens so few times. Blogging is a commitment to yourself and anyone reading.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Buzz Marketing for Technology

JUNE 27, 2008

50+ On-demand DNS and network tools. Netpro upgrades management tools at Microsoft TechEd. Windows group management tools on tap. Site Resources. Clear Choice Tests. Newsletters. This Week in Print. White Papers. Executive Guides. Special Reports. Partner Sites. Wide-Area Data Svcs. On Demand Security. Networking Solutions.

Marketing Management 100

Marketing Management Spyware Communities RSS 100

Online Marketing Institute

OCTOBER 29, 2010

From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons. What Tools Will B2B Marketers Use? Learn more.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

Blogs and more instantaneous tools such as Twitter both provide us with far broader inputs than we had before, and also a ready output for what we have processed from these vast information inputs. For example, del.icio.us, used with judicious tagging, is a very powerful tool. Upcoming Event. For now, Iâ??ll TrackBacks (0).

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100

Hubspot

JUNE 23, 2010

Blog - Blog is a word that was created from two words: “web log” Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Digg - Digg is a social news website that allows members to submit and vote for articles.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

Offering regional and national programs, CIO (and CSO) events bring together some of the most respected names and thought leaders in information technology and security. We could tell he wasnt planning to use the tool. Comments Digg This. Forrester Wave: Service Desk Management Tools, Q2 2008. src = [link]. }. Webcasts |.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

We first gave you a place to show off what you are up to with New With Me, and gave you the tools to find out what places you hang out at. Then we took that one step farther by delivering you the updates online that are most interesting to you in New With My World, all the buzz online, based on what you have told us is cool.

De-duping 100

De-duping De-duplication Paid Search Agency Work Management 100

Online Marketing Institute

NOVEMBER 7, 2010

It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information. You will be navigating your prospects through this sea of content by leading them to the most relevant important information.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Hubspot

DECEMBER 30, 2011

” Blogs are usually maintained by an individual or a business with regular entries of commentary, descriptions of events, or other material such as graphics or video. Digg - Digg is a social news website that allows members to submit and vote for articles. Eventbrite is free if your event is free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

However now we have access to many technological tools, which if used well, can assist us in coping with information overload. More on that later, along with some of the tools and approaches I find effective. Share this: Digg this | Reddit | StumbleUpon | Del.icio.us |. Upcoming Event. Sleep on it! TrackBacks (2).

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. Pay attention to your statistics with regard to calls to actions. I clicked over at @AmberCadabra's suggestion.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

SEPTEMBER 21, 2010

But, fortunately there are some pretty sweet tools out there to help me find the right people to engage in conversation. But, fortunately there are some pretty sweet tools out there to help me find the right people to engage in conversation. Working on campaigns for several clients and its been a slow haul, especially for a new brand.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Webbiquity

OCTOBER 5, 2010

71% of business users now say Twitter is a useful tool, up from 59% a year ago. Which tools are most helpful? You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Twitter Tools and Reviews. How you can use it most effectively?

Twitter 100

Twitter Stats Tools Tips 100

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Marketing Facebook as a B2B Marketing Tool What the B2B Marketer Should Know About Facebook 4 Tips for B2B Marketing on Facebook The One Effective Use of Facebook for B2B Marketing B2B Social Media Marketing – Facebook for [.]

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

JUNE 15, 2010

Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? Most quality email service providers give you the option of easily adding sharing tools, and you can then run a report showing which of your subscribers clicked your Twitter link, and/or shared content on Facebook.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Webbiquity

JANUARY 31, 2011

Which are the most helpful third-party tools for Twitter? Get the answers to these questions and more here in some of the best Twitter guides, tips and tools of the past year. Twitter Tools. 20 Top Twitter Monitoring and Analytics Tools by Pamorama. 5 Best Twitter Tools For Smarter Blogging by Smedio. Tweetvolume.

Twitter 100

Twitter Tools Tips Best Practices 100

Webbiquity

JULY 26, 2010

Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ). Post on Google Buzz. Sarah Worsham ( @sazbean ). June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Discover the answers to these questions and more here in 55 of the best guides to social media strategies, tactics, tools and statistics of the past year. Adoption soared. 85% of Inc. by iMedia Connection.

Social Media 100

Social Media Paid Content Tactics Tips 100

Buzz Marketing for Technology

JULY 24, 2008

Social Bookmarking For Yourself You can use bookmarks to collect websites to create a calendar of upcoming events. Many public events, either virtual or in the â??realâ?? world, have a website or online resource to provide key information about the events. You can set these bookmarks up in advance as a planning tool.

Digg 100

Digg Classified Ads Privacy Policies Tagging 100

Webbiquity

JANUARY 19, 2011

He also lists several tools to help track and monitor your brand reputation online. and how to leverage Flickr through blogs, articles, Facebook and other tools. and how to leverage Flickr through blogs, articles, Facebook and other tools. Tools to Include in Your Social Media Marketing Strategy by CompuKol Connection.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Buzz Marketing for Technology

DECEMBER 1, 2010

Most of the time when I am talking with other B2B marketers they seem to be taking classic approach to social media and treating it like just another media channel posting press releases, sharing events, posting videos and expecting to see instant results like they get with other online media like banners, text links and search. Tweet This!

Social Media 100

Social Media ROI Social Marketing B2B Marketing 100

Buzz Marketing for Technology

OCTOBER 27, 2010

Social Media for the Boardroom At a recent BlogWell event I got a chance to. We are seeing some success with this but some clients of Zuberance are really killing it with this one strategy. Dell has been talking about how they made $3 million dollars off their Twitter site – how did they do it? With a Coupon Code! – Email this to a friend?

Social Media 100

Social Media ROI Conversion Long Tail Marketing 100

Buzz Marketing for Technology

JULY 7, 2010

they are tools, systems and programs…the means to an end, not the end. This can be as simple as a private event on the front end of an industry event. The host expects this single event to increase total 2010 sales by 5-12%. And while they are important (given the right situation), effective, etc., Tweet This!

Allocation 100

Allocation Budget Programs Peer-to-peer Digg 100