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7 Video Content Tips

Strategic-IC

It’s worth taking the time to map your content to each stage of the buyer’s journey; video can be used to generate awareness, as consideration nurture content and to help buyers make decisions (for example, a product demo, a short summary video from a sales rep in an email, or video case study). Relevancy is Everything.

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16 Simple Ways to Get Better at Digital Marketing in 2016

LeadSquared

If only we would start investing 10% of our marketing efforts in doing due research, analysing existing case studies, studying different models, our ROI of all sorts would naturally improve. Research before you invest, and the returns will surely be better. Don’t put all your eggs in the same basket. Just start analysing.

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OneRiot.com - b2b marketing

Online Marketing Institute

(Great article by @GalenDY): [link] #b2b May 20, 2009 - reply - retweet Twitter for Business Case Study: @B2BOnlineMktg at 90 days |. Part three of the case study of Business.coms @B2BOnlineMktg Twitter account targeting B2B online marketers. Includes key stats, top posts and how to.

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Social Pros 19 – Scott Stratten, UnMarketing

Convince & Convert

Social Media Stat of the Week: Only 33% of Americans Have Followed a Company in Social Media. Lots of stats, in fact we’ll have a blog post on Convince and Convert, in about it this week. I think about, as I said, I was shocked when I saw that stat this morning. Scott : I heard YouTube makes video viral.

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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. I will spare Jay’s blog the list of the 70 videos we did, outside of YouTube, since most of them were made before YouTube existed.

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30 Best Growth Hacking Tools to Unlock Exponential Success

Optinmonster

The platform gives you in-depth details on traffic stats, ads cost-per-click (CPC), domain comparisons, backlinks analytics, and keyword difficulty. YouTube Marketers don’t usually think of YouTube as a growth hacking tool because of its perception as the most popular video streaming website. Its paid plans start at $129.95

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Knowledge Worker 2.0 - Power to the people

Buzz Marketing for Technology

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. 150 favorites | 3621 downloads | 64 embeds ( Stats ). Peter Senge The Fifth Discipline Slide 54: Case Study: IBM Innovative communities [link] Slide 55: Knowledge Management 2.0