Valasys

FEBRUARY 21, 2020

Situating positive sentiments in the market about a product or service is just as important as product’s features and price. Conveying your story & talking about your product boosts can help buyers change the perception of their business. Business brands need to employ perfectly targeted marketing & remarketing campaigns.

Advertisements 52

Advertisements Advertising WOMM B2B Marketing 52

Valasys

MAY 22, 2020

To optimize your digital marketing strategies for generating high-quality leads and for withstanding your competitors you need to understand the modern digital landscape, it’s evolution, and transcendence. Read more on 8 Reasons why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

Lead Generation 98

Lead Generation Sales Qualified Leads Lead Scoring Lead Ranking 98

Valasys

FEBRUARY 10, 2020

Having a stringent Customer Experience Management (CXM) framework not only helps marketers with customer acquisition & optimized sales conversions but also helps in client retention & omnichannel reputation management & branding endeavors. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

Valasys

JULY 29, 2019

The perpetual brand proposition of a product or service that the existing & potential customers might have in their minds helps create hyper-personalized targeting strategies, to optimize the experiences of the prospects through omnichannel marketing endeavors. ” How to use Emotional Analytics for Businesses. .”

Analytics 49

Analytics Marketing AI Work Management WOMM 49

Valasys

MARCH 5, 2020

In short inspiring customer success, optimizing the scale of customer-experience management (CXM) & living & envisioning the omnichannel ideologies that you showcase through your products & services is imperative to evolve your content strategy in 2020. You need to meet your customers, where they are.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

JUNE 19, 2020

The resiliency model of businesses across the globe was disrupted due to the outbreak of the coronavirus crisis. The way people have been doing businesses changed, and even as now we all together are braving to march to the new normal, we do find ourselves in an unplumed territory, in a state of oblivion.

Email Marketing 71

Email Marketing Work Management Planning Word of Mouth 71

Valasys

AUGUST 19, 2019

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. Content marketing is also associated with the on & off-page optimization of a business’ website , with diverse Email Marketing Campaigns for reputation building & enhancing brand resonance.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

DECEMBER 18, 2019

Certainly, companies have a long way to go in terms of optimizing their customer experience management (CXM) thresholds. Search Engine Journal : The website was founded in the year 2003 & has been consistently providing the readers with the latest news & best practices employed by the industry experts to scale their businesses.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Valasys

DECEMBER 23, 2019

They also inspire positive Word of Mouth Marketing (WOMM) by reflecting on the customer-centric approach of the marketers rather than a sales-driven perspective. According to a study by Accenture, 73% of the customers prefer doing business with brands that take their personal preferences into consideration.

Marketing AI 59

Marketing AI Enterprise Management B2B Marketing Work Management 59

Valasys

FEBRUARY 28, 2020

Well, this operates on the simple philosophy of optimizing the omnichannel experiences of the customers, even after generating sales conversions. Customer Experience Optimization (CXO) strategy has evolved as a key brand differentiator in the year 2020. Read more on How Omnichannel Reputation Management Assists in B2B Branding.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

JANUARY 17, 2020

Marketing to businesses, for example, is very different for marketing specifically to the key decision-makers of critically important accounts (Account-Based Marketing). Optimizing customer experience is an essential pre-requisite to converting prospects into customers. B2B marketing has evolved.

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management B2B 64

Valasys

MARCH 6, 2020

For B2B professionals who have spent quite a significant amount of their career managing & optimizing customer data, it is understood that a decoupled data regulation & customer experience framework may adversely impact personalized customer experiences, leading to client aversion & failure to inspire trust & transparency.

WOMM 45

WOMM Privacy Word of Mouth Transparency 45

Valasys

OCTOBER 31, 2019

Over the years B2B marketing strategies have changing, in part because of the superfluous volumes of data being generated & employed by the business in their decision-making process & in part because of the evolution in the researching habits of the prospects. Existing customers are also aid in online reputation building.

B2B Marketing 49

B2B Marketing Campaigns Ad Building Top of Funnel 49

Valasys

MAY 1, 2020

Triggered email marketing campaigns are highly successful as they help in delivering highly personalized messages to the target persona at the right time, thereby optimizing customers’ experiences, saving time, and improving the probability of sales. As customers’ experiences are optimized, a boost to the sales conversions follows.

Trigger Marketing 59

Trigger Marketing Email Marketing Campaigns Multivariate analysis 59

Valasys

OCTOBER 14, 2019

In a fiercely competitive B2B world, where delivering phenomenal customers’ experience is paramount to optimizing purchases, having an inveterate strategy for omnichannel reputation management can help the businesses stand out in the fiercely competitive race for branding – by establishing immaculate brand resonances.

Marketing Management 58

Marketing Management Word of Mouth Brand Identity Branding 58

Valasys

MARCH 9, 2020

Scaling up personalization, to streamline sales helps customers sail quickly through the sales cycle, resulting in optimized the sales conversions. According to a report by Instapage , 84% of the customers say being treated like a person, not a number, is very important to winning their business.

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

MAY 28, 2020

In an era of omnichannel marketing, it is important for marketers to remind that alongside online advertising they also need to optimize the physical and offline experiences for their customers, and arranging event marketing is an excellent way to do that. Read more on How Virtual Event Marketing Benefits B2B Businesses.

Lead Generation 72

Lead Generation Event Marketing Generation Work Management 72

Valasys

JULY 6, 2020

The debates over customer retention and acquisition marketing have always been contentious for the business fraternity. Read more 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM). Read more 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

WOMM 84

WOMM Word of Mouth Top of Funnel Business 84

Valasys

DECEMBER 20, 2019

The only constants about the personality of the marketing & advertising campaigns for B2B businesses are that they are ever-evolving & dynamic, yet innovative. Read more: 8 Reasons why B2B Marketers should Prioritize Word-of-Mouth Marketing (WOMM). The B2B world is transcending publishing the envelope for all it can be.

Advertising Agencies 59

Advertising Agencies Enterprise Management Work Management Marketing Management 59

Valasys

APRIL 17, 2020

Creating valuable and contextual pieces of content that the customers can rely on helps the brands in innumerable ways, be it driving optimized sales revenue, attracting positive word-of-mouth marketing (WOMM) or building a strong reputation across omnichannel. Types of Business Information.

Content Marketing 59

Content Marketing Planning Business Work Management 59

Valasys

AUGUST 6, 2019

If your business sales to other businesses you might get sleepless nights thinking over the best practices to amalgamate into your marketing strategies. Regardless of what type of business you run, it’s likely that “selling more” has a frequent, if not long-term, place on your to-do list. Well, it is.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

JULY 16, 2019

The modern B2B world businesses are witnessing transcendence – by raising their digitization games to showcase their products or services & by enhancing their web presence leveraging integrated approaches to build full-proof multichannel strategies for their marketing endeavors.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

FEBRUARY 17, 2020

Building a business blog always helps & thereafter, marketers can share their content types on other channels. Several permutations & combinations of related metrics can also be used by marketers to reflect on the business objectives of the organization. Content published on the blog can also be repurposed & republished.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

Valasys

AUGUST 26, 2019

Any business is driven by a sense of awe that needs to be applied across all of its marketing sub-sets, including the content strategies, to inspire innovation. The marketers need to optimize the return on their marketing investments (ROMI) to generate maximum business profitability.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

SEPTEMBER 20, 2019

Undoubtedly the realm of B2B content marketing is not only fiercely competitive but is also filled with a lot of challenges including optimizing the niche technology & targeting, streamlining the long buying cycles of the prospects & standing out in a market studded with the same high-volume keywords.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

JULY 25, 2019

While doing the basics is still critical & most important for businesses to maintain perennially healthy sales pipelines; the problem arises when conventional marketing tactics fail to deliver the desired output. Inbound marketing has been a boon to the unrelenting & non-idiosyncratic framework of modern B2B businesses.

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45

Valasys

OCTOBER 29, 2019

Democratizing creative B2B marketing ideas for small business success is a daunting, yet essential task. Tips to Leverage Creative B2B Marketing Ideas for Small Business Success. The following are some affordable marketing ideas for small businesses: 1. Modern-day marketing isn’t cheap.

Small Business Marketing 49

Small Business Marketing Creativity WOMM B2B Marketing 49

Valasys

JULY 8, 2019

People prefer to purchase from people, rather than brands; hence, in order to expedite the journeys of the prospects through the conventional sales funnel, it is extremely important for the marketers to optimize personalization & users’ experiences (UX). Visual Storytelling Assistances B2B Marketers.

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56