Writing on the Web

DECEMBER 8, 2010

I can blog about business blogging and content marketing. But it’s difficult for me to shift gears and focus on writing content for executive coaches and management consultants , which is a big part of my business, with a different target audience and different message. Leadership development is an area of expertise for me.

Work Management 100

Work Management Marketing Management Digg Thought Leadership 100

Writing on the Web

JANUARY 5, 2011

Could it be that I don’t choose the right article for my clients (they are small business owners and at time managers in various companies)? She needs to “sell herself&# by providing quality content that demonstrates her expertise in coaching matters and leadership and personal development issues. Add this to Google Bookmarks.

Newsletter 100

Newsletter Digg Work Management Banners 100

Writing on the Web

MAY 9, 2011

These two sites were both from successful business coaches. But what if Joe Schmoe is an budding entrepreneur with ADD and procrastination problems and an online business that’s starting to take off. Does he need a business coach, a psychologist, a personal assistant, a mastermind group, or internet marketing training?

Marketing Websites 100

Marketing Websites Digg Content Buzz 100

Writing on the Web

JANUARY 18, 2011

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Blog Content: Are you personal… or all business? Lean and mean as they come… Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed.

Personalization 100

Personalization Digg Blogger Buzz 100

Writing on the Web

SEPTEMBER 8, 2010

The characters on reality TV shows that get the most buzz are those who have developed original personalities. When writing for your blog be sure to develop a unique (even quirky) personality and keep it consistent. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Probably not.

Blogger 100

Blogger Digg Buzz Business Blogging 100

Writing on the Web

MAY 2, 2011

No matter what business you’re in, your content must achieve 4 things. Like other executive coaches, he offers many services: facilitation, assessments, leadership development, speaking and books. The subsequent pages have client stories and case studies which further bring to life the work and outcomes of Chip and his business.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Writing on the Web

OCTOBER 18, 2010

Let’s say Fred is reading the news online, and his eye catches a picture of an ad: a business man driving to work in a red sports car. In some people, one drive will be more developed than others, creating an imbalance. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader.

Content 100

Content Digg Tagging Marketing Proposals 100

Writing on the Web

JANUARY 17, 2011

I believe that most of us are shy about telling our stories because we have old, outdated stories and we don’t revise them to reflect our current stage of development. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Blog Content: Are you personal… or all business?

Content Marketing 100

Content Marketing Digg Ideal Customer Profiles Content 100