Salesforce Marketing Cloud

NOVEMBER 29, 2023

It seems effective service today requires clairvoyance into the needs and wants of your customers – they expect companies to recognize the problem instantly and proactively solve it. Yet subscribers want personalized experiences not only in the content they’re served but also in the customer service they receive.

Work Management 59

Work Management Marketing Management Paid Search Agency Service 59

Salesforce Marketing Cloud

APRIL 25, 2024

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. This can lead to business growth — even when you’re not at your best.

Work Management 52

Work Management Service Customer Satisfaction Lead Scoring 52

Savanta

AUGUST 1, 2016

Customer loyalty is critical to any business. Obvious but true, especially for B2B companies who, unlike their consumer focussed counterparts, have a relatively limited pool of buyers to target. This truism sees many B2B companies striving to satisfy and even delight customers. Higher levels of customer service.

Customer Satisfaction 120

Customer Satisfaction Lock-In B2B Lead Scoring 120

Salesforce Marketing Cloud

SEPTEMBER 28, 2023

Recognizing your agents’ contributions during National Customer Service Week (celebrated annually the first full week of October) is an opportunity to say thank you and continue to foster a positive, high-performing work environment. Here are six Customer Service Week ideas to show your appreciation all year round.

Work Management 136

Work Management Service Customer Satisfaction Ad Exchange 136

Vision Edge Marketing

APRIL 11, 2023

When you have an authentic brand, you have the foundation for building trust and loyalty with your customers, employees, and partners. It’s not just about having a strong logo or a catchy slogan; it’s about creating a brand that customers can trust and believe in.

Loyalty 202

Loyalty Branding Brand Identity Ad Building 202

Marketing Insider Group

MAY 30, 2023

Are you tired of spending countless hours manually creating content, following up with leads, and analyzing data for your small business marketing ? Have you thought about using AI for small business marketing to make your life a little easier? Here’s the scoop on AI for small business marketing. You’re not alone.

Small Business Marketing 262

Small Business Marketing Marketing AI Paid Search Agency Marketing Automation Services 262

Webbiquity

NOVEMBER 11, 2021

Many business owners struggle to establish a loyal (even if small) customer base, trying a variety of strategies until they find channels that work for them. That said, establishing a small-but-loyal customer base isn’t the ultimate goal. Here are five points you should cover to scale your B2B business effectively.

Cross-Selling 266

Cross-Selling Effectiveness B2B Acquisitions 266

Salesforce Marketing Cloud

NOVEMBER 21, 2023

Field service can help drive revenue growth by selling to your existing customers, also called upselling or cross-selling. We’ve found that 65% of mobile workers are successfully selling to existing customers. Let’s dig into each of these best practices for upselling and cross-selling in field service.

Work Management 105

Work Management Service Cross-Selling Training 105

Savanta

AUGUST 8, 2016

How do you measure customer satisfaction in B2B markets? What questions should you ask in a customer satisfaction survey? Fair questions, but first ask yourself this: should you measure customer satisfaction? It’s counter-intuitive, but in B2B markets sometimes customer satisfaction doesn’t actually matter.

Customer Satisfaction 120

Customer Satisfaction B2B Marketing B2B Work Management 120

Savanta

AUGUST 8, 2016

How do you measure customer satisfaction in B2B markets? What questions should you ask in a customer satisfaction survey? Fair questions, but first ask yourself this: should you measure customer satisfaction? It’s counter-intuitive, but in B2B markets sometimes customer satisfaction doesn’t actually matter.

Customer Satisfaction 120

Customer Satisfaction B2B Marketing B2B Work Management 120

Vision Edge Marketing

MARCH 26, 2024

From chatbots to self-service platforms, technology is reshaping customer interactions, enhancing efficiency, improving EBITA, and steering decisions with data. Gartner’s survey reveals a whopping 75% of B2B buyers prefer self-service, versus interacting with sales representatives, during the initial stages of the buying process.

B2B 246

B2B Customer Satisfaction Interactive Marketing Loyalty 246

Televerde

MARCH 14, 2023

Delivering excellent customer service is crucial if you want your business to succeed. For many businesses, getting quality customer service means choosing a customer service outsourcing company. Turning to an outside company dedicated to customer service can often resolve this issue.

Service 52

Service Companies Customer Satisfaction Ad Agencies 52

Vision Edge Marketing

SEPTEMBER 19, 2023

In today’s rapidly evolving business landscape, achieving customer-centric organic growth has become paramount for every organization striving to stay competitive and thrive in their respective industries. A recent study by Berkley, companies reported a “very mature” level of customer-centricity experienced 2.5X

Enterprise Management 241

Enterprise Management Allocation Customer Satisfaction Lead Ranking 241

Sprout Social

FEBRUARY 29, 2024

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing.

Marketing AI 118

Marketing AI Lead Ranking Work Management Lead Scoring 118

Salesforce Marketing Cloud

APRIL 18, 2022

Field service business leaders have a fantastic opportunity to grow business through their sustainability initiatives, as more companies seek to reduce their carbon footprint. Companies adopting sustainability as a strategic pillar are picking partners that share the same values. Yet this is easier said than done.

Enterprise Management 98

Enterprise Management Work Management Service Customer Satisfaction 98

Vision Edge Marketing

JANUARY 9, 2024

There are many top and bottom-line benefits of a customer-centric strategy and selecting the right measures. The published research has compared customer-centricity laggards to their counterparts. In fact, mid-size and smaller businesses often have an advantage when it comes to building and nurturing close relationships with customers.

Customer Satisfaction 209

Customer Satisfaction Marketing Management Loyalty Paid Search Agency 209

SmartBrief - Marketing

MARCH 5, 2024

The best leaders know a successful business depends on its employees. That’s because the employees are the building blocks who truly help the company grow and thrive. When owners invest in their employees, they can reap incredible rewards as a business because of the better products and services they provide customers.

Business 96

Business Allocation Lead Scoring Lead Ranking 96

Marketing Insider Group

MARCH 28, 2023

It doesn’t matter if you’re a new company looking for a strong start or a town staple looking to break bad habits, you can always improve and grow your small business. For others, it may mean creating deeper engagements with existing customers. Pinpoint your ideal customers. For some, that might mean entering new markets.

Small Business Marketing 223

Small Business Marketing Work Management Data Hygiene Practices 223

Televerde

JUNE 13, 2022

A call center representative should help customers as fast as possible while taking time to build relationships. When interacting with customers, an agent’s job is filled with dozens of conflicting “must-dos” that ensure they offer the best customer service call center experience. Understand the Customer.

Service 119

Service Ideal Customer Profiles Customer Satisfaction Cross-Selling 119

BenchmarkONE

NOVEMBER 27, 2019

Having satisfied customers is important. If your customers aren’t satisfied, they’ll part ways, they won’t return, and they definitely won’t leave a company review singing your praise. Bottom line: When you don’t make an effort to keep your customers happy, then expect to lose their business.

Customer Satisfaction 81

Customer Satisfaction Effectiveness Lead Scoring Lead Ranking 81

Salesforce Marketing Cloud

JANUARY 27, 2022

The need to elevate the status of customer service agents has never been more crucial. While many basic service requests can be handled by bots , artificial intelligence tools , or automation technologies , human interaction between customers and agents is necessary for complex problems. Watch the demo.

Enterprise Management 98

Enterprise Management Work Management Marketing Management Service 98

Televerde

JUNE 14, 2022

Customer service has never been more important for companies. As companies improve their customer service, they see positive results. Research shows that customer service influences decisions and word-of-mouth recommendations. What Exactly are Customer Service Analytics?

Analytics 114

Analytics Service Customer Satisfaction Word of Mouth 114

Vision Edge Marketing

APRIL 9, 2024

Customer Success! Coined in the early 2000s, it’s more than a buzzword—it’s the essence of customer-centricity. Because customer centricity isn’t just a growth strategy; it’s THE primary strategy for driving value and building lasting connections. In this episode What’s Your Edge?

Design 226

Design Terms and Conditions Work Management Customer Satisfaction 226

Sprout Social

MARCH 5, 2024

Nelnet is a student loan servicing company—but they’re so much more than that. The company has business lines including student loan servicing, private student loans, improving K-12 school management through service and technology, renewable energy, encouraging a more educated workforce, and telecommunications.

Resources 101

Resources Enterprise Management Work Management Marketing Management 101

Webbiquity

JUNE 13, 2023

Beyond top-notch products, they expect quick customer service and tailored shopping experiences. A McKinsey report notes that 71% of customers expect brand personalization and 76% get frustrated if it’s not provided. But you need to create meaningful connections to retain their business. Personalization can help.

Loyalty 257

Loyalty Personalization Budget Programs Marketing Automation Services 257

BenchmarkONE

OCTOBER 29, 2020

But you may not realize just how valuable a CRM can be for your entire company. When used effectively, it can help develop relationships, solidify connections, and generate new business opportunities that can lead to tons of growth. Personalized Offers. Periodic Check-Ins.

Customer Satisfaction 81

Customer Satisfaction CRM Creativity Budget Programs 81

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

Analytics 112

Analytics Enterprise Management Work Management Business 112

Salesforce Marketing Cloud

NOVEMBER 16, 2023

How do you increase revenue, decrease costs, and maintain the best possible customer experience — all at the same time? Our research shows that 94% of business leaders feel their organization should be getting more value out of their data. Get the details What is customer service operations, and why is it important?

Work Management 72

Work Management Service Lead Scoring Lead Ranking 72

Salesforce Marketing Cloud

DECEMBER 18, 2023

Think about what could happen if you don’t have a good handle on your field service assets. You might even jeopardize the safety of your employees, contractors , and customers. Enter asset service management, the process of effectively managing and maintaining physical assets in field service.

Work Management 59

Work Management Service Terms and Conditions Forecasting 59

Salesforce Marketing Cloud

NOVEMBER 20, 2023

As a service manager, imagine spending 10 minutes in the morning reviewing your most important key performance indicators (KPIs) — and in that short time quickly seeing which types of cases have the highest handle times. These are real-world applications of today’s customer service analytics. But how do you get started?

Work Management 59

Work Management Analytics Service Customer Satisfaction 59

Salesforce Marketing Cloud

FEBRUARY 6, 2023

There are eight key metrics to measure success in field service management — from the tactical to customer satisfaction. If you’re looking for a way to become more efficient and increase your revenue, getting a handle on these field service metrics can help your company thrive. Unlock the guide 1.

Work Management 98

Work Management Service Customer Satisfaction Efficiency 98

Go Beyond SEO

APRIL 25, 2024

In today’s digital age, having a strong online presence is essential for the success of any business. This is especially true for pest control companies, as customers often turn to the internet to find local services. So how exactly does local SEO benefit your pest control business?

SEO 60

SEO Business Ideal Customer Profiles Work Management 60

Televerde

MAY 2, 2022

Many businesses believe customer service outsourcing means sending their customers on a difficult journey with lots of frustration and few resolutions. However, outsourced customer service doesn’t have to be that way. It can lead to improved service and a better customer experience.

Service 97

Service Paid Search Agency Customer Satisfaction Advertising Agencies 97

Heinz Marketing

DECEMBER 26, 2023

Whether it’s for planning strategic company direction, departmental initiatives, or team-oriented goals, the significance of collecting relevant and impactful insights cannot be overstated. Market Research and Analysis Market research and analysis form the foundation of informed decision-making for businesses.

Business 113

Business Analysis Work Management Forecasting 113

Martech

OCTOBER 23, 2023

Social data goes beyond mere numbers but produces actual, tangible business results. Incorporating social insights into every aspect of a company is critical for trendspotting, competitor analysis, and achieving proactive crisis management. We don’t train every rep to handle social media work.

Social Media 121

Social Media Work Management Marketing Management Media 121

Seismic

JUNE 6, 2023

Customer service training is important for new hires and veteran agents. Effective training and coaching ensure that every agent is prepared to interact with customers and quickly resolve their support requests. They both recently started customer service jobs at large, fast-paced companies.

Training 52

Training Work Management Service Customer Satisfaction 52

Martech

FEBRUARY 13, 2024

You’ve explored the crucial link between your martech stack and strategic goals in “ The CMO’s guide to aligning martech and business strategy ,” understanding why syncing these elements boosts efficiency, customer value and growth. Which key goals will your marketing efforts affect?

Marketing Automation Services 103

Marketing Automation Services Work Management Lead Scoring Lead Ranking 103