Writing on the Web

SEPTEMBER 25, 2013

If you’re in business and have a business blog, you’re frequently challenged by what to write. In my ebook Content Marketing with Blogs , I suggest business blog posts should be written with the 4 E’s as a guide: What you publish on your business blog should: Entertain.

Business Blogging 100

Business Blogging Business Content Buzz 100

Writing on the Web

SEPTEMBER 3, 2014

Create Shareable Content – Don’t Be a Bore" width="345" height="225" title="The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore" /> In the world of business blogging and content marketing, there’s nothing worse than a bore. Don’t forget to share your content yourself on social media.

Business Blogging 100

Business Blogging Business RSS Content 100

Writing on the Web

JANUARY 16, 2013

Let’s face it – Business blogging can get repetitive. It seems as if there are only so many blog topics out there for your readers, and you’ve exhausted them all. We know the key to a successful business blog is fresh content, which brings more reader who might be potential new clients.

Business Blogging 100

Business Blogging Business Blogger Buzz 100

Writing on the Web

JUNE 29, 2012

alt=" Using a Business Blog: Are You Hard to Find on the Web?" />. No, I don’t mean by searching for your name or the name of your business – that would be too easy. Try searching for a solution to the kind of problems your business solves, using keyword phrases your typical client might use. Call me: 858-224-5886.

Business Blogging 100

Business Blogging Marketing Budget Business Marketing Budget Creation 100

Writing on the Web

APRIL 13, 2016

A Note from Patsi: This week’s guest post is about social media and it’s really important. Because if you want to engage your business blog readers and grow your reader base, you need to use social media. We’ve been writing about the CAST system for effective blog content: C ontent (compelling).

Social Media 100

Social Media Blogger Media Ideal Customer Profiles 100

Writing on the Web

FEBRUARY 11, 2015

Many of my readers are busy professionals who don’t have a lot of time for blogging or social media. But marketing is vital, especially if you’re growing a business, want to get found, get known, and get clients. Use social media. Even when out-of-office, you can stay connected via social media.

Social Media 100

Social Media Blogger Media Business 100

Writing on the Web

OCTOBER 15, 2014

from Social Media" width="300" height="212" title="How to Lure Readers to Your Blog from Social Media" /> Let’s face it; sometimes it’s hard to draw people’s attention away from their many social media accounts. Use Social Media to Gauge Reactions Toward Your Content.

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Social Media Media Viral Marketing Blogger 100

Writing on the Web

JUNE 19, 2013

For small businesses, these cost-effective SEO tips make a lot of sense, however, if you adopt them you have to be prepared for some time investment, especially if you plan to implement all of them in-house. Emma-Julie Fox writes for Pitstop Media Inc , a Vancouver company that provides SEO services to businesses across North America.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? Social Media has overtaken pornography as the No.

Social Media 100

Social Media Blogger Business Media 100

Writing on the Web

NOVEMBER 16, 2010

There aren’t many conferences that I’d fly 5700 miles to get to, but the 5th International Customer Media Congress looks as if it’s going to be another smash hit. 11 topvrouwen in marketing en communicatie op het netwerkcongres over customer media in de Philharmonie in Haarlem. Verzeker jezelf van een plaats.

Media 100

Media Digg Custom Publishing Buzz 100

Writing on the Web

FEBRUARY 4, 2015

And it’s understandable why they did it: how can you have time for social media , when you struggle with creating consistent, relevant blog content ? The same is true for auto-feeds to LinkedIn, Twitter, and all the other social media sites. You cannot customize the content for each social media audience.

Personalization 100

Personalization Social Media Tagging Keywords 100

Writing on the Web

FEBRUARY 20, 2015

Besides, that is what “social media” is all about. Guest Author: Christine Buffaloe is a social media wizard for authors, coaches, speakers and consultants. Her company SerenityVA will help you succeed with social media and LinkedIn, including what you need to know about posting to your LinkedIn blog.

Linkedin 100

Linkedin Ideal Customer Profiles Social Media Consulting 100

Writing on the Web

MARCH 13, 2013

Press Releases : Press releases are an important part of your integrated marketing efforts and can help you keep media outlets and prospective customers updated about what’s going on with your company. Social Media Updates : Facebook , Twitter , LinkedIn and other social media updates call for writing that’s called “microblogging.”

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Writing on the Web

NOVEMBER 1, 2010

Related posts: 4 Time-Saving Tips for Social Media Marketing. Time Saving Tips for Smart Blogging – a Tutorial. Blog Checklist: 10 Items BEFORE You Publish… 6 Tips for Speed Blogging: The Blog Squad in Action. Online Reputation?

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

FEBRUARY 10, 2014

A search box so I can find blog posts that interest me. Social Media connect icons so I can find the author and connect with them. Social Media Share buttons so I can immediately click and share a post I like. To me, a good blog is the best darned marketing tool on the planet! They’ll love you for it.

Wikipedia 100

Wikipedia RSS Blogger Keywords 100

Writing on the Web

JUNE 7, 2012

Does your business blog make sense to readers? The most frequent complaint I hear about blogging is “I don’t know what to write about.” ” This is because many business bloggers don’t have enough clarity about their blogging goals. Quite often, they blog about whatever crosses their radar that day.

Blogger 100

Blogger Class Business Blogging Order 100

Writing on the Web

JULY 26, 2010

. “My clients aren’t surfing the Web reading blogs.&#. “Oh, that means I’ve got to write about my business every week?&#. Related posts: 4 Time-Saving Tips for Social Media Marketing. Blog Content: Are you personal… or all business? Your Business and the Web: Getting Better?

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

JANUARY 27, 2014

I publish the blog post. I update my social media sites, usually by asking people an evocative question and linking back to the blog. About Blogs About Expert Ebooks Content Marketing E-Books blog writing business blogging content marketing with blogs expert ebooks'

Broadcasting 100

Broadcasting Blogger Internet Marketing Business Blogging 100

Writing on the Web

JUNE 30, 2010

Related posts: Your Business and the Web: Getting Better? 3 Key Content Pieces for Starting an Online Business. Blog or Website: Do You Use Wordpress as a Website? How to Start “a Little Online Business …&#. 4 Time-Saving Tips for Social Media Marketing.

Ning 100

Ning Content Marketing Digg Business 100

Writing on the Web

JUNE 8, 2010

width="110" height="90" /> True confession time: I am not even close to being smart about using social media for online marketing. There are hundreds of social media experts offering expensive programs to learn all about how to use these sites for online marketing. Social media sites are huge sources of traffic to blogs.

Twitter 100

Twitter Linkedin Facebook Content Marketing 100

Writing on the Web

JULY 2, 2010

Blogging about those things that are part of the authors passions, likes, dislikes, opinions etc. allows followers to connect with the blog. It’s what makes blogging different than reading commercial news. He will be all over the board, start-ups, social media, politics, (usually on the left), internet, telephony, etc.

Personalization 100

Personalization Ning Business Digg 100

Writing on the Web

JULY 9, 2010

In fact, having a good online reputation is essential to branding yourself or your business. will work with Dow Jones Local Media Group to make an exclusive online reputation management plan. By doing so, Dow Jones’ customers get the privilege of responding to blog posts, news and any mention of DJ in social networks.

Tips 100

Tips Ning BtoB Digg 100

Writing on the Web

NOVEMBER 14, 2012

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? Related posts: How Readers Find Your Blog: A Diagram.

SEO 100

SEO Internet Marketing Business Blogging Traffic 100

Writing on the Web

JUNE 15, 2010

Why Twitter Is Such a Powerful Social Media Platform , this week’s guest post by Phyllis Zimbler Miller , When I first heard Twitter mentioned two years ago – in a teleseminar with the BlogSquad! – Her main blog is at [link]. 4 Time-Saving Tips for Social Media Marketing. I checked it out because I valued Patsi’s advice.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

MARCH 31, 2011

Here’s what else Joe says in his post: So, in order to position ourselves as the trusted thought leaders, we need to act like media companies and curate the best content on the planet in our niche. Content Marketing with Blogs: What Do You Believe? Blog Content: Are you personal… or all business?

Curation 100

Curation Digg Content Buzz 100

Writing on the Web

MARCH 27, 2013

It doesn’t take a genius (and I’m no genius), but my guess is they have a “me-site,” a “me-blog,” and “me pages” on social media sites. Traditional copywriting technique works amazingly well online, for web pages, blogs, email, and even in social media. What do you think?

Content Marketing 100

Content Marketing Content Copywriting Social Media 100

Writing on the Web

DECEMBER 11, 2013

Check out blog analytics to see what is trending and adapt your own blog entries to have more SEO opportunities. Share via social media – While you should always share your blog posts on social media networks if you want them to be seen by more people, it’s even more important to do so during the holidays.

Small Business Marketing 100

Small Business Marketing SEO Keywords Traffic 100

Writing on the Web

JANUARY 23, 2013

Write directly into the blog platform (correct later, link, format, add photo and title later). Publish, then update social media sites. Related posts: Content Marketing with Blogs: 15 Ways to Find Fresh Ideas. 5 Steps to Quality Business Blog Writing. Content Marketing with Blogs: What Do You Believe?

Content Marketing 100

Content Marketing Content Guidelines Keywords 100

Writing on the Web

SEPTEMBER 26, 2012

Then determine which ones are more likely not only to read your blog’s content, but also share it with others. Use social media. Related posts: Content Marketing Results: 18 Ways to NOT Get Blog Traffic. Michael Martine’s Best Blog Traffic Tips. Using a Business Blog: Are You Hard to Find on the Web?

Traffic 100

Traffic Blogger RSS Opinions 100

Writing on the Web

DECEMBER 26, 2012

The leading contributor to DegreeJungle.com , she is also a full time writer and blogger specializing in education, social media, and entrepreneurship. Related posts: Using a Business Blog: Are You Hard to Find on the Web? My Business Website: Content for Customers… or SEO? Contact her on Twitter @seelindaplay.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Writing on the Web

JUNE 7, 2010

The two questions are related to the same problem: not enough clarity about business blog goals. Here’s how I help my clients solve this problem of clarity: Define your business Ps & Q – (3Ps + 1Q) : => What Problem do you solve? => Who are the People you serve? Guess what?

Tips 100

Tips Work Management Marketing Management Class 100

Writing on the Web

JULY 27, 2010

Outreach: Blog authors spend far too little time on other blogs in their field and don’t use commenting to spark interest with other audiences. Outreach: Often bloggers aren’t using social media connections to feed their blog posts automatically. Related posts: 4 Time-Saving Tips for Social Media Marketing.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

DECEMBER 12, 2012

His area of expertise includes project management, list management services, SEO and social media analytics. Note from Patsi : If you don’t want to use the expert services of professionals like Scott, at least subscribe to an SEO content tool like ScribeSEO that will review each blog or web page and tell you how to optimize it better.

SEO 100

SEO Marketing Websites Business Content 100

Writing on the Web

JUNE 11, 2010

“I’m so frustrated and I’m about to throw in the towel with Social media. Why I Love Blogging, after all these years… 3 Things that Make Me Mad Blogging. If any of you out there have a suggestion to help her, please leave a comment, or go to her site and connect with her. “At the moment I’m using Posterous.

Internet Marketing 100

Internet Marketing Tagging Business Blogging Social Media 100

Writing on the Web

SEPTEMBER 11, 2013

How do you make your business blog really remarkable? The main goal of writing a blog, whether for business or otherwise, is to get people to read what you write. But attracting readers to a new blog (or even an established one) is easier said than done. Here are a few ways to make your business blog one to watch.

Business Blogging 100

Business Blogging Business Eye-Tracking Social Media 100

Writing on the Web

AUGUST 29, 2012

Yet how many of us post on a blog or upload a video to YouTube without taking time to survey what are our target audience ‘s interests, wants and needs? Content marketing requires that you publish frequently on your site, your blog, and in social media. Do you use social media like Facebook , Twitter or LinkedIn ?

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Writing on the Web

NOVEMBER 13, 2014

How to Find It and Keep It" width="315" height="205" title="Your Business Blog Sweet Spot: How to Find It and Keep It" /> Have you found your business blog sweet spot? What are your online reading habits, blogs, websites, articles, videos, podcasts? Do you use social media like Facebook , Twitter or LinkedIn ?

Business Blogging 100

Business Blogging Ning Wikipedia Business 100