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The Time-Crunched Marketer's Guide to Creating Lead-Gen Offers

Hubspot

Use these shortcuts to create new offer content, quickly build a new landing page (following these landing page best practices , of course), and start generating more qualified leads for your business! Blog Bundle. At HubSpot, for example, we make a regular practice of updating ebooks.

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The Business Blog Editorial Calendar Every Marketer Needs [Free Template]

Hubspot

In this blog post, we'll pick apart the pieces of your new editorial calendar template so you can use it to to its fullest potential. First and foremost, accountability is the foundation to business blogging success. Remember: An engaging title can make or break a blog post. Authors and Due Dates. RwzFID via @ pamelump.

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15 Blog KPIs You Should Already Be Tracking

Hubspot

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. But how do you know if all that commitment is actually leading to a positive ROI? 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. Google Analytics is another option for non-HubSpot users.

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The Business Blogger's Ultimate Guide to Mastering Lead Generation

Hubspot

In fact, it's practically a marketing Swiss army knife: it enables you to regularly publish content, boost your website's search engine optimization , establish your industry thought leadership and expertise, and it also provides content fodder for your other marketing channels such as social media and email marketing.

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How to Convert Casual Blog Visitors Into Dedicated Subscribers

Hubspot

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat. Step 1: Blog Frequently.

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The Simple Anatomy of a Conversion-Optimized Blog

Hubspot

Carefully crafted blog posts can do wonders for your lead generation efforts. Let's walk through the anatomy of a smart, lead gen-optimized blog post so you can start converting that blog traffic into precious leads. Anatomy of a Lead Generating Blog Post. Connect with HubSpot :

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Why Your Blog Is Failing

Hubspot

Once in a while I''ll hear from someone who''s sold on the value of business blogging, starts doing it, and then doesn''t see any results. This isn''t because they''re looking for overnight results -- they''ve probably waited 3-6 months, but they still aren''t seeing a meaningful quantity of traffic and leads come through.