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How to Get More From Your Livestream After the Broadcast

Content Marketing Institute

As soon as the live broadcast stops, make sure it’s readily available for replay. An Instagram Story disappears from your profile within 24 hours. To save your Story to Highlights, go to your profile page and, under Story Highlights, click the “+”. HANDPICKED RELATED CONTENT: Ready to Go Live? Save video for replay.

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9 Examples of Outstanding B2B Weibo Profiles

KoMarketing Associates

How can B2B marketers create an effective Weibo profile and engage with the right audience? This post explores the necessary elements to an impactful B2B Weibo profile and highlights B2B companies doing it right. Fundamental Elements of a Weibo Profile. Attractive visual elements for profile image, header image, and background.

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12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

Since Twitter has significant effects on business in the social space, we’ve taken the time to identify twelve B2B companies that are effectively managing their Twitter profiles by looking at not only the number of followers they have, but taking a deeper dive into effective tactics they’ re using to drive engagement. Salesforce.

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12 Facebook video metrics brands need to benchmark right now

Sprout Social

It counts engagement actions like reactions, sticker interactions, swipe-up actions, profile taps, replies and shares. You can expand on this metric to see a graph of how this viewer count changes throughout the live broadcast. This data can help you find out if viewers are getting restless during a broadcast that’s taking too long.

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12 Tips to Optimize Your LinkedIn Profile for Social Selling

Hinge Marketing

You can set up your profile, your company page, and even get involved in several LinkedIn Groups. Optimize Your LinkedIn Profile Your presence on LinkedIn begins with each employee’s personal profile. Optimize Your LinkedIn Profile Your presence on LinkedIn begins with each employee’s personal profile.

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity

These trends emerged from a study of 800 B2B software vendors profiled in The Ultimate Guide to Content Marketing Software and follow-on blog posts. A ratio of greater than 10 indicates the business is using the account more as a broadcast channel than for actual social engagement.

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What to Leave Behind and What to Adopt in 2020 | Taking Stock of Your Marketing Strategy

Adobe Experience Cloud Blog

Relying exclusively on demographic and geographic factors to create customer email profiles doesn’t give marketers an accurate enough understanding of their audience. Smart Company illustrates why this approach doesn’t work by contrasting the demographic profiles of England’s Prince Charles and rock star Ozzy Osbourne.