Buzz Marketing for Technology

APRIL 27, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Tweet This! Share this on Facebook.

Social Media 100

Social Media Contacts Media Digg 100

Writing on the Web

DECEMBER 15, 2010

Good content builds momentum and always has an objective, according to Ann Handley and CC Chapman in their book Content Rules. Neuromarketing blog and Neuromarketing social networking site on Ning. Let me know which sites are tops in your book in the work you do… hit the comment link and submit. Click and bye-bye.

Ning 100

Ning Digg RSS Aggregators 100

Webbiquity

JANUARY 12, 2010

The results include her website, blog, a link to her book of that title on Amazon, and articles she’s written. Reputation management sites point the organization’s Twitter account as well as social networking profiles. Media sharing accounts are connected to Twitter, which is also used to promote content marketing.

Enterprise Management 100

Enterprise Management PR Social Networks SEM 100

Writing on the Web

JUNE 28, 2011

There are certain pitfalls with it, like with any social networking site. I’ll be posting some of the best tid-bits from all the books I read. As some of you know, I’m not an avid Facebook fan, but as a business owner, I don’t ignore the fact that so many people use it daily. Hope you “like&# it!

Facebook 100

Facebook Ideal Customer Profiles Digg Buzz 100

Buzz Marketing for Technology

APRIL 8, 2010

Integrating social media with the contact center is a great way to do that (click here to get a FREE copy of my next book Social Media and the Contact Center for Dummies ). Some companies are telling me their volume of social media mentions are getting to high and they are considering automating a response to a Twitter DM.

Advertising Channels 100

Advertising Channels Digg Paid Search Agency Social Media 100

Buzz Marketing for Technology

NOVEMBER 3, 2009

Back in the year 2000, Malcolm Gladwell published his landmark book called The Tipping Point. And little did he know 9 years later he would have set the stage for how many Contact Centers handle Social Media? Many of the most Socially advanced Contact Centers today are using tools to listen in on Conversations. Let me explain ….

Contacts 100

Contacts Tips Digg Social Media 100

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. DJ Waldow: I think Stephen Covey died, that to me, that’s a little more real than Digg dying.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Buzz Marketing for Technology

OCTOBER 20, 2010

Tags: Applications Buzz Marketing Content Marketing Crowdsourcing Facebook Social Media Social Networking.

Digg 100

Digg Buzz Content Lead Nurturing 100

Buzz Marketing for Technology

FEBRUARY 18, 2010

Weekends are devoted to Blog posts and writing the new book. My advice would be don’t let Google Reader (or any social activity) over run your life – remember you are in control! Related posts: Social Search could it be a Google Killer? Tweet This! Share this on Facebook. Share this on Linkedin.

Social Media 100

Social Media Digg Media RSS 100

Buzz Marketing for Technology

JULY 2, 2008

Social networks. • Digg this. --> --> Trackback Pings. Categories. Change management. Collaboration. Communities of practice. Complexity. Expertise location. Facilitation. Intervention design. Knowledge circulation. Most Significant Change. Newsletter. Open space. Sensemaking. Storytelling. Email this. Post a comment.

Work Management 100

Work Management Skype Digg Storytelling 100

Buzz Marketing for Technology

APRIL 6, 2010

A persona of your buyer that could tell you what their favorite movie was, what their favorite music was, what their favorite TV show was, what their favorite books were, even their average age and marital status with Facebook. Element #4 – Personas – from there you can compile a buyer persona with a minimal investment. Tweet This!

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100

Writing on the Web

JULY 29, 2010

Research studies show that some ratings and reviews will influence more than others: This report is taken from Dr. Susan Weinschenk’s book Neuro Web Design: What Makes Them Click : We are most influenced when we know the person and the person is telling a story. Related posts: Phony Testimonials and Dumb Social Proof.

Ning 100

Ning Trigger Marketing Digg Landing Pages 100

Webbiquity

JUNE 30, 2010

Social skills. What separates blogs from other forms of writing (white papers, articles, e-books, etc.) The result is that other blogs and social networking sites become productive sources of blog traffic, as well as being helpful for search. is the interactivity–blogs are meant to be conversations, not monologues.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

FEBRUARY 1, 2010

How To Measure The Value Of A Fan Or Follower In Social Media by Search Engine Land. Social Media Has Direct Influence on Brand Search by Marketing Charts. Social Media: The Need For Measurement by SEO Book. 6 Must Read Posts about the ROI of Social Media by Social Media Today. Social Networking.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Writing on the Web

AUGUST 26, 2010

Money spent on games has now surpassed movies and books. (He Games are interactive and require the brain to engage in ways that reading a book doesn’t. Priebatsch makes the claim that this past decade was one where we created social networks online, and this next decade will be the gaming decade.

Tips 100

Tips Content Marketing Trigger Marketing Content 100

Buzz Marketing for Technology

JULY 14, 2008

Social networks. Actively build your social networks so you can tap into them when needed. • Digg this. --> --> Trackback Pings. Categories. Change management. Collaboration. Communities of practice. Complexity. Expertise location. Facilitation. Intervention design. Knowledge circulation. Newsletter.

Work Management 100

Work Management Peer-to-peer Skype Digg 100

B2B Marketing Savvy

JULY 27, 2009

My Analog B2B Roadmap for Framing the Social Media Conversation. LinkedIn = Daytimer/Address Book (a business card filing system at the most basic level). Facebook Profile = Social Reunion (the personal side of Facebook and the traditional audience of users. Digg = Cocktail Party (What’s the latest topic, hottest new trends).

Social Media 40

Social Media Digg Media PR 40

B2B Marketing Savvy

JULY 26, 2009

My Analog B2B Roadmap for Framing the Social Media Conversation. LinkedIn = Daytimer/Address Book (a business card filing system at the most basic level). Facebook Profile = Social Reunion (the personal side of Facebook and the traditional audience of users. Digg = Cocktail Party (What’s the latest topic, hottest new trends).

Social Media 40

Social Media Digg PR Media 40

Buzz Marketing for Technology

JULY 2, 2008

Social networks. Managing staff, conducting performance reviews, facilitating sales meetings, leading teams, co-ordinating communities of practice, and Im sure you can think of a heap of others, are practical skills you need to learn which you just cant read from a book. • Digg this. --> --> Trackback Pings.

Work Management 100

Work Management Digg Storytelling Ideal Customer Profiles 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Buzz Marketing for Technology

DECEMBER 15, 2009

BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it). Mark it down people. Tweet This!

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Webbiquity

MARCH 23, 2010

It’s now the third-largest social network (behind Facebook and MySpace), the fastest-growing , and used by 75% of b2b companies. The Twitter Guide Book by Mashable. ????? There’s no doubt that Twitter is a phenomenon. How can you optimize your organization’s use of Twitter? How can you measure results?

Twitter 100

Twitter Best Practices Digg PR 100

Buzz Marketing for Technology

JUNE 27, 2008

Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), But of more interest, the use cases have evolved and practices are enabling new solutions that offer competitive advantage. put aside the hype and talk about what problems the Enteprise 2.0 community is uniquely prepared to solve.

Enterprise Management 100

Enterprise Management Wiki Conversion RSS 100

Buzz Marketing for Technology

MAY 11, 2010

I have been in talks with a few companies lately about their social media efforts especially when it comes to supporting customers using social media ( the topic of my new book ). At the highest level there is really 2 ways to organize your social media efforts: Centralized or Decentralized. Tweet This!

Social Media 100

Social Media Media Digg Linkedin 100

Buzz Marketing for Technology

FEBRUARY 16, 2010

Related posts: The 4 P’s to Social Media Marketing Ok ok – based on the great response I got. Related posts: The 4 P’s to Social Media Marketing Ok ok – based on the great response I got. I picked this saying up from Gary Vaynerchuk’s new book. Social Media is not a campaign it’s a commitment!

B2B Marketing 100

B2B Marketing Media B2B Digg 100

Webbiquity

FEBRUARY 23, 2010

Aswani Srivastava provides an outstanding list of topic ideas sure to jumpstart your muse, such as special events, news, book reviews, product reviews, “top tips,&# definitions of terms specific to your industry, interviews, beginner’s guides, and if all else fails—soliciting guest posts. Still wondering what to write about?

Business Blogging 100

Business Blogging Tips Business Best Practices 100

WebMarketCentral

JANUARY 23, 2009

King's book makes it possible for any business to improve its online performance. The book is divided into two major sections: Search Engine Marketing Optimization and Web Performance Optimization. While much of the material here is well-covered in blogs and other books, even experienced SEOs are likely to find a few new ideas here.

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

Buzz Marketing for Technology

DECEMBER 8, 2010

I even wrote a book this year on just this topic called Facebook Advertising for Dummies (Wiley). Real Time Marketing makes headlines – ok so I am reading David Meerman Scott’s latest book called Real Time Marketing but you know what – he’s right! So people are looking for an alternative and that’s Facebook Advertising. Tweet This!

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Buzz Marketing for Technology

JULY 28, 2008

Essentially, it was a short-form of the book " Naked Conversations - How Blogs Are Changing The Way Businesses Talk With Customers " two or three years before Naked Conversations was written. This book also provides lots of clues. Managing in the Virtual or Network(ed) Organization. social networks.

Work Management 100

Work Management Enterprise Management Web 2.0 Organization 100

Buzz Marketing for Technology

JUNE 27, 2008

Social networks. • Digg this. --> --> Trackback Pings. Categories. Change management. Collaboration. Communities of practice. Complexity. Expertise location. Facilitation. Intervention design. Knowledge circulation. Most Significant Change. Newsletter. Open space. Sensemaking. Storytelling. New York, PublicAffairs.

Digg 100

Digg Work Management Storytelling Ideal Customer Profiles 100

Buzz Marketing for Technology

JUNE 27, 2008

Future Exploration Network. Books and Reports. « Keynote: building the networked professional firm | Main | Mobile social networking, meaning virtual networks bringing people physically together, will inevitably be a pervasive application » The information processing view of humanity.

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100

Buzz Marketing for Technology

JULY 7, 2008

I think the same is true for the bevy of social tools. Social networking has hit a tipping point, but the channels will continue to ebb and flow. I’m not convinced there is a lot of evidence in BUSINESS communities that people come to those communities for social networking (like Facebook / MySpace).

Social Media 100

Social Media Communities Wiki Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Future Exploration Network. Books and Reports. « Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. Books by Ross Dawson (Incl. 2 TrackBacks.

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Online Marketing Institute

OCTOBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! In a study of social media use conducted by Business.com last year, it was revealed that North American B2B companies are more likely to be using social media tools when compared to B2C companies.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Hubspot

DECEMBER 30, 2011

Avatar - An avatar is an image or username that represents a person online within forums and social networks. BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

WebMarketCentral

JULY 16, 2008

Therefore, outright bribery is a bad idea all the way around (that generally includes free products too, although there are a few exceptions to this rule, such as books). Digg , Sphinn or Searchles ). It's not about money—at least not primarily, for most bloggers.

Blogger 20

Blogger Digg PR Tagging 20

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The resulting report, Social Success? E-Book Market Surges to $1 Billion [R.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40