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How to Maximize ROI with Email Marketing for B2B

Webbiquity

Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics. This post delves into ways to make sure your email campaigns bring the best results. What’s the Scoop on ROI for Email Marketing?

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The Importance of an Email Marketing Database for a Business

SendX

Your email list is one of the cornerstones of digital marketing. Email marketing helps you increase brand awareness and generate more sales. It’s why you hear so many professional bloggers throw around the phrase, “the money is in the list!” It will take time, and a considered strategy, to grow your email list.

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Maximizing Efficiency with B2B Marketing Automation: Key Strategies

Webbiquity

For instance, if a lead watches a product demo video on your site, an automated email could follow up with more detailed information about the product or an exclusive offer to encourage further engagement. It involves comparing two versions of an email message to see which one performs better on a specific metric.

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7 MailChimp Alternatives (Our Feedback After Trying Them Out)

SendX

MailChimp is a tool which focuses on solving 3 problems: Connecting with the audience (email campaigns, forms and ads), automating busy work (welcome series, abandoned cart, birthday messages) and optimizing for the right audiences (segmentation, testing and reports). Why do people go with MailChimp?

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6+ Mailchimp Alternatives to Crush Email Marketing in 2024

Optinmonster

Automation Functionality : Email marketing automation makes it possible to send welcome email series , abandoned cart emails, win-back campaigns , and more. You’ll need an email platform that makes it easy to set up an automated workflow , which allows these email campaigns to run on their own.

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8 ActiveCampaign Alternatives for Small Businesses (Pricing & Features)

Optinmonster

Leverage their 96% deliverability rate. Create custom signup forms to collect emails. First, though, let’s make one thing clear: if you don’t have a strategy in place to grow your email list, then the ESP you choose doesn’t really matter. Best email deliverability track record. Standout Features.

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 7 Best Free Email Marketing Services Compared

Mailmunch

There are multiple email platforms free of charge and reasonably priced that rank amongst the best in the market. It’s a well-rounded solution with tailored tools to fulfill your specific requirements, whether you’re a blogger, solopreneur, enterprise CEO, NGO owner, or start-up entrepreneur. . One of these is MailMunch. ConvertKit.