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Should You Be a Content Marketing Writer?

ClearVoice

Content marketing might just be the sweet spot. We take a peek into the history and current state of content marketing, how it’s perceived, and the reality of the role. What is content marketing. to the cryptic… “Content marketing is all the marketing that’s left.” — Seth Godin. But is it the right career for you?

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

A curated production process + a fully-vetted community of creative pros = outstanding and affordable video content. CMIcontent – Content Marketing Institute – Content Marketing Institute for all things # ContentMarketing. Home of Chief Content Office Magazine and THE event Content Marketing World.

Twitter 100
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The Buyer is Always the Main Character in the B2B Sales Story

PathFactory

You’ve likely seen the social commentary shared across LinkedIn. by Dave Kellogg, advisor, director, consultant, angel investor, and blogger focused on Enterprise software startups. Visitor data + content data = a better personalized experience. You may have seen the recent articles and blog posts. So, How did we get here?

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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. How to Reach Out to Bloggers by Chris Brogan. Social media has fundamentally altered the practice of public relations.

PR 100
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20 B2B Marketing Blogs You Need To Read

Marketing Insider Group

I invite you to read and follow these amazing bloggers and if I missed your blog or someone you know, please suggest an addition in the comments below. Ardath Albee’s Marketing Interactions @ ardath421 – I see Ardath all over the place because we both share a passion for B2B Marketing and Content Marketing.

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Top 10 Posts on B2B Lead Gen for 2010

The Point

Eloqua’s “Juan Eloqua” Campaign: Email Creative at Its Best. How to Answer a Question: 5 Tips for Making the Most of LinkedIn. If there’s one thing I learned early on as a blogger, it was this: when you title a blog post, don’t imagine the reader actually viewing the blog itself. Comments after the fold.

Lead Gen 100
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Is Lead Generation Slipping Away From Marketing?

ViewPoint

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Complicates content marketing goals. I know what you’re thinking, you’re saying to yourself, “Is he serious?” Kate Maddox. Digital Edge.