Crimson Marketing

SEPTEMBER 25, 2013

Use this data to create custom message to target each of your segments. . Define Your Method. What’s the best channel for you? Let’s break this down into two categories – Inbound and Outbound. Inbound: Content Marketing. Landing pages. Outbound: Email Marketing. Social media.

Buyer Personas 100

Buyer Personas Advertising Agencies Work Management Advertising Benchmark 100

Crimson Marketing

OCTOBER 21, 2014

If you’re having a hard time wrapping your head around how much content people are bombarded with daily, think about this: there are 45 million photos uploaded to Flickr and Instagram, almost 500,000 blog entries posted and 144 billion emails sent in just 24 hours.

Social Media 100

Social Media Media Word of Mouth Content 100

Crimson Marketing

AUGUST 29, 2013

The thought leadership of others can spur great ideas for your own blog posts and marketing messages. Increase your website ranking? LISTEN FIRST. Take a step back to see what your audience is talking about is the first step in creating great content. It can also create a conversation between you and other industry leaders.

Content 100

Content Thought Leadership Marketing Mix Viral Marketing 100

Crimson Marketing

MAY 23, 2013

. “To start building your email list, create a signature promotional giveaway (SPG) either on your website or within Facebook itself. 13: Integrate Blogging With Content Marketing. . #13: 13: Integrate Blogging With Content Marketing. ” #12: Stop Using Silly Toys! 14: Use Your Time Well on Facebook.

Social Media 100

Social Media Social Marketing Marketing Management Media 100

Crimson Marketing

SEPTEMBER 17, 2013

Not to mention, LinkedIn can drive traffic to your website and blog. Just by creating a profile, you are already on your way to establishing yourself within the number one network where business professionals interact to find employees, contractors, and partners.

Linkedin 100

Linkedin Advertising Agencies Marketing Mix Social Media 100

Crimson Marketing

AUGUST 8, 2013

Does your company have a blog, podcast or YouTube series? Creating a separate social account or even website can be a great way to focus on a specific product release. Here are some key questions you might ask yourself for your next launch: What platforms should I use? Should I create a separate page for my product?

Buzz 100

Buzz Product Social Media Network Marketing 100

Crimson Marketing

APRIL 21, 2015

The proliferation and speed of unstructured data via blogs, news websites and social networks is now such that potential buyers passively receive information (or in some cases misinformation) about your products and your competitors’ products well before someone from your sales team ever has the chance to interact with them.

Analytics 100

Analytics Analysis Case Studies B2B Sales 100

Crimson Marketing

NOVEMBER 18, 2013

Your blog posts, podcasts, and articles can be turned into eBooks, webinars, SlideShares, etc. Your content should be available on your website, your social media channels, in direct marketing pieces, marketing campaigns, and more. Repurpose, repackage, and recycle. You can take small content and turn it into a larger offering.

Top of Funnel 100

Top of Funnel Content Marketing Work Management Paid Search Agency 100

Crimson Marketing

SEPTEMBER 26, 2014

Like blogging, search engine optimization, and social media, marketing analytics tools aren’t being utilized nearly as often by average growth firms. . Across the board, high growth firms used online tools and techniques at a higher rate than average firms. Instead, focus on how web analytics fit into your larger online marketing picture.

Analytics 100

Analytics Paid Search Agency Work Management Marketing Management 100

Crimson Marketing

DECEMBER 9, 2013

Visual content will take over blogs and social sharing platforms. In terms of SEO and Google Authorship, it has become a necessity if you hope to reap future benefits for your website. Content Creation Simplification. Infographics and slideshares will condense long confusing reports and studies. LeadFormix).

Social Media 100

Social Media Trends Media B2B 100

Crimson Marketing

JUNE 6, 2013

Include more images, infographics and videos on your websites, landing pages, blogs, and social media platforms. “You must employ analytics to make sense of all the data available online as well as using tools to analyze unstructured data, including images.” ” Visual content must be a part of your marketing mix.

Trends 100

Trends Mobile Advertising Landing Pages Social Media 100

Crimson Marketing

NOVEMBER 4, 2013

55% of companies that blog have 55% more website visitors than those without a blog. 88% use of social media (other than blogs). 84% article posting on websites. B2B Content Marketing Realities. 80% of businesses use social media sites to extract information relating to competitiors. 78% E-Newsletters.

Social Media 100

Social Media Paid Search Agency Companies Media 100

Crimson Marketing

OCTOBER 7, 2013

Your Website. A website health check will show what needs to be fixed to get the most from your content. 57% of companies have acquired a customer via their blog. Companies that blog 15 times or more a month get 5 times more traffic that non-blogging companies. Landing Pages. Take your fill. News Articles .

Marketing & Strategy 100

Marketing & Strategy Landing Pages Case Study Case Studies 100