Webbiquity

MAY 16, 2023

end of Google’s Universal Analytics (UGA) rapidly approaching, digital marketing professionals are frantically seeking alternatives. Yet surprisingly, although GA4 is much more privacy-focused than UGA, it still isn’t fully GDPR-compliant , at least not without several manual tweaks. all blog posts) Yes(?)

Marketing Analytics Tools 343

Marketing Analytics Tools Analytics Google Work Management 343

Litmus

APRIL 7, 2022

Here’s an overview of the most popular email clients in March 2022, along with the shifts that happened with email client market share last month. Learn why in this blog post. Apple’s Mail Privacy Protection (MPP) hides device data so we aren’t able to differentiate between iOS, iPadOS, or macOS. Mobile: 7.1%.

Privacy Protection 102

Privacy Protection Email Marketing Privacy Mobile Marketing 102

Litmus

JULY 8, 2022

Here’s a look at the most popular email clients by open environment, mobile, webmail, desktop, Dark Mode vs. Light Mode—plus the shifts that took place from May to June 2022. We’re excited to add these webmail clients to Litmus Email Analytics , and will continue to measure their impact with email client market share. Mobile: 4.4%.

Privacy Protection 81

Privacy Protection Email Marketing Planning Privacy 81

Litmus

FEBRUARY 9, 2022

Here’s a look at the most popular email clients in January 2022, and what happened with email client market share last month. To learn why, check out this blog post. Apple’s Mail Privacy Protection (MPP) hides device data so we aren’t able to differentiate between iOS, iPadOS, or macOS. Want more data and trends?

Privacy Protection 95

Privacy Protection Email Marketing Privacy Stats 95

Litmus

MAY 9, 2022

Here’s a look at the most popular email clients of April 2022, plus the shifts that took place with email client market share between March through April 2022. Learn why in this blog post. Apple’s Mail Privacy Protection (MPP) hides device data so we aren’t able to differentiate between iOS, iPadOS, or macOS. Other: 0.9%.

Privacy Protection 81

Privacy Protection Email Marketing Privacy Mobile Marketing 81

Litmus

NOVEMBER 22, 2021

It’s time for us to recap the previous month and see what shifts happened with email client market share. This time, we’ve got an exciting update to share: We recently launched our new and improved email client market share site to include Apple’s Mail Privacy Protection (MPP) data, pre- and post-MPP launch.

Privacy Protection 95

Privacy Protection Email Marketing Privacy Differentiation 95

Litmus

JANUARY 7, 2022

It’s time for our monthly recap of email client market share where we look back at what shifts took place for the previous. To learn why, check out this blog post. Apple’s overall market share went up over three percentage points, from 54.2% Want more data and trends? Apple Mail Privacy Protection: 40.6%.

Privacy Protection 88

Privacy Protection Email Marketing Privacy Stats 88

Litmus

MARCH 9, 2022

Here’s a look at the most popular email clients in February 2022, and what shifts happened with email client market share last month. To learn why, check out this blog post. Apple’s Mail Privacy Protection (MPP) hides device data so we aren’t able to differentiate between iOS, iPadOS, or macOS. Want more data and trends?

Privacy Protection 80

Privacy Protection Email Marketing Privacy Differentiation 80

Litmus

AUGUST 6, 2021

It’s time for our recap of last month’s top trends and shifts in email client market share. It’s a closer look at a snapshot in time—versus our annual email client market share blog post—so we can bring you up to speed with the latest insights, faster. Mobile: 42%. Most popular mobile opens. Webmail: 40.4%.

Privacy Protection 101

Privacy Protection Email Marketing Privacy Mobile Marketing 101

Litmus

NOVEMBER 16, 2021

Email plays a critical role in your marketing mix—and not just because it provides a 36:1 ROI. You can also use email to inform the rest of your marketing strategy. In this blog, I’ll answer the following questions: How can email inform your marketing strategy? How can email inform your marketing strategy?

Analytics 98

Analytics Email Marketing Privacy Protection Marketing & Strategy 98

Adobe Experience Cloud Blog

APRIL 20, 2020

Artificial intelligence has been powering modern marketing for several years now. . Before that happened, many people thought AI for marketing was a gimmick. Mobile users want to use native-app usability while browsing the web. . And this is a trend to watch in AI website building going forward. . Conversion optimization.

Marketing AI 169

Marketing AI Marketing Websites Ad Building Process 169

DotDigital

NOVEMBER 5, 2021

Remember when GDPR was announced and everyone thought it was the beginning of the end of email marketing? Being a marketer is all about rolling with the punches and adapting to the ever-changing landscape that is digital marketing. There were two key changes in the iOS 15 update, Mail Privacy Protection and Hide My Email.

Privacy Protection 52

Privacy Protection Privacy Work Management Opt-out 52

Onalytica B2B

MARCH 16, 2016

Mobile World Congress (MWC) 2016 took place in Barcelona from 27th Feb – 2nd March 2016. We saw a number of major announcements from top brands not just in the mobile sector, but in other areas as well including virtual reality, app ideas, 3D printing, privacy protection and backend solutions. Digital Trends.

Lead Scoring 100

Lead Scoring Lead Ranking Brand Identity Branding 100

Porch Group Media

NOVEMBER 10, 2022

As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart. If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. Mobile Email. That is four times higher than any other digital marketing channel.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

DotDigital

OCTOBER 11, 2021

That’s the power of SMS marketing. Over the past two decades, SMS marketing has become so ingrained in our lives that we don’t even pause to consider what life was like without it. Specifically in the US, there has been a shift in focus from email marketing to SMS as there have been significant developments in this area.

SMS 59

SMS P2P Paid Search Agency Privacy Protection 59

Scoop.it

FEBRUARY 28, 2023

In the coming years, we will witness some new trends entering the world of email marketing. If you are wondering about the trends that will pick up pace in 2023 , you are at the right place. This will make it a promising trend for all email marketing professionals.

Email Marketing 96

Email Marketing Trends Lead Ranking Planning 96

DotDigital

SEPTEMBER 3, 2021

So all marketers care about email open rates. You need to also factor in recipients who (and I hate to break this to you) aren’t sitting with their laptops and mobile phones open, waiting for your email to pounce on and have a read. In a previous Star Wars-themed blog , I referred to Mace Windu’s lightsaber. Who really cares?

Open Rate 132

Open Rate Peer-to-peer Deliverability Privacy Protection 132

Single Grain

AUGUST 7, 2023

Mobile devices have become a primary channel for reaching prospective customers on the go. As the mobile landscape continues to evolve, understanding the different mobile advertising types available is essential for businesses aiming to stay ahead in a competitive market. adults using mobile devices is only growing.

Mobile Advertising 52

Mobile Advertising Paid Content ROAS Advertising Agencies 52

Content Marketing Institute

OCTOBER 25, 2018

With 2019 coming in hot, don’t find yourself out of the loop using techniques that will hurt your marketing efforts, or worse, cause a mass extinction of ROI. First, you can let out a sigh of relief because two things will remain constant: Content marketing will be important, even more so than this year. Marketing to the masses.

Content Marketing 102

Content Marketing Planning Privacy Policies Long Tail Marketing 102

Martech Advisor

APRIL 1, 2020

If 2019 was the year of streaming video and low-latency mobile gaming, 2020 will usher in the era of the no-patience consumer. In fact, successful product strategy -- especially when your product is a social app or game -- is really about a stronger alignment between marketing and development. for a more human Internet in 2020.

Enterprise Management 55

Enterprise Management Privacy Protection Broadcasting Work Management 55

Martech Advisor

MARCH 30, 2020

If 2019 was the year of streaming video and low-latency mobile gaming, 2020 will usher in the era of the no-patience consumer. In fact, successful product strategy -- especially when your product is a social app or game -- is really about a stronger alignment between marketing and development. for a more human Internet in 2020.

Enterprise Management 52

Enterprise Management Privacy Protection Broadcasting Work Management 52