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Wednesday, July 14, 2010
Optimizing a website by incorporating keywords into page titles, headlines, text, page URLs, image alt tags and internal links will help improve the position of a site in the search engines—but it’s only half the battle. Search engines look at on-site factors to determine relevance, but at external links to gauge authority.
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Monday, March 2, 2009
Unless you are optimizing only for some extremely niche keywords, off-page optimization—building links from other websites to yours—is a critical and significant factor for SEO success. The blog posts cited here, some of the best of 2008 on the topic of link building, provide guidance on how and where to obtain valuable external links.
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Tuesday, March 16, 2010
Getting links to your site is essential in SEO. The search engines view each link to your website like a vote- and while not all links are created equal, they are all counted! Perhaps you, like many small businesses, have decided to tackle building your own links. Retrieved March 11, 2010, from [link].
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Monday, August 16, 2010
It seems everyone in the building industry is buzzing about search engine optimization or SEO — the practice of optimizing your website so that you will “be found by the search engines. Before long, it will be impossible to achieve top rankings without a good link-building strategy. But be careful!
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Tuesday, July 14, 2009
Popularity means that many other sites link to this page, ideally using the same keywords in the link text. 3) Get links to these pages. Type the following into the Gooogle search box: “cache:[link] without any spaces ( click here for an example ). 3) Get links. How Search Engines Work. Do this for each page.
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Monday, May 3, 2010
A linking strategy is simply a methodology that focuses on building the number of relevant inbound links to your website generally to improve search engine optimization, but also to improve brand awareness. linking strategy can fit within your overall business strategy, and usually into your marketing or communications strategy.
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Tuesday, August 24, 2010
As a marketer, it is important to keep up with all of this news, so here is our reading list of search engine optimization (SEO) blogs that will help make you a better marketer. SEOmoz Blog - SEOmoz has become the gold standard for SEO information and how-to articles. Junta42 Blog - Content marketing is critical to SEO success.
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Monday, March 8, 2010
For that majority just trying to produce quality content and get it fairly ranked through legitimate practices, here are some of the best articles and blog posts from last year on various aspects of SEO. TopRank BIGLIST of 100+ Search Marketing Resources by TopRank Online Marketing Blog. BuzzStream – Link Building Tool.
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Monday, April 27, 2009
What are some of the most effective ways to attract more readers to your blog? Find ideas for helpful blog posts? Assure you're utilizing blogging best practices? Learn all of that in more in some of the best posts from the last year on blogging for business. Tags: Blogging for Business
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Monday, November 2, 2009
Social Media and Content Discovery: A Growing Relationship - This Marketing Pilgrim blog post by Frank Reed offers insight on how the social web is changing the search engine-centric world, leveraging interesting new research from The Nielsen Group. The #1 Conversation Killer in Your Copy (And How to Beat It).
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