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8 Tips to Increase Your Organic Page Ranking in 2018

Webbiquity

Your URLs have a certain amount of PageRank associated with them. If you want a percentage of the PageRank from these web pages passed onto your new URLs so the authority passes throughout the website, you need to correctly implement 301 redirects. Add AMP to your site’s content pages.

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Capitalizing on Google’s Algorithm Adjustments for AI-Generated Content

FunnelEnvy

For example, Google’s PageRank algorithm incorporated authority, relevance, and keywords. At the same time, SEO strategists have continued to try to predict what the algorithm wants and create content that “hacks” the algorithm without violating Google’s guidelines. What do they mean by that?

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Why Guest Blogging Should Be Part of Your Content Marketing Strategy

Brandpoint

Writing a perfect blog post is not always the easiest task. However, publishing unique content on an external site — aka guest blogging — is a key component to any content marketing strategy that can generate high-value results while gaining traffic and, ultimately, generating leads. The Benefits of Guest Blogging.

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The 6 Fundamentals of an SEO Link Building Strategy

Top Rank Marketing

One of the big reasons why Google revolutionized search engines when it launched in 1998 was its PageRank algorithm , which rewarded pages based on how many other websites were linking to them. From those guidelines, SEO experts have extrapolated several of the primary evaluation metrics. Why is link building valuable for SEO?

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E-A-T and the Quality Raters' Guidelines - Whiteboard Friday

Moz

My name is Marie Haynes, from Marie Haynes Consulting , and I'm going to talk to you today about EAT and the Quality Raters' Guidelines. The Quality Raters' Guidelines. Let's talk about the Quality Raters' Guidelines. These guidelines are a document that Google has provided to this whole army of quality raters.

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13 SEO Tricks, Treats, and Frights of 2017

KoMarketing Associates

Early adopters in 2016 definitely reaped traffic rewards in 2017. This update also removed the notion of a “penalty” related to Penguin and rather “devalued” links that no longer conformed to Google’s Webmaster Guidelines. Gary Illyes confirmed last year that 30x redirect do not lose PageRank. What a treat AMP has been in 2017!

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Algorithm Updates: Common Questions & What You Should Know

KoMarketing Associates

Google PageRank & Algorithm Updates – Search Engine Roundtable. That being said, there are a few steps you can take to help identify if your site was hit: Analytics – The first thing to do is check your analytics for any big shifts in organic traffic. The key to evaluating traffic is to look at your normal traffic trends.

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