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Drip Campaigns: Tips From Marketing Automation Monday

LeadSloth

Almost 30 people showed up for the first two Marketing Automation Monday meetups in San Francisco and Palo Alto. Lots of good ideas and best practices were exchanged, and I wanted to give you a quick summary in this blog post. Often, this was an automated process, using the Marketing AUtomation system's API.

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Enhancement Round-Up Q2 2021

Lead Liaison

Updates include new Guidelines for Games, Global Leaderboards with Automated Leaderboard Data Export, Easy On-Off Activation Toggles, 5 Amazing New Activations, Filter Criteria for Pick-a-Winner, Event in a Box for Event Organizers, and Deal Filtering by Product or Service. See the details on these important enhancements below.

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

by Jon Miller A common question I hear from marketers is “I already have a CRM system (e.g. salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Many CRM systems have a module for marketing. Architecture of Marketing Automation versus CRM. Marketing Automation.

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Aprimo Marketing Studio Supports Sophisticated Business Marketers

Customer Experience Matrix

Neolane may be the most similar, since it also straddles the business and consumer marketing worlds. Small digression: most business marketing systems are designed around data from a sales automation system such as Salesforce.com. But consumer marketers also need inputs from transaction systems. Good stuff.

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Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

Linkedin and Twitter integrate. 40% of Marketers plan to increase their budgets in 2010. IT marketers meeting buyers' online content needs. Salesforce.com announces Chatter, social computing for enterprise companies. Salesforce.com announces Chatter, social computing for enterprise companies.

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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

This lets people easily send a Tweet, post to a Facebook wall or create a LinkedIn article that points to the original content. It analyzes the results to identify key events and to build consolidated profiles with its best guess at the correct current information. add social media data to prospect profiles.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. Earlier this month, I released the 20 B2B Marketing Blogs you need to read.

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