markempa

JANUARY 24, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Small Business Marketing Generation B2B Thought Leadership 120

Adobe Experience Cloud Blog

SEPTEMBER 29, 2010

Source : AMR International B2B Online Marketing Assessment and Forecast to 2013. US business-to-business (B2B) advertising and marketing spending will increase by 0.8% Interactive spending will climb 9.2%, to $51.5 Source : eMarketer. B2B interactive marketing spending will climb to nearly $4.8

Statistics 48

Statistics B2B Marketing Emarketing B2B 48

markempa

JUNE 7, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Budget Programs Marketing Budget Lead Scoring 120

Adobe Experience Cloud Blog

JANUARY 21, 2016

So without further ado, here are five trends and predictions the Marketo marketing team identified for this year and how you can prepare for them: 1. Social Media Marketing: Google is going to feel the pressure from social media advertising. but that percentage is growing fast. Register here!

Advertising Agencies 48

Advertising Agencies Account Based Marketing Planning Paid Search Agency 48

Customer Experience Matrix

SEPTEMBER 3, 2009

Social networks and blogs are the fastest growing application, now exceeding email with a participation rate of 66.8%. Nineteen percent actually publish their own blog while 29% comment on blogs. Blogs are also apparently part of “community”, although this isn't stated explicitly.) of the total. asl the dominant uses.

Spending 120

Spending Media Mobile Advertising Forrester 120

Content Standard

AUGUST 11, 2015

According to SMI, digital spending siphoned away $1.1 billion of national TV ad spend, $400 million in local TV and syndication dollars, $350 million in print ad spending, and $150 million in radio spending. What’s stopping marketers from tracking digital marketing ROI?

Paid Search Agency 40

Paid Search Agency Paid Content Budget Programs Spending 40

ViewPoint

MARCH 6, 2012

She is a founding member of the Savvy B2B Marketing blog , and contributes regularly to the Content Marketing Institute blog. only two years ago) for every $1 in marketing spend. Here’s a case study of the technologies that F5 tapped into as it got its sales and marketing teams on the same page.

Buyer Personas 120

Buyer Personas Forrester Lead Ranking Peer-to-peer 120

Exo B2B

MARCH 29, 2018

The idea for this blog came to me last weekend when I was doing my daily browsing on social networks dedicated to marketing. But also while looking back at the content of my recent post on B2B trends in conferences, especially B2B Marketing Ignite 2018 and Content Marketing World 2018. Sounds like beautiful optimism.

Marketing AI 40

Marketing AI Marketing Attribution Marketing Management Gartner 40

Webbiquity

APRIL 26, 2010

Why is content marketing becoming critical? Get the answers to these questions and more here in the best blog posts and articles of the past year on marketing strategy. 12 Marketing Minds, One Free eBook by Search Engine Guide. What key trends on the horizon do you need to be aware of? Can you fire your sales force?

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Allocation Budget Programs 100

Adobe Experience Cloud Blog

DECEMBER 21, 2010

Further, B2B marketing spending on social networking sites is predicted to rise 43.3% in 2010 according to eMarketer. Based on these statistics, the use of B2B social media for marketers is not only advised, it’s a requirement. by Maria Pergolino A staggering 86% of B2B firms use social media, according to BizReport.

Social Media 48

Social Media B2B Marketing Social Marketing Planning 48

Webbiquity

FEBRUARY 2, 2011

Content Marketing Strategy and Tactics. 10 Tips For Content Marketing Success by TopRank Online Marketing Blog. Jeff Bullas shares several interesting content marketing stats from recent research, such as: content now accounts for 33% of marketing budgets on average, up from 11% just a couple of years ago.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Marketing Insider Group

FEBRUARY 5, 2024

(WebFX) 80% of marketers plan to augment their ABM budgets. LinkedIn) An ABM strategy can boost marketing revenue by 208%. WARC) Blogging Stats The internet hosts over 600 million active blogs. Truelist) Blog posts are the leading content format, utilized by 90% of marketers for achieving content objectives.

Paid Content 208

Paid Content Stats Marketing Budget Webinar Metrics 208

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. B2B Marketing ). eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

ClearVoice

MARCH 13, 2019

We have collected some of the best marketing studies from the past few weeks into one location, so you can have direct and easy access to the information you need to know. Longer blog posts generate more social media shares. eMarketer forecasts that digital ad spend will top traditional in 2019.

Studies 111

Studies Content Marketing Emarketing Mobile Advertising 111

Webbiquity

JULY 14, 2015

On average, social media accounts for 11% of digital marketing spending. eMarketer ). eMarketer ). Image credit: B2B PR Sense Blog. B2B PR Sense Blog ). ( Social Media Today ). People share content 49% more on weekdays than on weekends. Social Media Today ). MarketingProfs ). Marissa’s Picks ).

Stats 80

Stats PR Social Media Social Marketing 80

SnapApp

DECEMBER 4, 2017

Blogging Statistics. Content Marketing Budget Statistics. Blogging Statistics . . #1. Long-form blog posts generate 9x more leads than short-form blog posts. Long-form blog posts generate 9x more leads than short-form blog posts. Content Strategy Statistics. Content ROI Statistics.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Marketing Insider Group

JANUARY 2, 2015

Last year we created 50 Stats You Need to Know About Content Marketing , which garnered over 200,000 views on slideshare and was one of our best performing blog posts of all time. This year we’re taking it a step further, demonstrating not only why you should invest in Content Marketing, but why you need to as well.

Content Marketing 100

Content Marketing Banner Ads Paid Search Agency Banners 100

SnapApp

AUGUST 9, 2017

View the app on a desktop browser and you’ll find most of those features, plus additional games and blog posts. . . Marketo reports some astounding statistics in their article How is Personalization Changing the Face of Marketing? Tactic 2: Personalize. In 2013, 84% of all email was spam. Tactic 7: Educate With Explainer Videos.

Tactics 48

Tactics B2B Marketing Microsite B2B 48

Webbiquity

JANUARY 17, 2011

Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social media networks and blogs consume nearly 25% of people’s time online. The average visitor spends 66% more time on these sites than they did a year ago.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

SEPTEMBER 22, 2015

In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. 12 Tools to Help You Optimize Your Social Media Marketing Results by TopRank Online Marketing Blog. ** 5 STARS.

Social Media 100

Social Media Tools Media Enterprise Management 100

Online Marketing Institute

NOVEMBER 1, 2010

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5 I was just wondering what.

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Valasys

JULY 30, 2019

Marketers spend a lot of time thinking about their buyers — who they are, what they need, and how to reach them. Often, large advertisers such as Salesforce use Native Ad Networks to drive traffic to their blog posts or white papers. The marketers also need to differentiate between the affinity groups & the in-market groups.

Display 40

Display Paid Content Advertising Agencies Advertisements 40

Webbiquity

NOVEMBER 12, 2013

Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. But 75% of marketers can’t calculate their ROI of their marketing spending and and 50% of them say that IT is not a strategic partner. Two-thirds planned to increase digital marketing spending.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. But 75% of marketers can’t calculate their ROI of their marketing spending and and 50% of them say that IT is not a strategic partner. Two-thirds planned to increase digital marketing spending.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Choozle

APRIL 30, 2024

This blog is your roadmap through the key trends in paid media that will shape not only 2024 but also the years ahead. According to eMarketer , 42% of all digital marketing spending goes into search marketing. It’s crucial not just to keep up but to lead. Identifying these trends is step one.

Paid Content 52

Paid Content Multi-Touch Attribution Paid Search Agency Marketing Budget 52

Webbiquity

AUGUST 5, 2013

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. Facebook, Twitter and Google+ are the most popular social networks with search engine marketers.

Statistics 100

Statistics Social Media Social Marketing Paid Search Agency 100

Webbiquity

MARCH 11, 2013

Influencer Marketing – What it is, and Why YOU Need to be Doing it by The Daily SEO Blog. Search Critical in Brand-Building Strategies by eMarketer. “Search is where the audience can be found,” according to research from eMarketer, noting that 85% of U.S. ” In other words, WPO.

Paid Content 100

Paid Content Paid Search Agency Optimization Advertising Agencies 100

Bannerflow

AUGUST 24, 2020

Display advertising trends (and staying on top of them) is a priority for all advertisers and marketing teams. According to the latest eMarketer research , Worldwide display advertising is expected to grow by 18.5% What’s more, display ad spend is set to rise to $26 billion in Western Europe too.

Display 96

Display Stats Advertisements Advertising 96

Webbiquity

AUGUST 18, 2012

Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog. Social media and inbound marketing techniques have been a boon for marketers. B2b marketers believe social media is critical to organic search success. Marketing Charts ). eMarketer ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Marketing Insider Group

OCTOBER 19, 2015

’ ~Lee Odden is the CEO TopRank Marketing , @ leeodden. You can draw many comparisons to the rise of podcasting for marketing to the past rise of blogging. Ian Cleary – Content Marketers focus on sales funnel building and optimization. Finally (and this is my legit prediction), content marketing grows up.

Top of Funnel 150

Top of Funnel Work Management Marketing Management Content Marketing 150

QuanticMind

NOVEMBER 28, 2016

The second chapter of our blog series on digital advertising trends covers the biggest challenges in martech – and how marketers can strategically tackle them. See the first chapter of our series on the future of digital marketing and stay tuned for the next chapter, coming soon. Marketing teams don’t win by overspending.

Advertising Agencies 40

Advertising Agencies Enterprise Management Work Management Marketing Management 40