How to Optimize Your B2B Lead Generation Forms for Better Results
KoMarketing Associates
JULY 24, 2018
Forms deserve far more consideration than they get. Compared to how much time we invest in every other element of a lead generation campaign – the advertising, the content download, the landing page – the opt-in form often just gets slapped in like an afterthought. Having to optimize your forms might not actually be so bad.
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