| | Audience + Knowledge Base + Podcast + Presentation | 7 articles |
| Page 1 of 1 | Previous | Next | SAVVY B2B MARKETING AUGUST 26, 2009 Need Content? 20 Formats to Consider White Papers We write about white papers a lot on Savvy B2B Marketing because they are pieces that have a lot of power if written well - and they are very much requested by the IT audience (and others). Case studies Customer testimonials are some of the most powerful types of content around, and there are a lot of ways to present this information. eBooks I'm a big fan of eBooks. | SAVVY B2B MARKETING AUGUST 26, 2009 Need Content? 20 Formats to Consider White Papers We write about white papers a lot on Savvy B2B Marketing because they are pieces that have a lot of power if written well - and they are very much requested by the IT audience (and others). Case studies Customer testimonials are some of the most powerful types of content around, and there are a lot of ways to present this information. eBooks I'm a big fan of eBooks. | | | | | | | | | CLIENT BRIDGE APRIL 11, 2013 Ideas For Content Marketing Interview Industry Leaders - great source for engaging your audience. Share Presentations - remove sensitive information and use SlideShare to easily share your expertise. Build a Knowledge Base - create a more content driven FAQ section. Make Your Content Available in Audio Format - turn your blog posts into a podcast. Host a Meetup in Your Area - increase your client base by meeting decision makers face to face and understanding their needs. Accept Guest Blog Posts - reach a new audience with guest bloggers. View Original Article | MARKETING EDGE OCTOBER 25, 2007 Marketing Edge About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. Subscribe to our podcast « “Don’t Touch That Dial! Lotame calls its audience analytical technology “Crowd Control. What should I do? Maruggi is a frequent speaker and conducts workshop sessions on new media. Give a look-see. | BUZZ MARKETING FOR TECHNOLOGY JULY 24, 2008 Connecting 2 the World: Writing forces learning In reading Tony Karrers presentation handout I came across the phrase "writing forces learning". While I think the context of this was about blogging, the presentation was about group learning. Tacit Knowledge So how does writing (especially collaborative writing) help create learning (especially in non-academic environments)? According to Kolb, much of what we experience leads to a type of knowledge he identified as "apprehensive". Atherton further defines it as knowledge by doing. Third type of Knowledge? Who's our target audience? Posts. | | | | | | | | | - A Seismic Shift in Epistemology (EDUCAUSE Review) | EDUCAUSE CONNECT
For example, in Wikipedia, “ knowledge is constructed by negotiating compromises among various points of view. In an epistemology based on collective agreement, what does it mean to be an “expert with sufficient subject knowledge to teach a topic? Since almost any piece of information can now be found online in less than a minute (along with inaccurate and biased data), what core knowledge does every student need in order to prepare for twenty-first-century work and citizenship? The epistemology that leads to validity of knowledge in Web 2.0 MORE >>
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